FedEx : Two-Sided Paper

More laugh out loud funny.

Published On
Sep 14, 2011

Editor's Pick

In its latest campaign for FedEx, BBDO N.Y. continues its laugh out legacy for the brand with three new spots directed by Jim Jenkins of O Positive. In the brand's classic comedic style, they imagine some head scratching office solutions made even more ridiculous by the buttoned up qualities of FedEx. A fourth blockbuster-style spot directed by Martin Campbell pulls back on the effects to reveal the magic of speedy delivery that remains thanks to Fedex.

Credits

Date
Sep 14, 2011
Brand:
FedEx
Client:
FedEx
Agency:
BBDO-New York
Director:
Jim Jenkins
Production Company:
O Positive
Chief Creative Officer:
David Lubars
Executive Creative Director:
Greg Hahn
Executive Creative Director:
Mike Smith
Executive Producer:
Elise Pavone
Executive Producer:
Ralph Laucella
Line Producer:
Marc Grill
Production Designer:
Jason Edmonds
Director, Photography:
Larry Fong
Editor:
Iain Mackenzie
Edit House:
Mackenzie Cutler
Senior Creative Director/Copywriter:
Tom Kraemer
Creative Director/ Copywriter:
Chris Beresford-Hill

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Project Type