Spot the Dog on This San Francisco Mural and Help Save Rescue Pups
GPS Tracker Brand Whistle Teamed Up With Mural Artist for Project
Editor's Pick
GPS pet tracker brand Whistle is using a "Where's Waldo?"-style mural in San Francisco to raise awareness of lost pets.
Whistle and agency BBDO San Francisco teamed up with muralist and creative lead from "Bob's Burgers" Sirron Norris to create the mural in the city's Mission district (it's on the side of the appropriately-named bookstore, Dog Eared Books). Passersby are invited to find a lost hidden dog in the illustration, and then post a picture of the mural or share the film on social media, tagged with #spotthedog.
For every photo of the mural shared on Instagram and every share of the film on Facebook, Whistle will donate $1 to local adoption shelter Family Dog Rescue. Its aim is to raise $10K -- so if you live in San Francisco, head down there and see if you can spot the dog too.
Credits
- Date
- Aug 04, 2017
- Brand :
- Whistle
- Client :
- Whistle
- Agency :
- BBDO-San Francisco
- Chief Creative Officer :
- David Lubars
- Chief Creative Officer :
- Matt Miller
- Associate Creative Director :
- Adam Balogh
- Group Account Director :
- Kimberly Fredkin
- Account Supervisor :
- Danny Peters
- Account Supervisor :
- Marissa Osowsky
- Business Affairs Director :
- Jacqueline Djanikian
- Integrated Producer :
- Laura Johnson
- Group Director, Strategy :
- Meredith Krull
- Director, Strategy :
- Heidi Keel
- Senior Strategist :
- Neil Slotterback
- Client :
- Whistle
- Chief Marketing Officer :
- Heather Wajer
- Director, Growth Marketing :
- Challey Newman
- Senior Marketing Manager :
- Katie Wootten
- Art Director :
- Anh Dinh
- Production Company :
- Flare Studio
- Director, Photography :
- Lauren Keegan
- Executive Producer :
- Dana Ross
- Editor :
- Dalan McNabola
- Mural Artist :
- Sirron Norris
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