Dos Equis: Sword Fight

Respect, even from mosquitoes.

Published On
Mar 10, 2012

Editor's Pick

Euro RSCG debuts its latest spots for Dos Equis, featuring The Most Interesting Man in the World and directed by's Steve Miller. In this new round, you can't guess who TMIMITW has inside jokes with. He also encourages you, too to have your own dark secrets.

Read about how Dos Equis' Most Interesting Man in the World came to be the most interesting man in the world in Behind the Work.


Mar 11, 2012
Brand :
Dos Equis
Client :
Dos Equis
Agency :
Euro RSCG-New York
Director :
Steve Miller
Production Company :
Chief Creative Officer :
Lee Garfinkel
Executive Creative Director :
Steve Doppelt
Executive Creative Director :
Paul Bichler
Creative Director :
Brian Platt
Writer :
Louis Wittig
Writer :
Daniel Giachetti
Writer :
Sam Higgins
Writer :
Mike Ludwig
Art Director :
Jon Vall
Art Director :
Andrew Walko
Art Director :
John Clement
Art Director :
Rocky Pina
Art Director :
Carter Storozynski

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Project Type