How To Become A Man; Build Your Own Furniture
Tok & Stok recreates medieval village in DDB Brasil's spot
Published On
May 08, 2013
Editor's Pick
You're a real man if you can build your own chairs, says furniture maker Tok & Stok in this spot out of DDB Brasil, which continues its "easy to assemble furniture" theme. Sumptously filmed in Prague, where production house Fulano Filmes and photographer Jan Velicky recreated an entire village from the 1700s, it features young men who are sent off on an "initiation trip". They return as heroes, bringing something with them: their own furniture.
Credits
- Date
- May 08, 2013
- Brand:
- Tok&Stok
- Client:
- Tok&Stok
- Agency:
- DDB-Brazil
- Executive Creative Director:
- Marco Versolato
- Creative Director:
- Marco Versolato
- Creative Director:
- Joao Mosterio
- Creative Director:
- Andre Pedroso
- Copywriter/Art Director:
- Una Rubia en el Avion
- Agency Producer:
- Gilberto Pires
- Agency Producer:
- Ana Lucia Marques
- Account Supervisor:
- Monica de Carvalho
- Account Supervisor:
- Suzana Poli
- Account Supervisor:
- Marcelo Trivilato
- Production House:
- Fulano Filmes
- Executive Production:
- Krysse Mello
- Executive Production:
- Natasha Louckevitch
- Director:
- Mariana Youssef
- Photographer:
- Jan Velicky
- Lighting:
- Miro Zila
- Edit:
- Rami d'Aguiar
- Music:
- Supercharango
- Sound Design and Mix:
- Big Foote
- Post Production:
- Fulano Filmes
- Production Agency:
- Sirena
- Advertiser Supervisor:
- Regis Dubrule
- Advertiser Supervisor:
- Ghislaine Dubrule
- Advertiser Supervisor:
- Flavia Lucena
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