Transworld : The Magic of Reality

Making magic scientifically.

Published On
Sep 26, 2011

Editor's Pick

Transworld Publishers and Somethin' Else collaborate with scientist Richard Dawkins for the digital version of "The Magic of Reality." The new app, illustrated by Dave McKean, brings to life scientific concepts to show that they can be, in fact, even more exciting than the stuff of lore and legend. The app is released alongside the book version.

The app tackles questions like "Why does the sun rise?" with demonstrations, puzzles and challenges, accompanied by McKean's original illustrations and narrated by Dawkins. It will be available in the App Store next week for the iPad.

Credits

Date
Sep 26, 2011
Brand:
Transworld
Client:
Transworld
Content Design:
Somethin' Else

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Project Type