Zulu Alpha Kilo has launched a new campaign for "World Creativity and Innovation Week," a week of a variety of community projects, public events and activities that encourage people to get creative. The campaign includes a hilarious "wandering brain" stunt that saw a little brain with wheels wandering all over downtown Toronto, as well as a series of calendar-based prints that encouraged people to change up the way they do things for that week.

Watch the video here.