ESPN : This is SportCenter -- John Clayton
The truth behind Clayton.
Editor's Pick
The mystery has been solved, so y'all can now rest easy and focus on the football. NFL analyst John Clayton has for too long been the subject of intense speculation, mostly regarding his hair and whether his dry on-air persona is just a facade. ESPN and Wieden & Kennedy New York lay the rumors to rest with the newest edition of the "This is SportCenter" campaign, which shows what exactly happens when the cameras stop rolling. O Positive's David Shane directs.
"This spot gives viewers a chance to peek behind the curtain. Im glad were finally able to end the speculation and focus on what looks to be a fantastic NFL season," Clayton said in a statement. The spot will debut Monday, September 10, during Monday Night Football.
Credits
- Date
- Sep 06, 2012
- Brand:
- ESPN
- Client:
- ESPN
- Agency:
- Wieden & Kennedy-New York
- Creative Director:
- Brandon Henderson
- Creative Director:
- Stuart Jennings
- Copywriter:
- Charles Hodges
- Art Director:
- Gary Van Dzura
- Executive Producer:
- Temma Shoaf
- Executive Creative Director/Production:
- Ian Reichenthal
- Executive Creative Director/Production:
- Scott Vitrone
- Head of Content Production:
- Lora Schulson
- Production Company:
- O Positive
- Director:
- David Shane
- Executive Producer:
- Ralph Laucella
- Executive Producer:
- Marc Grill
- Line Producer:
- Ken Licata
- Director, Photography:
- Dave Morabito
- Editorial Company:
- Cosmo Street
- Editor:
- Tom Scherma
- Post Producer:
- Heather Richardson
- Post Executive Producer:
- Maura Woodward
- Visual Effects Company:
- Switch
- Flame Artist:
- Jon Magel
- Visual Effects Producer:
- Diana Dayrit
- Music Company:
- APM
- Mix Company:
- Heard City
- Mixer:
- Philip Loeb
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