Trevor Lawrence
First Clemson player in school history to go #1 in the NFL Draft
Published On
Aug 12, 2021
Description
Trevor Lawrence is the first Clemson player in school history to go #1 in the NFL Draft.
For our first project with Opendorse since announcing our partnership, it was critical to do something that would really stick out amongst all the content that would be posted the night of the NFL Draft. The collaboration between our team with Jared “Gold Yeller” Jacobs, Opendorse, and the Clemson creative team was something special.
We were honored that Clemson Football made this THE post they shared on their social channels when Trevor’s name was called as the #1 Overall Pick. Shared on their Instagram and Twitter, it generated 500K Impressions, a 6.2% Average Engagement Rate, 126K Views, and 29K Likes.
Credits
- Date
- Aug 12, 2021
- Agency :
- HEARTLENT Group
- Client :
- Clemson University Football
- Managing Partner & Head of Creative :
- Elliot Gerard
- Managing Partner & Head of Strategy :
- Keith Stoeckeler
- Managing Partner & Head of Content and Production :
- Jonah Ballow
- Stop Motion Creative and Animator :
- Jared Jacobs
- Clemson University :
- Jonathan Gantt
- Clemson University :
- Tyson Hutchins
- Opendorse :
- Blake Lawrence
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Industry
Project Type