The Dragon Noodle Company: New Identity

Published On
Mar 03, 2014

Description

There are thousands of restaurant choices in
Las Vegas and The Dragon Noodle Company
needed a fresh new identity to help its eightyear-
old noodle shop stand out.
Since Chinese restaurant graphics are largely
generic, ubiquitous and clichéd, LA-based
creative agency David&Goliath created a fun
and engaging celebration of those clichés that
resulted in an approach as unique and vibrant
as Vegas itself.

Credits

Date
Mar 03, 2014
Agency:
David & Goliath-Los Angeles
Brand:
The Dragon Noodle Company
Client:
The Dragon Noodle Company
Art Director:
John Kieselhorst
Writer:
Greg Szmurlo
Creative Director:
John Kieselhorst
Chief Creative Director:
David Angelo
Executive Creative Director:
Colin Jeffery

Need a credit fix? Contact the Creativity Editors

Project Type