Victory

All the ups and downs, days and nights, victories and defeats of a basketball championship.

Published On
Jan 17, 2018

Description

Phillips 66 and Carmichael Lynch launched a new brand campaign, "Live to the Full," inspired by the vibrant communities the fuel brand has served for over 90 years. "Victory" features a month-in-the-life story of a father/daughter team, putting the rubber to the road in search of a basketball championship — all the ups and downs, days and nights, victories and defeats.

Credits

Date
Jan 17, 2018
Agency:
Carmichael Lynch-Minneapolis
Brand:
Phillips 66
Client:
Phillips 66

Need a credit fix? Contact the Creativity Editors

Project Type