Two Brothers Explore Their Japanese Heritage in Lufthansa's Thought-Provoking Film About Homesickness

Documentary Launches Travel Campaign Taps Into the Concept of 'Home'

Published On
Oct 12, 2016

Editor's Pick

Lufthansa puts a new perspective on travel in a new campaign that will explore the concept of "Heimweh," a German word meaning homesickness or longing for home, kicking off with a mini-documentary about two brothers exploring their Japanese heritage.

The five-minute social media film, "Volcano of Our Childhood," follows two Danish designers, Satoru and Kiyoshi Inoue, who were raised in Copenhagen but have Japanese parents. Via both animation and live-action scenes, it shows them on a journey to Japan to explore a volcano in Kagoshima that always featured in their father's bedtime stories. As a result, they are inspired to create a ceramics range made from volcanic ash.

The film is by German digital agency Neuland Herzer. It's intelligently done, thought-provoking stuff, and that's the intention. Brian Bray, head of creation at the agency, said in a statement: "The Inoue brothers draw inspiration from two worlds and are the perfect protagonists for the #inspiredby homesickness campaign. We hope that the complex concepts of 'home' and 'homesickness' will be discussed, and that everyone can find their own definition of the terms so they can pursue their own personal experiences."

Credits

Date
Oct 12, 2016
Agency :
Neuland Herzer
Brand :
Lufthansa
Client :
Lufthansa
Director :
Aldona Kwiatkowski
Director :
Sylvie Weber
Starring :
Satoru Inoue
Starring :
Kiyoshi Inoue
Creative Director :
Brian Bray
Producer :
Sarah Weinknecht
Client :
Carolin Biebrach
Director, Photography :
Adam Newport-Berra
1st Assistant Camera :
Martin Hladik
2nd Assistant Camera :
Yuji Moriwaki
Drone Operator :
Tomozoh Ishimaru
Sound Director :
Shin Yamada
Fixer :
Ken Tsuruta
Line Producer :
Maya Nago
Line Producer :
Yukiko Sugawara
Location Coordinator :
Takashi Shimizu
Location Coordinator :
Yusuke Hokazono
Location Coordinator :
Takuya Tabira
Actress :
Emi Suwa
Ceramic Artist :
Yusuke Kido
Ceramic Studio :
One Kiln
Ceramic Artist :
Julien Colombier
Pottery :
Chin Jukan
Voice Actor :
Masashi Kajita
Editor :
Paul O'Reilly
Co-Editor :
Charlie Reddie
Producer Assistant :
Jen Tividad
Editing Company :
Stitch
Animation :
Sunshine Animation Studio
Color :
Bowcouleur
Score :
Sorenious Bonk
Sound Design :
Andrew Mottl
Online Edit :
Anquer

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Project Type