Denver Museum of Nature and Science : Tweetaconda

Snakes on a twitter feed.

Published On
Feb 29, 2012

Editor's Pick

The Denver Museum of Nature & Science is promoting an interactive exhibit featuring lizards and snakes with a Twitter-based campaign through Carmichael Lynch to create 'the world's longest digital snake'. All you need to do is tweet with the hashtag #tweetaconda or type in a message at tweetaconda.com, and the snake will grow. (The site contains facts and figures about the exhibit, which houses more than 60 reptiles from five different continents.) As Dave Damman, chief creative officer of Carmichael Lynch, says: "If the Bronx Zoo Cobra taught us anything, it's that Twitter has an insatiable appetite for snakes." Too true.

Credits

Date
Feb 29, 2012
Brand:
Denver Museum of Nature and Science
Client:
Denver Museum of Nature and Science
Agency:
Carmichael Lynch-Minneapolis
Chief Creative Officer:
Dave Damman
Associate Creative Director/Writer:
Ellie Anderson
Associate Creative Director, Art Director:
Doug Pedersen
Director, Integrated Production:
Joe Grundhoefer
Director, Interactive Production:
Peter Albrycht
Digital Creative Director:
Ben Steward
Senior Digital Designer:
Andy Lund
Interactive Producer:
Mike Johnston
Senior Project Manager:
Elizabeth Charron
Developer:
Joe Bayer
Developer:
Matt Stanton
Production:
Drive Thru
3D Animation:
Orie Hegre
3D Animation:
Matt Sattler
Producer:
Beth Wilson

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