John Lewis : Spring Fashion Banners 2
What should I wear today?
Published On
Jul 25, 2011
Editor's Pick
This sure beats the closet mirror. John Lewis tapped Adam & Eve and Unit9 to create these banners with geo-location capabilities to showcase its new Spring line. The banners can detect where you are, what the weather is like and then show you a suitable outfit. Users can click through to find outfits they like. Placing your cursor above a certain item will show you its price as well as give you options to buy it online or share on social networks.
Credits
- Date
- Jul 26, 2011
- Brand :
- John Lewis
- Client :
- John Lewis
- Agency :
- Adam & Eve/DDB
- Director :
- Robert Bader
- Interactive Producer :
- Richard Rowe
- CG/3D :
- Jules Stevenson
- Tech Lead :
- Mario Ballario
- Designer :
- Rafa da Silva
- Interactive Production Company :
- Unit9
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Project Type