AT&T : Whole New World

3D spot urges viewers to look beyond

Published On
Jun 27, 2010

Editor's Pick

BBDO New York and Psyop teamed on this sweeping animated spot, part of AT&T's Rethink Possible campaign.

The spot, debuted by AT&T brand and marketing SVP Esther Lee in Cannes, was produced for 3D and will appear in theaters in July.

Credits

Date
Jun 28, 2010
Brand:
AT&T
Client:
AT&T
Agency:
BBDO-New York
Chief Creative Officer:
David Lubars
Executive Creative Director:
Greg Hahn
Copywriter:
Greg Hahn
Executive Creative Director:
Ralph Watson
Copywriter:
Matt Vescovo
Art Director:
Matt Vescovo
Executive Producer:
Elise Greiche-Pavone
Producer Assistant:
Jennifer Cyrier
Music Executive Producer:
Melissa Chester
Production Company:
Psyop
Designer:
Jon Saunders
Lead Technical Director:
Pakorn Bupphavesa
Producer:
Nancy Nina Hwang
Music House:
Emoto
Music Composer:
John Adair
Production Company:
Smuggler
Mix Company:
Sound Lounge
Mixer:
Tom Jucarone
Director:
Psyop
Creative Director:
Eben Mears
Creative Director:
Jon Saunders
Executive Producer:
Lucia Grillo
Flame Artist:
Anu Nagaraj

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Project Type