LIsterine: The Smile Converter
Published On
May 03, 2016
Description
Listerine presents the first in-store promotion which creates a tailor-made discount based on the whiteness of the smile.
Credits
- Date
- May 03, 2016
- Client :
- Listerine
- Chief Creative Officer :
- Enrico Dorizza
- Chief Creative Officer :
- Sergio Rodriguez
- Executive Creative Direction :
- Flavio Mainoli
- Art Director :
- Massimiliano Traschitti
- Copywriter :
- Antonio Codina
- Client Services Director :
- Cristina Barbiero
- Executive Agency Producer :
- Valeria Della Valle
- Account Manager :
- Francesca Costanzo
- Agency :
- JWT - Rome
- Brand :
- Listerine
- Client :
- Listerine
- Client Services Director :
- Rachele Monteleone
- Director :
- Alessandro Codina
- Director, Photography :
- Davide Maisto
- Production Manager :
- Cristina De Rossi
- Assistant Art Director :
- Elena Marra
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Industry
Project Type