The Creativity Top 5: The Best Brand Ideas of the Week

Standout Moves from Gucci, Adidas, Hiscox, KFC and Hornbach

Published On
Feb 23, 2018

Editor's Pick

In this week's roundup of the best creative ideas in marketing, Gucci stages a stylish protest recounting a historical Paris uprising, Adidas taps Pogba, Messi and Suarez to "direct" their own ads, home improvement brand Hornbach throws down a major challenge, insurer Hiscox's billboard reveals the harsh realities of cyberhacking and KFC gives a stellar response to its chicken screw-up.

Presented by Creativity Editor Ann-Christine Diaz. Title Design by Hue & Cry.