These Funny Spots Remind You Delta Now Lets You Message From 'Above'

W+K NY Ads Promote New In-Flight Messaging Services

Published On
Nov 15, 2017

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Delta is now letting passengers send instant messages while in-flight, and to spread the word, it's created a series of short, funny ads about texting "from above."

Created by Wieden+Kennedy New York, the 10-second films see people on the ground receiving messages from people who descend from "above," upside down, to relay their greetings. There's a girlfriend who doesn't look too sure about a message of love from her boyfriend, a son interrupting his mom's card game to complain that his ears are blocked, and, seen here, a random guy from a bar who hilariously got the wrong number .

The ads, directed by Fatal Farm via Gifted Youth, are running on Snapchat and digital now throughout the end of the year. Delta's free in-flight messaging is being offered across all Gogo-enabled planes.


Nov 15, 2017
Brand :
Client :
Agency :
Wieden & Kennedy - New York
Executive Creative Director :
Karl Lieberman
Creative Director :
Sean McLaughlin
Creative Director :
Jaclyn Crowley
Copywriter :
Matt Spicer
Art Director :
Molly Jamison
Head of Integrated Production :
Nick Setounski
Producer :
Alexey Novikov
Planning Director :
Sean Staley
Strategist :
Cristina Pansolini
Account Team :
Liz Taylor
Account Team :
Lauren Smith
Account Team :
Kerry OConnell
Project Manager :
Ashlea Ramirez
Business Affairs :
Carla Curry
Business Affairs :
Lindsey Timko
Production Company :
Gifted Youth
Director :
Fatal Farm
Managing Director/Executive Producer :
Dal Wolf
Executive Producer :
Anthony M. Ficalora
Line Producer :
Alistair Walford
Director, Photography :
Jeff Powers
Editorial Company :
Editor :
Tom Vogt
Post Producer :
Renee Haar
Post Executive Producer :
Michelle Carman
Editorial Assistant :
Joe Garst
Editorial Assistant :
Stephen Nelson
Mix Company :
Sonic Union
Mixer :
Steve Rosen
Producer :
Justine Cortale
Producer :
Pat Sullivan
Music House :
Asche & Spencer
Executive Producer :
Matt Locher

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