"Have it Your Way" reaches a whole new level in this Brazilian BK stunt.
Mar 16, 2010
Ogilvy Brazil took the Burger King "Have it Your Way" tagline to new heights and presented diners with a "customized" surprise when they ordered a Whopper.
A secret camera at a BK restaurants took customers' pictures. Their photos were then printed instantly onto the wrappers of their freshly made burgers, giving a super personal meaning to "having it their way."