Mentos : Stay Fresh - Hot Tub

'Stay Fresh,' encourages campaign out of BBH London

Published On
Mar 19, 2013

Editor's Pick

Have you ever had one of those weird moments in which you're scared of getting into cars with strangers (even if those strangers are super-hot ladies) or you don't like hot tubs because of the bacteria--one of those times when all of a sudden it dawns on you that you're turning into your dad? A new campaign for Mentos out of BBH London and directed by Biscuit's Tim Godsall is a cautionary tale about the phenomenon. The idea isn't entirely new, but nice production values and the slow buildup make all three spots worth a watch -- see the rest on the right.

Credits

Date
Mar 19, 2013
Brand:
Mentos
Client:
Mentos
Agency:
BBH-London
Director, Marketing:
Corrado Bianchi
Creative Team:
Simon Pearse
Creative Team:
Emmanuel Saint M'leux
Creative Director:
Marc Hatfield
Producer:
Peter Montgomery
Production Company:
Biscuit Filmworks
Director:
Tim Godsall
Executive Producer:
Orlando Wood
Producer:
Rick Jarjoura
Director, Photography:
Darko Suvac
Editor:
Rich Orrick
Post Production:
The Milll
Sound Design:
750mph
Sound Mix:
Sam Ashwell
Music:
Adelphoi

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Project Type