Uniball : Swapped at Birth
Sometimes, you need to write by hand
Published On
May 12, 2013
Editor's Pick
Writing on the computer may have its benefits, but there's always the question of the font. TBWA/Hunt/Lascaris spotlights that issue nicely in a set of commercials for Uniball Pens, which feature letters being read out in the font that they were typed in -- to some pretty bad results.
Credits
- Date
- May 13, 2013
- Brand :
- Uniball
- Client :
- Uniball
- Agency :
- TBWA/Hunt/Lascaris-South Africa
- Chief Creative Officer :
- John Hunt
- Executive Creative Director/Production :
- Matthew Brink
- Executive Creative Director/Production :
- Adam Livesey
- Copywriter :
- Vincent Osmond
- Art Director :
- Jade Manning
- Agency Production :
- Sandra Gomes
- Production Company :
- Frieze Films
- Director :
- Rob Malpage
- Executive Producer :
- Jo Barber
- Producer :
- Liz Dahl
- Sound Director :
- Sterling Sound
- Post Production :
- Left Post Production
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Project Type
