Gwyneth Paltrow Falls in Love in a Cafe in Spot For Jewelry Brand Tous
Spanish Firm Persuaded Oscar Winner to Play a Violin Tutor
Editor's Pick
Gwyneth Paltrow may be for famous for "Goop" these days than her acting appearances, but Spanish jewelry brand Tous persuaded the Oscar-winner to play a dog-loving violin tutor in a romantic new spot in which she (eventually) falls in love with a fellow cafe customer.
Created by Madrid agency SCPF, it tells the story of Kate (Paltrow) and Peter (Nicholas Gleaves), who both own large dogs and who, despite being made for one another and crossing paths in the same coffee shop every day, have never seen each other before. Eventually fate, dogs and Tous jewelry conspire to bring them together. The spot is colorfully and stylishly directed by Victor Carrey via production company Puente Aereo, and will air in over 45 countries.
Paltrow has also appeared in ads for other luxury brands, including Hugo Boss and Coach, but mainly in print work.
Credits
- Date
- Dec 21, 2016
- Brand :
- Tous
- Client :
- Tous
- Agency :
- SCPF-Madrid
- Client Contact :
- Anaïs Durand
- Executive Creative Director :
- Toni Segarra
- Creative Director :
- Paco Badia
- Copywriter :
- Maria Fabuel, Dalmau Oliveras
- Art Director :
- Laura Soler, Albert Morera
- Audiovisual Producer :
- Marta Delgado
- Graphics Producer :
- Susanna Bergés
- Client Services Director :
- Ana Moreno
- Account Supervisor :
- Eva Mollet
- Film Director :
- VÃctor Carrey
- Production Company :
- Puente Aéreo
- Executive Producer :
- Xus Aparicio
- Photographer :
- Daniel Riera
- Executive Producer :
- Genara Neyra
- Retouching :
- Xavi Bonifacio
- Music :
- Trafalgar13
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