Cortana Continues to Show Up Siri in Latest Spot from M:United
Microsoft's Assistant App Tries to Trump Siri Again
Sep 02, 2014
M:United launches another snarky side-by-side comparison of Microsoft's Cortana app and Apple's Siri in this new spot. Here, an HTC Windows Phone plays up its own brains, beauty and double speakers compared to that of the iPhone's personal assistant. The ad continues a strategy reminiscent of one Apple previously employed against its competitor in its classic Mac vs. PC ads.