UNICEF launches #VaccinesWork campaign to encourage parents to vaccinate their children
UNICEF debuts film, illustrated animations and posters to emphasize the life-saving nature of vaccines
Published On
Apr 01, 2019
Description
To urge more parents to vaccinate their children, UNICEF launched a #VaccinesWork digital, social, outdoor and print campaign. Created by ad agency RPA, the campaign, which features a 60-second animated film, “Dangers,” along with illustrated animations for social media posts and posters, was released during World Immunization Week, which runs every year from April 24 to 30. “Dangers” is based on the relatable insight that kids, by their very nature, are little daredevils who are constantly putting themselves in danger. While we can’t prevent all the dangers that kids get themselves into, vaccination can help prevent the dangers that get into our kids.
Credits
- Date
- Apr 01, 2019
- Agency :
- RPA
- Executive VP, Chief Creative Officer :
- Joe Baratelli
- SVP/ Chief Marketing Officer :
- Tim Leake
- SVP / Chief, Creative Development :
- Jason Sperling
- Associate Creative Director :
- David Fredette
- Associate Creative Director :
- Ricardo Gurgel
- SVP/ Chief Production Officer :
- Gary Paticoff
- Producer :
- Matthew Magsaysay
- VP / Account Director :
- Rebecca Mendelson
- Specialist, Digital Strategy :
- Emily Puig
- Senior Manager Digital Strategy :
- Amanda Wybolt
- VP Director of Art Production :
- Jen Lamping
- Associate Art Producer :
- Weena De Vera
- Animation :
- Bo’s House of Visual Arts
- Associate Motion Graphics Designer :
- Alaine Caudle
- Senior Editor/ Operations Manager :
- Eddie Granado
- Post Producer :
- Josh Hamilton
- Editor/ Audio Production Coordinator :
- CJ Ballesteros
- Animation :
- Lobo
- Executive Producer :
- Luis Ribeiro
- Director :
- Mateus de Paula Santos
- Art and Illustration Director :
- Felipe Jornada
- Animation Director :
- Diogo Kalil
- Director of Photography :
- Lucas Barreto
- Account Manager :
- Su Constantine
- Producer :
- Aron Aguiar
- Producer :
- Larissa Zazula
- Storyboard :
- Fernanda Oliver
- Character Animation :
- Anderson Omori
- Clean up/ Animation Assistant :
- Julia Goes
- Clean up/ Animation Assistant :
- Lucas Gerosa
- Clean up/ Animation Assistant :
- Michel Venus
- 3D Animator :
- Jannaina Bonacelli
- 3D Animator :
- Marcio Nicolosi
- 3D Animator :
- Raphael Vinicius
- 3D Animator :
- Ronaldo Brito
- Comp Coordinator :
- Carlos Campos
- Comp :
- Bruno Ronzani
- Comp :
- Felipe Silva
- Comp :
- Rodrigo Silva
- 3D Coordinator/Render :
- Leo Cadaval
- 3D Coordinator/Render :
- Felipe Bauer
- Post Production Coordinator :
- Helena Jardim
- Post Production Coordinator :
- Rosângela Gomes
- Post Production Coordinator :
- Clara Morelli
- Production Designer/ Stop Motion :
- Fabiana Fukui
- Production Designer/ Stop Motion :
- Lee Peefer
- Production Designer/ Stop Motion :
- Michelle Chuang
- Modeling :
- Léo Rezende
- Modeling :
- Lucas Lira
- Modeling :
- Rodrigo Reis
- Modeling :
- Frederyco Martins
- Rigging :
- Felipe Bassi
- Modeling Assistant :
- Milton Dias
- Simulation :
- Cristiana Chaib
- Original Music :
- Mophonics
- Creative Director :
- Stephan Altman
- Composer :
- Roberto Murguia
- Executive Producer :
- Colette Huemer
- Mix :
- Lime Studios
- Sound Designer :
- Adam Primack
- Mixer :
- Adam Primack
- Assistant Mixer :
- Macey Estes
- Executive Producer :
- Susie Boyajan
- Recording Engineer :
- Georgia Phipps
- Manager :
- Peter Nagy
- Casting :
- The Voicecaster
- English VO Talent :
- Lin Gallagher
- French VO Talent :
- Isabelle Sitterle
- Spanish VO Talent :
- Robert Moutal
- Illustrator :
- Melanie Matthews
- Illustrator :
- Eric Nyquist
- Illustrator :
- Geo Law
- Illustrator :
- Alex Fine
- Illustrator :
- Laurene Boglio
- Illustrator :
- Arcade Studio
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