Steinlager Pure : Steinlager Pure Taika

Does he have to remind you about how great things really are?

Published On
Jul 16, 2012

Editor's Pick

Steinlager ads usually use big name talent to push through how great New Zealand really is, but this new spot from DDB and Curious' Taika Waititi (who also stars in the spot) takes a different tack, by parodying the Kiwi way of life through some hilarious, over-the-top sets.


Jul 17, 2012
Brand :
Steinlager Pure
Client :
Steinlager Pure
Agency :
DDB-New Zealand
Executive Creative Director/Production :
Andy Fackrell
Creative Director :
Chris Schofield
Art Director :
Damian Galvin
Copywriter :
Rory McKechnie
Head of Television :
Judy Thompson
Agency Producer :
Kim Baldwinson
Agency Producer :
Pip Mayne
Managing Partner :
Scott Wallace
Production Company :
Director :
Taika Waititi
Producer :
Matt Noonan
Director, Photography :
John Lindley
Editor :
Luke Haigh
Visual Effects :
Curious Post
Music :
Liquid Studios
Sound Design :
Jon Cooper

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Project Type