Burger King : Whopper Face

"Have it Your Way" reaches a whole new level in this Brazilian BK stunt.

Published On

Mar 16, 2010

Editor's Pick

Ogilvy Brazil took the Burger King "Have it Your Way" tagline to new heights and presented diners with a "customized" surprise when they ordered a Whopper.

A secret camera at a BK restaurants took customers' pictures. Their photos were then printed instantly onto the wrappers of their freshly made burgers, giving a super personal meaning to "having it their way."

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Credits

Date: Mar 17, 2010

Brand :: Burger King

Client :: Burger King

Agency :: Ogilvy-Brazil

Chief Creative Director :: Anselmo Ramos

Executive Creative Director :: Michel Lent

Creative Director :: Angela Bassichetti

Copywriter :: Eduardo Marques

Art Director :: Douglas Kozonoe

Head of Art :: Denis Kakazu

Motion Design :: Rubens Angelo

Production :: Bossa Nova Films

Director :: Giuliano Saade

Audio Producer :: Bamba Music

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Project Type

Print Ad