Sprite : Sublymonal
Brainwashing and mental manipulation never tasted so sweetbut it helps when that taste is flavored with lymon. As the online extension of Crispin Porter + Bogusky's surrealistic new campaign for Sprite, the AKQA-created subLYMONal.
Published On
May 31, 2006
Editor's Pick
Brainwashing and mental manipulation never tasted so sweetbut it helps when that taste is flavored with lymon. As the online extension of Crispin Porter + Bogusky's surrealistic new campaign for Sprite, the AKQA-created subLYMONal.com takes the notion of subliminal messaging to deeper, more subversive levels than the TV spots, in the multi-layered effort to ensnare the minds of the young and the hip.
Credits
- Date
- May 31, 2006
- Senior Producer :
- Eric Andrade
- Creative Development :
- LP Tremblay
- Creative Development :
- Hoj Jomehri
- Creative Development :
- Guillermo Torres Troconis
- Creative Development Lead :
- Michelle Murata
- Copywriter :
- Dominick Walker
- Art Director/Designer :
- Karishma Mehta
- Studio :
- Damon Anderson
- Studio :
- Steve Sherwood
- Project Manager :
- Kathryn Wolf
- Creative Director :
- Adam Lau
- Studio :
- David Kaplan
- Executive Creative Director :
- PJ Pereira
- Client :
- Sprite
- Agency :
- AKQA-San Francisco
- Brand :
- Sprite
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