Datacenter

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$2,923.1	$1,852.2	57.8
U.S.	$1,231.6	$721.2	70.8
Non-U.S.	$1,691.5	$1,131.0	49.6
Ticker: ACN (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Accenture Interactive is a marketing-services operation within global consulting giant Accenture.

Accenture Interactive is part of Accenture Digital, which focuses on marketing, analytics and mobility.

Revenue shown is for years ended August 2015 (shown as 2015) and August 2014 (shown as 2014).

Business segments and operations:

Accenture:

Accenture is a global management consulting, technology services and outsourcing company. Dublin-based Accenture had offices and operations in 200 cities in 55 countries in August 2015.

Accenture reported worldwide net revenue of $31.048 billion in fiscal 2015 (year ended August 2015); $30.002 billion in fiscal 2014; $28.563 billion in 2013; $27.862 billion in 2012; $25.507 billion in 2011; $21.551 billion in 2010; and $21.577 billion in 2009. The company generated 43% of revenue from the U.S. in fiscal 2015; 40% in 2014; 39% in 2013; 36% in 2012; and 35% in 2011.

Accenture employed 358,000 people worldwide as of August 2015; 305,000 in August 2014; 275,000 in August 2013; 257,000 in August 2012; and 236,000 in August 2011.

Accenture Digital:

Accenture Digital offers a portfolio of consulting, technology and outsourcing services across digital marketing, mobility and analytics.

Accenture launched Accenture Digital in December 2013 as the umbrella group for Accenture's digital assets, software and services across digital marketing, mobility and analytics. Accenture Digital is composed of Accenture Interactive; Accenture Mobility; and Accenture Analytics. Accenture Digital had 28,000 worldwide employees as of March 2015.

Accenture Interactive:

Accenture Interactive offers marketing services including consulting, technology and outsourcing. It had offices and operations in 56 countries in February 2016.

Deals and strategic moves:

Accenture has grown its marketing-services offerings in part through acquisitions. Acquisitions include AD.Dialeto, Brazil (August 2015); Chaotic Moon, Austin, Texas (July 2015); PacificLink Group, Hong Kong (July 2015); Brightstep, Sweden (June 2015); Reactive Media, Australia (February 2015); Acquity Group, Chicago (July 2013); and Fjord, London (May 2013).

AD.Dialeto:

Accenture in August 2015 acquired AD.Dialeto, a digital agency based in Sao Paulo. The agency in March 2016 had more than 100 employees.

Chaotic Moon:

Accenture in July 2015 acquired Chaotic Moon, an Austin, Texas-based, company that designs and develops software products. Chaotic Moon was founded in 2010.

Pacific Link Group:

Accenture in July 2015 acquired PacificLink Group, a group of six digital agencies based in Hong Kong. PacificLink Group had about 240 employees at the time of acquisition.

Brightstep:

Accenture in June 2015 acquired Brightstep, a Stockholm-based company that specializes in digital content and commerce solutions. Brightstep had more than 60 employees at the time of acquisition. Brightstep was founded in 2001.

Reactive Media:

Accenture in February 2015 acquired Reactive Media, a digital agency based in Melbourne, Australia, with offices in Sydney, London, New York and Auckland. The company's portfolio includes services for design and usability, technology development, digital marketing, digital strategy and e-commerce, delivered to companies in the retail, resources, entertainment, telecommunications and automotive industry as well as public sector organizations. Reactive Media was founded in 1997.

Acquity Group:

Accenture in July 2013 acquired Acquity Group, a Chicago-based digital agency, for $316 million cash ($282.985 million cash, net of cash acquired) and aligned it with Accenture Interactive, Accenture's Chicago-based digital marketing-services agency.

At the time of the acquisition announcement, Accenture Interactive employed 4,000 people while Acquity had more than 600 employees. Accenture at the time employed 266,000 people worldwide.

Acquity Group was founded in March 2001 and incorporated in the Cayman Islands. Acquity in May 2012 completed its initial public offering of American depositary shares.

