Logitech UE : Truce
When music changed the world.
Editor's Pick
DOJO and Logitech put music at the center of history, with three spots directed by PrettyBird's Paul Hunter that recreate historical moments where tunes played a critical role.
The campaign, which promotes the Logitech UE line, has as its centerpiece "Truce," a film narrated by Lee Ingleby, set on Christmas Eve in 1914, where the Allied and Central forces decided on a temporary truce after hearing the Germans sing "Silent Night."
Another film, "Radio City," is about a group of people who used a tower a few miles off the coast of Britain to broadcast the music they wished to hear, to protest the BBC's rules on programming. A third, shorter spot, features the music that astronauts listen to -- and how those on the International Space Station cannot have wires hanging around.
Credits
- Date
- Oct 16, 2012
- Brand :
- Logitech UE
- Client :
- Logitech UE
- Agency :
- DOJO
- Executive Creative Director :
- Geoff Edwards
- Executive Creative Director :
- Mauro Alencar
- Director :
- Paul Hunter
- Production Company :
- PRETTYBIRD
- Creative Director :
- Chris Masse
- Copywriter :
- Justin Kramm
- Art Director :
- John O'Hea
- Co-Founder/Executive Creative Director :
- Kerstin Emhoff
- Executive Producer :
- Ali Brown
- Producer :
- Mark Hall
- Director, Photography :
- Frederik Backar
- Production Designer :
- Ged Clarke
- Editor :
- Stephen Berger
- Executive Producer :
- Saima Awan
- Producer :
- Jennifer Miller
- Colorist :
- Stefan Sonnenfeld @ Co. 3
- Visual Effects Supervisor :
- Dan Glass
- Visual Effects :
- Method Studios
- Visual Effects Producer :
- Jenn Dewey
- Visual Effects Supervisor :
- Darren Orr
- Visual Effects :
- Spy Post
- Visual Effects Producer :
- Lori Joseph
- Sound Designer :
- Stephen Dewey
- Sound Design :
- Machine Head
- Audio Engineer :
- Joaby Deal
- Audio Producer :
- One Union
- Editorial :
- Final Cut
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