Volunteer Wildfire Services : Hedgehog

It's not just trees at risk from fire.

Published On
Jul 07, 2011

Editor's Pick

Saatchi & Saatchi Cape Town replaces animals' fur with matches in this print and poster campaign for South Africa's Volunteer Wildlife Services, a non-profit fire-fighting organization. The message is 'Wildfires Burn More Than Trees'.

With no government funding, the organization relies on on corporate sponsors and responsible citizens to support it in its fight against the rampant seasonal fires of the Western Cape.

Credits

Date
Jul 07, 2011
Brand:
Volunteer Wildfire Services
Client:
Volunteer Wildfire Services
Agency:
Saatchi & Saatchi - Cape Town
Creative Director:
Gavin Whitfield
Art Director:
Gareth Cohen
Art Director:
Amelia Smit
Copywriter:
Alex Goldberg
Digital Artist:
Masters & Savant
Photographer:
Images of Africa

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Project Type