Adidas : The Team

Will this make running more fun?

Published On
Jan 23, 2012

Editor's Pick

Christopher Riggert of Biscuit directs a new spot for Adidas out of 180 L.A., which changes up the image of running as a solitary activity into a communal celebration. Athletes are followed by cheerleaders, the marching band and fans -- a message that when you run, you never run alone. The ad is for the new AdiZero shoe which is a light, everyday running shoe.


Jan 24, 2012
Brand :
Client :
Agency :
180 LA
Executive Creative Director/Production :
William Gelner
Production Company :
Biscuit Filmworks
Director :
Christopher Riggert
Managing Director :
Shawn Lacy
Executive Producer :
Holly Vega
Line Producer :
Leanne Amos
Director, Photography :
Tim Hudson
Production Designer :
Andy Reznik
Creative Director :
Gavin Miller
Creative Director :
Grant Holland
Art Director :
Adam Groves
Copywriter :
Zac Ryder
Managing Partner, Executive Producer :
Peter Cline
Producer :
Angelo Ferrugia
Associate Producer :
Tina Diep
Editorial Company :
Arcade Edit
Editor :
Stewart Reeves
Executive Producer :
Deanne Mehling
Post Visual Effects :
The Mill
Visual Effects Supervisor :
Andy Bates
Producer :
Melanie Wickman

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Project Type