Sundays at the Triple Nickel

Published On
Nov 29, 2021


Sundays at the Triple Nickel directed by Jess Colquhoun, is part of Crown Royal’s push to inspire generosity, and the film is a beautiful example of that. It shows how Majorie Eliot, after the tragic loss of her son in 1992, arranged a memorial concert, which turned into a weekly apartment concert every Sunday, without fail, for over 25 years and is still going strong in the Sugar Hill neighborhood in Harlem. The film was promoted through Crown Royal’s social channels and had a screening in Harlem to celebrate its release. The brand is taking a year-round grassroots approach to spreading the word about this film, which will include film festival submissions and a series of assets to complement the film that are more brand focused.







Nov 29, 2021
Production :
STEPT Studios
Client :
Client :
Crown Royal
Director / Culture and Partnerships :
Lindsay Wallner
Creative Director :
Adam Rachlitz
Brand Sales EP :
Randall Bourquin
Director :
Jess Colquhoun
DP :
Zak Mulligan
EP :
JJ Rubin
Producer :
Cordielle Street
Production Manager :
Jasmine Blackmon
Production Coordinator :
India Harvey
1st AC :
Jasmine Chang
1st AC :
Rebecca Rajadnya
Camera Loader :
Emma Hing
Photographer :
Nathan Bajar
Gaffer :
TJ Alston
Key Grip :
Chris Wiesehahn
Swing :
Corey Jacobs
Swing :
Nat Hernandez
Art Director :
Christian Carvallo
Audio Mixer :
Charles Cann
Score / Soundscape :
James William Blades
Editor :
Mattias Evangelista

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