Procter & Gamble : What I See

A Special Olympics message from P&G

Published On
May 01, 2011

Editor's Pick

Following on the success of the agency's Thank You Mom campaign that ran during the Vancouver Olympics, Wieden + Kennedy launches a new P&G for the Special Olympics.

The spot tells the story of Special Olympian Molly Hincka from the perspective of her mother (who we hear in the spot's voice-over).


May 02, 2011
Agency :
Wieden & Kennedy-Portland
Creative Director :
Karl Lieberman
Creative Director :
Danielle Flagg
Copywriter :
Tatum Shaw
Art Director :
Ken Meyer
Producer :
Jennifer Fiske
Executive Creative Director :
Mark Fitzloff
Executive Creative Director :
Susan Hoffman
Executive Agency Producer :
Ben Grylewicz
Production Company :
Anonymous Content
Director :
Malcolm Venville
Executive Producer :
Dave Morrison
Line Producer :
John Benet
Director, Photography :
Dion Beebe
Editorial Company :
Editor :
Kyle Valenta
Post Producer :
Shelli Jury
Post Executive Producer :
Patty Brebner
Visual Effects Company :
Flame Artist :
Paul Yacono
Visual Effects Producer :
Megan Meloth
Titles/Graphics :
Brand New School
Music and Sound Company :
Composer :
Chip Jenkins
Producer :
Ceinwyn Clark
Mix Company :
Mixer :
Loren Silber
Producer :
Jessica Locke
Retouching :
Amy Corcoran
Brand :
Procter & Gamble
Client :
Procter & Gamble

Need a credit fix? Contact the Creativity Editors

Project Type