Volvo : X-Ray App

Really get inside a Volvo.

Published On
Aug 07, 2012

Editor's Pick

Here's another Volvo app from La Comunidad, Miami, makers of the "Volvo in Every Car" app launched in June. This time, the app, developed for the new Volvo V40, turns iPhones and iPads into handheld x-ray scanners. Users can walk around the car and see a full 360 degree x-ray view. Patented Volvo innovations are highlighted inside.

The app was launched at the Geneva Auto Show and will be used in other Auto Shows around the world, as well as at Volvo dealers. The app actually uses AR technology to work its magic, and reads markers that are placed around the car. It would be even cooler, though, if it could read the car itself and work on any Volvo you might encounter.

Credits

Date
Aug 07, 2012
Brand:
Volvo
Client:
Volvo
Agency:
La Comunidad-Miami
Executive Creative Director/Production:
Jose Molla
Executive Creative Director/Production:
Joaquin Molla
Creative Director:
Edu de la Herran
Creative Director:
Scott Linnen
Creative Director:
Leo Prat
Creative Director:
Ricardo Vior
Copywriter:
Scott Linnen
Copywriter:
Leo Prat
Copywriter:
Gustavo Lauria
Art Director:
Ricardo Vior
Art Director:
Jaume Leis
Head of Production:
Laurie Malaga
Senior Project Manager:
LaToya Stirrup
Creative Technology Director:
Natalia Rojas
Application Development:
Metaio
UI Company:
For Office Use Only
Animation Company:
Laundry
Sound and Music:
Honor Roll Music
Voiceover:
Eric Kramer

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