Prior to the offering, Acquity was 30% owned by management and 70% by 2020 China Holdings, a venture owned by Louis Koo and Adrian Chan. Koo and Chan originally bought their Acquity stake in March 2008 for $49 million. Chan was a former investment banker at Goldman Sachs and UBS. Goldman Sachs served as Acquity's adviser on the sale to Accenture.

Fjord:

Accenture in May 2013 acquired Fjord, a London-based service design company. At the time of acquisition, Fjord employed more than 200 design experts in nine global creative hubs including Berlin, Helsinki, Istanbul, London, Madrid, New York, Paris, San Francisco and Stockholm. Fjord was founded in 2001.

History:

Accenture, initially known as Andersen Consulting, was established in 1989 as a separate legal entity operating independently from Arthur Andersen, a major accounting firm. Andersen Consulting changed its name to Accenture on Jan. 1, 2001. Arthur Andersen ceased its accounting practice in 2002.



Top executive: Brian Whipple, senior managing director-Accenture Interactive; Glen Hartman, managing director-North America and digital; Anatoly Roytman, managing director-Europe, Africa, Latin America
Headquarters: Accenture's Accenture Interactive/1345 Avenue of the Americas, New York, N.Y. 10105/Phone: (917) 452-4400
Facebook: https://www.facebook.com/accenture
Twitter: @Accenture

http://www.accenture.com/interactive

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$407.4	$389.7	4.5
U.S.	$321.7	$303.8	5.9
Non-U.S.	$85.7	$86.0	-0.3

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Mosaic is a North American sales and marketing agency that works in both consumer and business-to-business environments, specializing in sales and merchandising, experiential, retail and digital marketing. Mosaic's clients include brand marketers and retailers.

Mosaic is owned by Acosta, a Florida-based sales and marketing agency group.

Mosaic was founded in 1947 as The Merchandising Group. It evolved into Mosaic Sales Solutions. The agency is now officially Mosaic US Holdings but goes to market as Mosaic.

Deals and strategic moves:

Mosaic acquisitions include:

Escalate, a New York-based experiential marketing agency founded in 1999 and acquired in September 2015.

Launch, a Canada-based retail activation agency, acquired in January 2015.

Hunter Straker, a Toronto-based shopper marketing agency, acquired in October 2012.

Mosaic Group, a Canada-based marketing company, sold Mosaic Sales Solutions in 2003 to JLL Partners, a New York-based private-equity firm, for Canadian $105 million as part of Mosaic Group's capital and debt restructuring. JLL Partners in 2007 sold Mosaic Sales Solutions to Court Square Capital Partners, a private-equity firm.

Acosta (Acosta Sales and Marketing), a North American sales and marketing agency group in the consumer packaged goods industry, acquired Mosaic from Court Square in July 2012. Mosaic operates as a business unit of Acosta.

Thomas H. Lee Partners, a buyout firm, bought Acosta in 2011.

Carlyle Group, a buyout firm, acquired Acosta from Thomas H. Lee in September 2014.



Top executive: Kevin George, president and CMO; Scott Miles, senior VP-strategy and ideation; Nicole Yelsey, senior director-new business development
Headquarters: Acosta's Mosaic/220 E. Las Colinas Blvd., Suite 300, Irving, Texas 75039/Phone: (877) 870-4800
Facebook: https://www.facebook.com/mosaic
Twitter: @MosaicNA

http://www.mosaic.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$840.5	$811.6	3.6
U.S.	$765.3	$715.4	7.0
Non-U.S.	$75.2	$96.2	-21.8
Ticker: ACXM (Nasdaq)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Acxiom Corp. is an interactive marketing-services company. Its offerings include consumer data and analytics, data integration and consulting services.

Acxiom is based in Little Rock, Ark., and has operations in the United States, Europe, the Middle East and Asia Pacific.

