GE : What's Your Lighting Style
Keathley Advertising and Firstborn's new site for GE helps visitors determine the preferred lighting style of their homes. Within the site, a narrator guides you through a quick, 8-question quiz which illuminates a house in th
Published On
Dec 01, 2008
Editor's Pick
Keathley Advertising and Firstborn's new site for GE helps visitors determine the preferred lighting style of their homes.
Within the site, a narrator guides you through a quick, 8-question quiz which illuminates a house in the background with different GE bulbs depending on your answers. After the quiz, you'll get a lighting style report page which breaks down your personality and ideal lights within each room. You can then explore each room further and roll over each bulb to get info while controlling a "moodometer" with your mouse to change the lighting depending on your mood.
Within the site, a narrator guides you through a quick, 8-question quiz which illuminates a house in the background with different GE bulbs depending on your answers. After the quiz, you'll get a lighting style report page which breaks down your personality and ideal lights within each room. You can then explore each room further and roll over each bulb to get info while controlling a "moodometer" with your mouse to change the lighting depending on your mood.
Credits
- Date
- Dec 01, 2008
- Client :
- GE
- Agency :
- Keathley Advertising
- Executive Creative Director :
- Tom Keathley
- Copywriter :
- Julie Jones
- Copywriter :
- Brandi Hensler
- Art Director :
- Doug Herberich
- Digital Agency :
- Firstborn
- Creatives :
- Joon Park
- Executive Director :
- Dan LaCivita
- Producer :
- Avery Holden
- Producer :
- Lesley Florie
- Lead Designer :
- Jennifer Xin
- Designer :
- Claes Kllarsson
- Designer :
- Tim Jockel
- Designer :
- Brett Swanson
- Software Engineer :
- Ryan Jafari
- Brand :
- GE
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