BBH-Asia Pacific : Soi Dogs

What can Chrome do? Everything. Continuing the global campaign theme of "The Web is What You Make of It" launched out of BBH New York this year, BBH Asia Pacific creates more tear-jerkers for the launch of the Chrome browser in Indonesia and Thailand. Two spots, each culturally apt -- one features a Muay Thai-themed tale and another touches on the big stray ("soi") dog problem in Thailand -- tout the multi-functionality of the Chrome browser.