Burger King : Starring the Whopperettes
Yes, CP+B's Whopperettes regularly go condimental on TV and online, but they have a print life, too, seen as in-store materials, created in collaboration with Hollywood's Shoolery Design, an entertainment advertising and design specialist,
Published On
Mar 13, 2006

Editor's Pick
Yes, CP+B's Whopperettes regularly go condimental on TV and online, but they have a print life, too, seen as in-store materials, created in collaboration with Hollywood's Shoolery Design, an entertainment advertising and design specialist, www.shoolerydesign.com. All three Whopperettes featured so far are doing trayliner duty; Onion and Pickles are also table tents; and Tomato has the honor of being a poster. As for the rather chaste Gold Diggers of 1935 vibe, the Whopperettes are "a salute to the extravagantly choreographed dance productions of yesteryear," explains Crispin AD John Parker, "when beautiful ladies in magnificent costumes made fabulous sets come to life
Credits
- Date
- Mar 14, 2006
- Design:
- Shoolery Design
- Client:
- Burger King
- Chief Creative Officer:
- Alex Bogusky
- Executive Creative Director:
- Andrew Keller
- Creative Director:
- Rob Reilly
- Art Director:
- John Parker
- Copywriter:
- Evan Fry
- Copywriter:
- Bob Cianfrone
- Print Producer:
- Yajaira Fierro
- Art Buyer:
- Meghan DeBruler
- Creative Director:
- Jason Lindeman
- Art Director/Illustrator:
- Sergio Grisanti
- Agency:
- Crispin Porter Bogusky
- Brand:
- Burger King
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Project Type
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