The company appears in Ad Age Datacenter's agency rankings based on estimated revenue for fiscal year ended March 2016 (shown as 2015) and estimated pro forma revenue for fiscal year ended March 2015 (shown as 2014).

Acxiom reported worldwide revenue of $1.020 billion in the year ended March 2015; $1.062 billion in the year ended March 2014 (restated); $1.068 billion in the year ended March 2013 (restated); $1.131 billion in the year ended March 2012; $1.114 billion (restated) in the year ended March 2011; $1.064 billion (restated) in the year ended March 2010; and $1.277 billion in the year ended March 2009. Those revenue figures include revenue from services and products unrelated to marketing services.

Acxiom in July 2011 named Scott E. Howe as president-CEO. Howe, age 43 at the time of his hiring, was a former corporate VP of Microsoft Corp.'s advertising business groups. Prior to Microsoft, Howe worked at aQuantive, a digital advertising firm that Microsoft bought in 2007. Howe's appointment at Acxiom followed the March 2011 resignation of John Meyer, Acxiom's CEO since February 2008.

Deals and strategic moves:

Acxiom on Dec. 1, 2015, bought "certain addressable television net assets" from Allant Group for $5.4 million. Acxiom's 10-Q for the quarter ended December 2015 said: "The acquisition provides the company additional consumer insight capabilities that enable clients to more effectively reach their television channel customer base and audiences."

Acxiom on July 31, 2015, sold its IT infrastructure management business (Acxiom IT) to Charlesbank Capital Partners and M/C Partners for $131.0 million ($140.0 million stated sales price less closing adjustments and transaction costs of $9.0 million). Acxiom also could receive up to $50 million in contingent payments in future periods through 2020 subject to performance of the divested business.

Acxiom in July 2014 bought LiveRamp, a provider of customer-data services for digital marketing applications, in a transaction valued at $272.7 million.

Acxiom in calendar 2010 acquired Go Digital, a marketing-services business based in Brazil (May 2010), and XYZDirect, a digital-marketing business operating in Australia and New Zealand (April 2010).

Acxiom in September 2009 bought a 51% stake in Direct Marketing Services, a Middle East venture with operations in Saudi Arabia and the United Arab Emirates. Purchase price was $3.8 million, not including potential earnouts based on performance. At time of acquisition, the acquired agency had annual revenue of less than $5 million.

Acxiom in May 2007 agreed to be acquired by private-equity firm Silver Lake and investment firm ValueAct Capital in an all-cash transaction valued at $3.0 billion, including assumption of about $756 million of debt. Silver Lake and ValueAct pulled out of the deal in October 2007, paying Acxiom $65 million cash to terminate the merger agreement.

Acxiom in May 2005 bought interactive agency Digital Impact for $107 million. Digital Impact's annual revenue at the time of acquisition was about $45 million, according to Acxiom.

History:

Acxiom was founded in 1969.

Top executive: Scott Howe, president and CEO
Headquarters: Acxiom Corp./P.O. Box 8190, 601 E. Third St., Little Rock, Ark. 72203/Phone: (501) 342-1000
Facebook: https://www.facebook.com/acxiomcorp
Twitter: @acxiom

http://www.acxiom.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$495.8	$451.9	9.7
U.S.	$480.7	$440.2	9.2
Non-U.S.	$15.1	$11.7	29.1

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Advantage Marketing Partners, formerly IN Marketing Services, is a full-service integrated-marketing agency group specializing in consumer, shopper, experiential, digital and multicultural marketing.

Advantage Marketing Partners is the marketing-services division of Advantage Solutions (formerly Advantage Sales and Marketing), a North American sales and marketing agency.

Business segments and operations:

Advantage Marketing Partners:

Advantage Marketing Partners is the marketing-services division of Advantage Solutions, a North American sales and marketing agency.

IN Marketing Services in 2015 rebranded under the umbrella name Advantage Marketing Partners. IN Marketing Services continued as a shopper marketing agency; Advantage Marketing Partners encompasses IN Marketing Services and other agencies in the group.

