A Few Reasons Why You Need to Avoid Hitting a Senior Citizen With Your Car

BBH India Presents a Hugely Entertaining 'What-If' Scenario

Published On
Aug 16, 2013

Editor's Pick

The "what-if" scenario isn't a new creative tactic, but it's executed beautifully in this spot for the Skoda Rapid Leisure, an entry level car in the Indian market. BBH India was behind the graphical spot, which shows what might happen if you aren't driving a Skoda and happen to bump the knee of a cute, knitting, senior citizen, who also happens to have her cuteness, the law and her biker son on her side.

Credits

Date
Aug 16, 2013
Brand:
Skoda
Client:
Skoda
Agency:
BBH-Mumbai
Director:
Sushma Joseph
Chief Creative Officer:
Russell Barrett
Executive Creative Director/Production:
Puneet Kapoor
Creative Director:
Manish Darji
Agency Producer:
Hitesh Kalia
Agency Producer:
Sushma Joseph
Copywriter:
Yohan Daver

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Project Type