Goodby launches its "Come to think of it, eBay" integrated campaign.
Nov 02, 2009
Goodby attempts to reinvent eBay's image from the place to go for flea market finds to a destination for everyday purchases in the new "Come to think of it, eBay," campaign. Online includes rich media banner ads featuring eBay finds curated and demonstrated by experts. The campaign also features print, digital vignettes and TV spots starring comedians like Kevin Hart and Jim Gaffigan musing about eBay purchases.