McCann Digital : Stock Photo Stalking
Picky people wanted.
Published On
Jan 23, 2013
Editor's Pick
A nice recruitment campaign from McCann Digital hid unique images that featuring the job ad-copy on the fifth page of stock photo websites. That way, only choosy art directors could see them -- exactly the kind the agency wanted.
Seems like innovative recruitment campaigns are all the rage in Israel. Saatchi Israel's CEO recently held job interviews inside Diablo III.
Credits
- Date
- Jan 24, 2013
- Brand :
- McCann Digital
- Client :
- McCann Digital
- Chief Executive Offier :
- Eldad Weinberger
- Chief Creative Officer :
- Ami Alush
- Copywriter :
- Arnon Rotem
- Art Director :
- Idan Gilboa
- Art Director :
- Joe Brodsky
- Digital Producer :
- Niv Kantor
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Project Type