Swedish Post : Xmas on Wheels

Pictures to cards.

Published On
Dec 06, 2011
Xmas on Wheels

Editor's Pick

Akestam Holst has created a websitethat lets you virtually take pictures of live pigs, elves and other little Xmas wonderland elements to turn into real Christmas Cards, for the Swedish post.

The idea rings to life the creations of artist Jenny Nystrom. Nystrom was known as the Mother of Santa Claus since she created the first-ever Christmas cards, which depicted pigs, kids dancing around a tree and Santa bringing gifts.

Now, the Swedish Post is asking you to take pictures of Nystrom-inspired tableaux to turn into real cards to send to friends and family in the mail. After all, there is no Christmas without Christmas cards.

Check out the behind the scenes video to see how they did it.

Credits

Date
Dec 07, 2011
Brand :
Swedish Post
Client :
Swedish Post
Agency :
Åkestam Holst
Creative Director :
Andreas Ullenius
Art Director :
Lars Holthe
Copywriter :
Hanna Bjrk
Digital Producer :
Johan Eklund
Production Manager :
Anna Nolendorfs
Strategist :
Lars Friberg
Graphic Designer :
Jens Broman
Web Designer :
Andreas Dagman
Motion Designer :
Nisse Axman
Producer Assistant :
Kim Ihre
Additional :
Goran Akestam
Additional :
Jacob Stjrne
Web Production :
From Stockholm With Love
Film Production :
It's Showtime
Production :
Kalmar Scenteknik
Production :
Kalmar Mediespecialist

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Project Type