Pentagram Designs 'Thou Shalt Not Poop' Signs For New York Cathedral

Divine Signs From Pentagram Were Placed For the 'Blessing of the Animals'

Published On
Oct 15, 2013

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Earlier this October was NYC Cathedral Church of Saint John the Divine's annual Blessing of Pets and Animals -- but as people took their cuddly pets over to the church, they encountered a new set of signs that asked them to keep the grounds clean and free of animal fecal matter -- in the divinest way possible. Designed by Pentagram, a new set of outdoor signs told people "Thou Shalt Not Poop" and "Hold Close Thy Love" in a specially designed custom font that's a version of Frederic Goudy's 1928 "Blackletter." The signs will stay on the Cathedral grounds, which is an area of Manhattan known to be dog-friendly.

Credits

Date
Oct 15, 2013
Brand:
St. John the Divine
Client:
St. John the Divine
Agency:
Pentagram

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Project Type