More Weirdos Emerge in Droga5's Latest Ads for Scion

Droga5 Ads Star Vampire With a Man Bun and Stock Photo People

Published On
Nov 19, 2015

Editor's Pick

Back in September, Scion and Droga5 debuted the "Weird, Right?" campaign with a trio of spots featuring James Franco, Jaleel White and a car dealership inflated tube guy at the wheel of the car, highlighting its various features in odd ways.

The brand debuts a pair of new ads, directed by Smuggler's Randy Krallman and featuring two more sets of oddballs appreciating the car. They include the dual-cliche character "brooding teenage vampire with a man bun" and a crew of stock photo business people. Despite their own super powers (why would a vampire need climate control?) and personal drawbacks (cardboard fingers sure make it hard to press a push-to-start button), they seem to get a lot out of the car.

Credits

Date
Nov 19, 2015
Brand:
Scion
Client:
Scion
Agency:
Droga5-New York
Chairperson:
David Droga
Chief Creative Officer:
Ted Royer
Executive Creative Director/Production:
Neil Heymann
Associate Creative Director:
Lisa Fedyszyn
Associate Creative Director:
Jonathan McMahon
Senior Copywriter:
Spencer Lavallee
Senior Copywriter:
Ben Bliss
Senior Art Director:
Evan Schultz
Senior Art Director:
Jen Lu
Senior Designer:
Kiem Vu
Chief Creative Officer:
Sally-Ann Dale
Head of Broadcast Production:
Ben Davies
Producer:
Rob Marmor
Integrated Production Business Manager:
Librado Sanchez
Global Chief Strategy Officer:
Jonny Bauer
Director, Strategy:
Katy Alonzo
Strategist:
Dakota Green
Senior Communications Strategist:
Hillary Heath
Group Account Director:
Blake Crosbie
Account Director:
Pat Rowley
Account Manager:
Monte Hawkins
Associate Account Manager:
Leo Wong
Project Manager:
Connor Hall
Group Vice President:
Doug Murtha
Corporate Manager:
Mark Angelacos
National Marketing Communications Manager:
Nancy Inouye
Advertising and Media Manager:
Pamela Park
Advertising and Media Analyst:
Brett Keckeisen
Media Planner:
Richard Hernandez
Production Company:
Smuggler
Director:
Randy Krallman
Director, Photography:
Nigel Bluck
Executive Producer:
Carole Hughes
Producer:
Ian Blain
Editorial:
Mackenzie Cutler
Editor:
Erik Laroi
Assistant Editor:
Brendan Hogan
Executive Producer:
Sasha Hirschfield
Post Production:
The Mill
Executive Producer:
Sean Costelloe
Producer:
Georgina Castle
Telecine:
Mikey Rossiter
2D Lead Artist:
Jade Kim
2D Artist:
Caio Sorrentino
Shoot Supervisor:
Eric Pascarelli
Sound Director:
Heard City

Need a credit fix? Contact the Creativity Editors

Industry
Project Type