Advantage Marketing Partners is based in Irvine, Calif.

Advantage Solutions (formerly Advantage Sales and Marketing) launched IN Marketing Services in 2000 as a shopper-promotions agency.

Advantage Solutions:

Advantage Solutions is a North American sales and marketing agency.

Advantage Sales and Marketing changed its name to Advantage Solutions on Dec. 1, 2015.

Advantage Solutions works with manufacturers and retailers with services including headquarter sales, category management and shopper insights, retail merchandising, and marketing services.

Sonny King launched Advantage Sales and Marketing in 1987 as an independent food brokerage company in Southern California.

Advantage Sales and Marketing began to expand nationally in 1997 and now operates coast to coast. It expanded into Canada in 2007. King remained Advantage Sales and Marketing's CEO until 2012, when he was succeeded by CEO Tanya Domier. King continued as chairman.

Allied Capital Corp., a business-development company, in 2004 bought a majority stake in Advantage Sales and Marketing for about $180 million. This followed a smaller investment that Allied had made in an Advantage Sales and Marketing unit in 2001.

Allied in 2006 sold a majority stake in Advantage Sales and Marketing to private-equity firms J.W. Childs Associates and Merrill Lynch Global Private Equity.

J.W. Childs and BAML Capital Partners (formerly Merrill Lynch Global Private Equity) in 2010 sold a majority stake in Advantage Sales and Marketing to Apax Partners, another private-equity firm.

Apax in July 2014 sold its majority stake to private-equity firms Leonard Green & Partners, based in Los Angeles, and CVC Capital Partners, based in London. Advantage Sales and Marketing said its senior management team would continue to own "a significant equity interest."

Deals and strategy moves:

Advantage Marketing Partners on Sept. 1, 2015, acquired Marlin Network, a food-service marketing agency based in Springfield, Mo. At the time of the acquisition, Marlin Network operated five business units (Marlin, Deep, The Alchemedia Project, Food IQ and StarAwards).

Advantage Marketing Partners on July 1, 2015, acquired Blitz, a Los Angeles digital agency.

Advantage Sales and Marketing in June 2015 began a strategic international partnership with South Africa-based Smollan Group to, the companies said, "become the first and only global provider of innovative outsourced sales and marketing solutions for consumer goods companies and retailers."

Under the terms of the partnership, Advantage Sales and Marketing made an investment in Smollan, and the two companies agreed to cooperate to provide global services. Advantage Sales and Marketing took primary responsibility for execution within North America; Smollan took primary responsibility for execution within Africa, the Middle East, South America, Australia and East and South Asia. The two companies said they would serve Europe through a newly formed joint venture.

Advantage Sales and Marketing and Smollan announced their partnership in a press release issued jointly with WPP, which has had a partnership with Smollan since 2009. The press release said Smollan's "unique global connection has assisted with Smollan's successful expansion to date and will add to their new partnership with Advantage." WPP as of March 2016 owned a 25% stake in Smollan.

IN Marketing Services in 2014 acquired two agencies: 206 Inc., an experiential agency in Seattle; and Sunflower Group, an experiential, merchandising and data/analytics agency in Lenexa, Kan.

IN Marketing Services acquired three U.S. promotions agencies in 2013: AMP Agency, an integrated digital branding and marketing agency based in Boston; Eventus, a Miami-based experiential marketing, sports, entertainment and shopper-marketing agency focused on multicultural consumers; and MASS Hispanic Marketing, a shopper-marketing agency based in Miami that specializes in multicultural audiences.

IN Marketing Services in 2007 bought Campaigners, an in-store marketing firm focused on consumer electronics. IN Marketing Services acquired two other marketing firms, TryFoods International and Marketration, in 2006.

IN Marketing Services in 2009 united its marketing-services operations, including Marketration, TryFoods International and Campaigners, under the IN Marketing Services brand.



Top executive: Jill Griffin, president-Advantage Marketing Partners; Doug Grumet, senior VP-media; Tad Harmon, executive creative director
Headquarters: Advantage Solutions' Advantage Marketing Partners/18100 Von Karman Ave., Suite 1000, Irvine, Calif. 92612/Phone: (949) 797-2900

http://advantagemarketingpartners.com/

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$504.6	$623.9	-19.1
U.S.	$277.7	$344.2	-19.3
Non-U.S.	$227.0	$279.7	-18.9
Ticker: TSE:AIM (TSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Aimia is a data-driven marketing and loyalty analytics company based in Montreal.

Aimia appears in Ad Age Datacenter's ranking of agency companies based on Aimia's stated worldwide revenue from proprietary loyalty services plus stated other revenue, converted to U.S. dollars from Canadian dollars by Ad Age. The Canadian dollar fell 13.5% against the U.S. dollar in 2015.

U.S. revenue shown is Aimia's proprietary loyalty services revenue for Aimia's U.S./Asia Pacific region.

Proprietary loyalty services includes loyalty program design, launch and operation. Other revenue includes Aimia's data analytics work.

Aimia was known as Groupe Aeroplan before adopting Aimia as its global brand name in 2011.

Business segments and operations:

Effective Jan. 1, 2016, Aimia moved to a line of business structure with three segments: Americas Coalitions, International Coalitions and Global Loyalty Solutions.

Americas Coalitions includes innovation and investment in Aimia's Aeroplan business and any future similar businesses in the Americas, as well as the company's non-platform based work for customers in the Americas.

International Coalitions includes the Nectar UK and Air Miles Middle East businesses and any future similar businesses outside the Americas, as well as the Middle East business and the Shopper Insights & Communications business.

Global Loyalty Solutions includes Aimia's strategy and solutions business for individual clients, including its platform-based business, with products such as Aimia Loyalty Platform and Smart Button.

Deals and strategic moves:

Aimia in March 2016 closed Nectar Italia, an Italian venture.

Aimia in July 2013 bought Smart Button, a Delaware-based provider of a software-as-a-service loyalty solution, for Canadian $19.8 million (U.S. $19.0 million).

Aimia in September 2012 bought Excellence in Motivation (EIM), a U.S.-based full-service channel and employee performance improvement and business loyalty solutions provider, for Canadian $27.0 million (U.S. $27.7 million). EIM contributed Canadian $14.4 million (also U.S. $14.4 million) to Aimia's 2012 U.S./Asia Pacific revenue. Aimia said 2012 pro forma revenue for EIM would have been Canadian $54.0 million (also U.S. $54.0 million).

Groupe Aeroplan on Dec. 7, 2009, acquired Carlson Marketing, a loyalty and marketing-services agency based in Minneapolis, from privately held Carlson Cos. for U.S. $175.3 million ($188.0 million in Canadian dollars). Carlson Marketing in 2011 began operating under the Aimia brand as Aimia's proprietary loyalty-services business.

Groupe Aeroplan began as Air Canada's Aeroplan Program, a frequent-flyer program launched in July 1984. Aeroplan's operations were integrated with those of Air Canada until the end of 2001. On Jan. 1, 2002, Aeroplan was established as a wholly owned limited partnership of Air Canada with a dedicated management team focused on the development of the Aeroplan Program. In June 2005, Aeroplan completed its initial public offering.

Stock:

Aimia trades on the Toronto Stock Exchange under the ticker AIM.

Top executive: Marc Allsop, senior VP and head-global business development
Headquarters: Aimia (proprietary loyalty-services business)/525 Viger Avenue West, Suite 1000, Montreal, Quebec H2Z 0B2/Phone: (514) 205-7163
Facebook: https://www.facebook.com/aimiainc
Twitter: @AimiaInc

http://www.aimia.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$406.6	$465.3	-12.6
U.S.	$4.2	$3.4	22.4
Non-U.S.	$402.4	$461.9	-12.9
Ticker: TYO:9747 (TYO)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Asatsu-DK is an ad agency company based in Tokyo.

The DK stands for Dai-Ichi Kikaku, an agency with which Asatsu merged in 2002.

WPP owned 24.6% of Asatsu-DK as of March 2016.

Top executive: Shinichi Ueno, president and group CEO; Kenji Oshiba/Yoichi Numata, executive director/operating officer; Tetsuya Hisano/Yoshiki Uemura/Noriaki Kamei, operating officers
Headquarters: Asatsu-DK/23-1 Toranomon 1 cho-me, Minatoku, Tokyo, 105-6312/Phone: 81-3-6830-3855

http://www.adk.jp

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$1,343.3	$973.3	38.0
U.S.	$16.5	NA	NA
Non-U.S.	$1,326.9	$973.3	36.3
Ticker: SHE:300058 (SHE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: BlueFocus Communication Group (BlueFocus Communication Group Co. Ltd.) is a marketing-communications agency company based in China.

The firm's services include digital marketing, public relations, advertising and event management.

Revenue figures shown are the company's stated gross operating revenue in yuan converted to U.S. dollars by Ad Age Datacenter.

Deals and strategic moves:

BlueFocus has expanded globally through acquisitions and investments.

The company in June 2015 acquired a 54.77% interest in Madhouse, a China-based mobile advertising firm.

BlueFocus in May 2015 bought 100% of Domob, a China-based smartphone advertising platform.

BlueFocus on Dec. 31, 2014, acquired a majority stake in the North American operations of Vision7 International, a Canada-based agency firm whose holdings included Cossette, a Canadian ad agency, and Citizen Relations, a U.S.-based PR agency. BlueFocus bought Vision7 from Mill Road Capital, a Connecticut-based private-equity firm. BlueFocus as of April 2016 owned a 95.2% stake in Vision7.

The company in December 2014 made a minority investment in Blab, a Seattle-based online data analytics firm.

BlueFocus in July 2014 bought a 75% stake in Fuseproject, a design-and-branding company with offices in San Francisco and New York. This was the first acquisition by BlueFocus in the U.S. Yves Behar founded Fuseproject in 1999 and stayed with the firm after the sale. Fuseproject had 75 employees at the time of the sale. The Financial Times reported the price tag at $46.7 million for a 75% stake in Fuseproject, to be paid out over several years.

BlueFocus in December 2013 agreed to acquire an 82.8% stake in We Are Social, a social-media agency network based in London. BlueFocus completed the deal in March 2014. BlueFocus said it would make an initial payment of 18.7 million pounds ($31.1 million, based on March 2014 exchange rates) with later performance-based payments (paid over a period of three years) potentially bringing the total price to 55 million pounds ($91.5 million). We Are Social employed 400 people worldwide in December 2013.

BlueFocus in August 2013 acquired 100% of Bojie Media, a media agency in China. Bojie Media employed more than 200 people in Beijing and Shanghai when it was acquired. BlueFocus stated revenue includes media billings, including billings of Bojie Media for the period starting with August 2013 acquisition of the China-based media agency. BlueFocus said it does not disclose how much of its revenue comes from media billings.

BlueFocus in April 2013 signed a deal to buy a nearly 20% stake in Huntsworth, a U.K. PR and health-care agency company, as part of a strategic alliance between the two firms. BlueFocus completed the purchase Oct. 7, 2013, paying about 36.5 million pounds ($58.5 million based on exchange rates that day) for a 19.6% stake. BlueFocus owned a 19.3% stake as of February 2016, according to Huntsworth's financial slide presentation for year ended December 2015.

BlueFocus owns a 40% stake in Financial PR Group, a Singapore-based financial PR agency. BlueFocus first invested in Financial PR in 2011.

Management and employees:

BlueFocus employed 5,622 people worldwide at year-end 2015; and 5,069 at year-end 2014.

