As part of its ongoing sticker campaign, Chiquita is inviting consumers to create their own blue label for the brand's bananas in a new contest. Visitors to the site are invited to design their own stickers between June 21 and July 18, 2010. The top 50 finalists will be announced on August 23 and the general public will vote on the 18 grand prize winners, who will see their stickers appear on Chiquita bananas nationwide.