Nestle Profiles an Unusual High School Band in Latest 'Greatness Springs From Here' Film
Campaign for Ozarka Captures Small Town Spirit of Rotan, Texas
May 25, 2017
Nestle is continuing to highlight the local sourcing of its water brands with its campaign taglined "Greatness Springs From Here," with a film for spring water brand Ozarka that features a very unusual high school band.
For Ozarka Natural Spring Water, which is sourced in Texas, it filmed a high school marching band, the Rotan Yellowhammers, in the town of Rotan, Texas. The high school has 65 students, 42 of whom are in the band. Not only that but all the football players and cheerleaders double up and play in the band, many of them multiple instruments.
The three-minute documentary, directed by Ben Starkman of Think Tank Film, captures the spirit of the small school and small town in an upliftng way. It's running on Ozarka's Facebook page.