Quantcast
New Mexico Dept. of Transportation: The Things I've Seen | Ad Age
Skip to main content

Sister Publication Links

  • Ad Age
  • Creativity
  • Amp
  • Datacenter
  • Resources
  • Events
  • On the Move
  • Latest Issue
  • Newsletters
  • Contact Us
  • Follow Us:

AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now
    Menu
    Search

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs

      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs

      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing

    AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Follow Us:

    Don't Miss

    • Don't Miss
    • Pride Month creative excellence
    • Agency matchmaking service
    • Johnnie Walker's marketing shift
    • Enter Ad Age 40 Under 40
    • NHL sponsorship revenue surges
    CREATIVITY
    Sign In Register

    Forgot Password?

    Once registered, you can:

    • - Read additional free articles each month
    • - Comment on articles and featured creative work
    • - Get our curated newsletters delivered to your inbox

    By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

    Are you a print subscriber? Activate your account.

    logo
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Latest
      • Adobe to sell generative AI subscription with copyright assurance

        Adobe to sell generative AI subscription with copyright assurance

        15 min 43 sec ago

      • How Ulta’s social media manager is embracing diversity to create a positive community

        How Ulta’s social media manager is embracing diversity to create a positive community

        By Erika Wheless - 2 hours 18 min ago

      • NFL unveils Pride fashions, says it’s ‘full speed ahead’ on its LGBTQ+ support

        NFL unveils Pride fashions, says it’s ‘full speed ahead’ on its LGBTQ+ support

        By Tim Nudd - 2 hours 48 min ago

      • What the PGA-LIV combination means for brands

        What the PGA-LIV combination means for brands

        By Jon Springer - 2 hours 48 min ago

      • LG captures the epic stasis of the fridgegazer in time-lapse ad

        LG captures the epic stasis of the fridgegazer in time-lapse ad

        By Tim Nudd - 3 hours 18 min ago

    • Editor's Picks
      • How The Trade Desk is talking about AI in programmatic advertising and retail media

        How The Trade Desk is talking about AI in programmatic advertising and retail media

        By Garett Sloane - 1 day 7 hours ago

      • Agency matchmaking service offers financing for brands with shrinking budgets

        Agency matchmaking service offers financing for brands with shrinking budgets

        By Brian Bonilla - 1 day 7 hours ago

      • Why Coke tapped League of Legends for its new ‘Creations’ flavor

        Why Coke tapped League of Legends for its new ‘Creations’ flavor

        By Jon Springer - 1 day 12 hours ago

    • Most Popular
      • How The Trade Desk is talking about AI in programmatic advertising and retail media

        How The Trade Desk is talking about AI in programmatic advertising and retail media

        By Garett Sloane - 1 day 7 hours ago

      • Why Johnnie Walker is shifting marketing to branded TV content

        Why Johnnie Walker is shifting marketing to branded TV content

        By Parker Herren - 1 day 6 hours ago

      • Agency matchmaking service offers financing for brands with shrinking budgets

        Agency matchmaking service offers financing for brands with shrinking budgets

        By Brian Bonilla - 1 day 7 hours ago

      • Why Coke tapped League of Legends for its new ‘Creations’ flavor

        Why Coke tapped League of Legends for its new ‘Creations’ flavor

        By Jon Springer - 1 day 12 hours ago

      • McDonald's Grimace returns—why the chain keeps leaning into nostalgia

        McDonald's Grimace returns—why the chain keeps leaning into nostalgia

        By Erika Wheless - 2 days 4 hours ago

    • Login

    New Mexico Dept. of Transportation: The Things I've Seen

    Published On
    Sep 01, 2016

    Description

    Drunk driving PSA from the point of view of kids in back seat of car driven by their father.
    Most Popular

    Alex Honnold indulges secret passion for thumb wrestling in campaign for Dr. Squatch

    Nike and Gail Bean spill the tea on the new WNBA season

    This sex-toy brand urges you to break up with your showerhead

    Credits

    Date
    Sep 01, 2016
    Agency :
    RK Venture
    Broadcast Creative Director and Writer :
    Nick Tauro
    Agency President and Chief Creative Officer :
    Richard Kuhn
    Production Company :
    Halflife Digital
    Director :
    Sean Broughton
    Producer :
    David Garcia
    Director, Photography :
    Dean Mitchell
    Editorial Company :
    Halflife Digital
    Brand :
    New Mexico Dept. of Transportation
    Client :
    New Mexico Dept. of Transportation
    Editor :
    Phil Griego
    Audio Post :
    Mountain Road Studios
    Mixer :
    Sid Fendley

    Need a credit fix? Contact the Creativity Editors

    Project Type
    Video

    Related work

    New Mexico Dept. of Transportation: New Mexico Dept. of Transportation: The Things I've Seen: EMT

    New Mexico Dept. of Transportation: New Mexico Dept. of Transportation: The Things I've Seen - Badge

    New Mexico Dept. of Transportation: New Mexico Dept. of Transportation: What's the Worst That Can Happen

    New Mexico Dept. of Transportation: New Mexico Dept. of Transportation : Student Driver

    The Creativity Newsletter

    The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.

    Footer Links

    • Copyright © 1994-2023
    • Crain Communications
    • Privacy Statement
    • Terms of Use
    • About Us
    • Advertise
    • Reprints
    • Help Desk
    • Ad Choices
    • Careers at Crain
    • Privacy Request

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video
      • The top 5 most creative brand ideas you need to know about right now
    • Featured
      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News
      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs
      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing