Anna Kendrick Is a Wannabe Jedi in Ad for EA's 'Star Wars: Battlefront'
Actress Has Cameo in Spot Urging You to 'Become More Powerful'
By
Alexandra Jardine
Published On
Nov 09, 2015
Editor's Pick
Ordinary people vanish leaving only their clothing behind, in this spot for EA's "Star Wars: Battlefront" game, which hits stores on Nov. 17.
We're not sure where they've gone (although the "Star Wars" music may give you a clue) until we see actress Anna Kendrick disappear too, after having a Jedi moment with a bread knife while making a sandwich. Everyone then reappears on the battlefield, and it's a glorious romp to the end alongside Storm Troopers, Darth Vader and company. The spot's tagline is "Become more powerful." It was created by Heat, San Francisco, and directed by MJZ's Dante Ariola.
Credits
- Date
- Nov 09, 2015
- Brand :
- EA
- Client :
- EA
- Agency :
- Deloitte Digital
- Chairman, Executive Creative Director :
- Steve Stone
- Creative Director :
- Anna Rowland
- Creative Director :
- Warren Cockrel
- Associate Creative Director, Art Director :
- Jeff Fang
- Associate Creative Director/Writer :
- Ryan Hartsfield
- Producer :
- Melissa Nagy
- Director, Production :
- Brian Coate
- Director, Account Services :
- Aaron Lang
- Account Director :
- JT Pierce
- Account Manager :
- Kevin John
- Assistant Account Manager :
- Rachel Majors
- Business Affairs Director :
- Julie Petruzzo
- Vice President, Global Creative :
- Dana Marineau
- Senior Director, Global Creative Strategy :
- Dustin Shekell
- Director, Global Creative :
- Eddie Garabedian
- Senior Manager of Global Creative :
- Doug Harakal
- Media and Post Production Director :
- Mattias Lindahl
- Vice President, Marketing :
- Lincoln Hershberger
- Creative Lead :
- Neel Upadyhe
- EA DICE - Senior Video and Media Director/Editor :
- Randy Evans
- Senior Animator :
- Cameron Scott
- Production Company :
- MJZ
- Director :
- Dante Ariola
- Director, Photography :
- Hoyte van Hoytema
- Senior Executive Producer :
- Eriks Krumins
- Line Producer :
- Natalie Hill
- Production Designer :
- Quito Cooksey
- Production Service Company :
- Bohemian Pictures / Prague
- Editorial :
- No6
- Editor :
- Andrea MacArthur
- Assistant Editor :
- Colin Guthrie
- Assistant Editor :
- Andrew Manne
- Executive Producer :
- Crissy DeSimone
- Post Producer :
- Yole Barrera
- Visual Effects :
- The Mill
- Executive Producer :
- Sue Troyan
- Producer :
- Dan Roberts
- Production Coordinator :
- Chris Lewis
- Production Coordinator :
- Anwei Chen
- Shoot Supervisor :
- Chris Knight
- 2D Lead Artist :
- Chris Knight
- Shoot Supervisor :
- Koen Vroeijenstijn
- 3D Artist :
- Jacob Bergman
- 3D Artist :
- Jason Jansky
- 3D Artist :
- Steven Olson
- 3D Artist :
- Monique Espinoza
- 3D Artist :
- Blake Guest
- 3D Artist :
- Berk Hakguder
- 3D Artist :
- Michael Archambault
- 3D Artist :
- Cory Cosper
- 3D Artist :
- Majid Esmaeili
- 2D Artist :
- Ben Smith
- 2D Artist :
- Scott Wilson
- 2D Artist :
- Robert Murdock
- 2D Artist :
- Tim Robbins
- Art Department :
- Brett Lopinsky
- Art Department :
- Kelsey Napier
- Art Department :
- Matthew Dobrez
- Motion Graphics :
- Kyle Moore
- Motion Graphics :
- Vinicius Naldi
- Motion Graphics :
- Greg Park
- Colorist :
- Adam Scott
- Executive Producer :
- Thatcher Peterson
- Color Producer :
- Ali Struck
- Audio Mix :
- Lime Studios
- Audio Engineer :
- Rohan Young
- Live Action :
- Rohan Young
- In-Game Sound Design :
- Charles Deenan @Source Sound
- Music Composed and Orchestrated by :
- Gordy Haab
- Music Arranged and Edited by :
- Samuel Smythe
- Original Music :
- John Williams
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