The Atlantic : Is War a Sport? Published On Oct 07, 2008 Most Popular Best of 2018 Digital/Integrated No. 8: 'I'm famous and this is a commercial': Ice-T tells it like it is in RXBar campaign VW owns up to emissions scandal in remakes of iconic 'Lemon' and 'Think Small' ads This 'Coke Challenge' turns a blind taste test into a deadly gamble Credits Date Oct 07, 2008 Client: The Atlantic Agency: Euro RSCG-New York Creative Director: Jose Cabaco Copywriter: Christian Travers Art Director: Dave Arnold Digital Art Director: Stephen Petronis Director, Integrated Production: Joe Guyt Agency Producer: Adina Birnbaum Photographer: Christian Weber Brand: The Atlantic Need a credit fix? Contact the Creativity Editors Industry Media Project Type Print Ad Related work The Atlantic: Alec Baldwin Looks Like a Sad Trump Clown on The Atlantic's Latest Cover The Atlantic: Best of 2017 TV/Film--No. 5: Actor Michael K. Williams Questions His Many Selves in The Atlantic's Thought-Provoking Brand Campaign The Atlantic: The Atlantic : Which Religion Will Win? The Atlantic: The Atlantic : Is Google Making Us Stupid?