Volvo : X-Ray App
Really get inside a Volvo.
Published On
Aug 07, 2012
Editor's Pick
Here's another Volvo app from La Comunidad, Miami, makers of the "Volvo in Every Car" app launched in June. This time, the app, developed for the new Volvo V40, turns iPhones and iPads into handheld x-ray scanners. Users can walk around the car and see a full 360 degree x-ray view. Patented Volvo innovations are highlighted inside.
The app was launched at the Geneva Auto Show and will be used in other Auto Shows around the world, as well as at Volvo dealers. The app actually uses AR technology to work its magic, and reads markers that are placed around the car. It would be even cooler, though, if it could read the car itself and work on any Volvo you might encounter.
Credits
- Date
- Aug 07, 2012
- Brand:
- Volvo
- Client:
- Volvo
- Agency:
- La Comunidad-Miami
- Executive Creative Director/Production:
- Jose Molla
- Executive Creative Director/Production:
- Joaquin Molla
- Creative Director:
- Edu de la Herran
- Creative Director:
- Scott Linnen
- Creative Director:
- Leo Prat
- Creative Director:
- Ricardo Vior
- Copywriter:
- Scott Linnen
- Copywriter:
- Leo Prat
- Copywriter:
- Gustavo Lauria
- Art Director:
- Ricardo Vior
- Art Director:
- Jaume Leis
- Head of Production:
- Laurie Malaga
- Senior Project Manager:
- LaToya Stirrup
- Creative Technology Director:
- Natalia Rojas
- Application Development:
- Metaio
- UI Company:
- For Office Use Only
- Animation Company:
- Laundry
- Sound and Music:
- Honor Roll Music
- Voiceover:
- Eric Kramer
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