Cleveland Cavaliers Fans Watch NBA Finals Victory in Disbelief in Nike's Touching Tribute
After 52 Years, They're Not Sure How to React
By
Alexandra Jardine
Published On
Jun 20, 2016
Editor's Pick
In Nike's touching tribute to the Cleveland Cavaliers, following their victory in last night's NBA Finals, the team's fans are so shocked they really don't know how to react. After 52 years, they watch in disbelief, joy and wonder as their team beats the Golden State Warriors.
The spot, by Wieden & Kennedy Portland, features appearences from ordinary fans from around city as well as the team's top players, including Kyrie Irving, Kevin Love, J.R. Smith and LeBron James.
Credits
- Date
- Jun 20, 2016
- Brand :
- Nike
- Client :
- Nike
- Agency :
- Wieden & Kennedy-Portland
- Client Contact :
- Andy Whiteside
- Client Contact :
- Steve Henderson
- Client Contact :
- Jordi Pont
- Creative Director :
- Alberto Ponte
- Creative Director :
- Ryan O'Rourke
- Digital Director :
- Dan Viens
- Copywriter :
- Jordan Dinwiddie
- Art Director :
- Emma Barnett
- Producer :
- Chris Capretto
- Producer :
- Alexei van Mourik
- Executive Producer :
- Matt Hunnicutt
- Strategic Planning :
- Brandon Thornton
- Strategic Planning :
- Reid Schilperoort
- Media/Comms Planning :
- Charles Lee
- Account Team :
- Jordan Muse
- Account Team :
- Katie Gurgainus
- Account Team :
- Chase Haviland
- Account Team :
- Tobin Kittoe
- Account Team :
- Patrick Gulliford
- Account Team :
- Alyssa Ramsey
- Business Affairs :
- Connery Obeng
- Project Management :
- Emily Norman
- Production Company :
- Superprime
- Director :
- The Malloys
- Executive Producer :
- Rebecca Skinner
- Line Producer :
- John Hardin
- Editorial Company :
- Spot Welders
- Editorial Company :
- Joint
- Editor :
- Robert Duffy
- Editor :
- Eric Hill
- Post Producer :
- Lisa English
- Post Executive Producer :
- Carolina Sanborn
- Post Executive Producer :
- Leslie Carthy
- Visual Effects Company :
- The Mill
- Visual Effects Company :
- Joint
- Visual Effects Supervisor :
- Tim Bird
- Visual Effects Producer :
- Jordan Sharon
- Visual Effects Producer :
- Mary Hayden
- Visual Effects Producer :
- Alex Thiesen
- Titles/Graphics :
- W+K Studio
- Music and Sound Company :
- Barking Owl
- Composer :
- Brian Canning
- Composer :
- Ethan Walter
- Sound Designer :
- Michael Anastasi
- Producer :
- KC Dossett
- Producer :
- Kelly Bayett
- Mix Company :
- Lime
- Mix Company :
- Joint
- Mixer :
- Loren Silber
- Mixer :
- Noah Woodburn
- Producer :
- Susie Boyajan
- Producer :
- Sarah Fink
Need a credit fix? Contact the Creativity Editors
Industry
Project Type
