Here's a great idea that takes a physical stationery product -- Stabilo highlighter pens -- into the digital world, performing a useful task. Stabillo and agency Jung von Matt, Hamburg, have created a browser plug-in for internet terms and conditions -- which, as the case film here points out, are so long and tedious that hardly anyone reads them.
To help people understand when their privacy might be at stake, the True Colours plug-in highlights the critical sections in different colors: green for "noteworthy", yellow for "questionable", red for "critical. It also warns you automatically about sites that contain policies you might not agree to. It's available free from the website or Google Chrome Web store.