The company employed about 3,000 people in April 2014.

History:

BlueFocus opened in Beijing in 1996 as a PR consultancy.

BlueFocus Communication Group was established in 2008.

BlueFocus staged its initial public offering on Feb. 26, 2010, on the Shenzhen Stock Exchange, becoming the first China-based PR company to go public in China.



Top executive: Oscar Zhao, chairman and CEO
Headquarters: BlueFocus Communication Group/Building C9, Universal Creative Park, Chaoyang District, Beijing, 100015/Phone: 0086 5647 8800

http://www.bluefocusgroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$264.5	$250.6	5.5
U.S.	$88.3	$70.6	25.0
Non-U.S.	$176.2	$180.0	-2.1

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Brunswick Group is an independent global public relations agency based in London and focused on corporate relations and communications.

Revenue shown is an Ad Age Datacenter estimate, including effects of changes in global currencies.

Business segments and operations:

Brunswick's two biggest offices are in London and New York.

Here is how Brunswick Group described itself in a May 2015 press release:

"Brunswick Group LLP is a corporate relations and communications consultancy. We provide informed advice at a senior level to businesses and other organizations around the world, helping them to address critical communications challenges that may affect their valuation, reputation or ability to achieve their ambitions. We are a private partnership with a growing team of approximately 850 employees, including more than 130 partners around the world. The firm has grown organically over 25 years and now has 23 wholly owned offices in 14 countries. These include Abu Dhabi, Beijing, Berlin, Brussels, Dallas, Dubai, Frankfurt, Hong Kong, Johannesburg, London, Milan, Mumbai, Munich, New York, Paris, Rome, San Francisco, Singapore, Shanghai, Sao Paulo, Stockholm, Vienna and Washington, D.C."

History:

Brunswick was founded in London in 1987 by Alan Parker, Louise Charlton and Andrew Fenwick. The agency opened its New York office in 1998.



Top executive: Alan Parker, chairman; Susan Gilchrist, group chief executive
Headquarters: Brunswick Group/16 Lincoln's Inn Fields, London, WC2A 3ED/Phone: 44 20 7404 5959
Twitter: @BrunswickReview

http://www.brunswickgroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$844.3	$845.3	-0.1
U.S.	$77.6	$78.4	-1.0
Non-U.S.	$766.7	$766.9	0.0
Ticker: KRX:030000 (KRX)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Cheil Worldwide is an agency company based in South Korea.

Revenue shown reflects pro forma revenue, including the January 2015 acquisition of Iris Worldwide (and Iris Worldwide's Pepper Global) for the 12 months ended December 2015 and December 2014.

Cheil was founded in 1973 and began to expand internationally in 1988, opening its first international branch office in Tokyo.

Cheil grew out of South Korea's Samsung network. Samsung remains a key client.

Publicis Groupe and Cheil in 2016 discussed the potential for Publicis to buy a minority stake in Cheil. Publicis Chairman-CEO Maurice Levy said on an April 2016 earnings call: "We don't expect this year to be a year of numerous or large acquisitions with one possible exception, as I'm very cautious, which is the conversation that we had since a long while with ups and downs with Cheil. As I said in [a] previous call, we are in a discussion -- strategic discussion. And sometimes, there is an acceleration. Sometimes, there is a slowdown. If I had to say, we are in a plateau today, so it's difficult to say that this will happen or will not, and it's difficult to measure when and if this will happen."

Cheil became listed on the Korean Stock Exchange in 1998.

Samsung Electronics, with a 12.6% stake, and affiliate Samsung C&T Corp., with a 12.64% stake, as of September 2015 together owned 25.24% of Cheil Worldwide, according to Cheil regulatory filings.

Hakuhodo DY Holdings owns 51% of Hakuhodo Cheil, a joint venture in South Korea with Cheil Worldwide, which owns 49%. Hakuhodo Cheil is a consolidated subsidiary of Hakuhodo DY Holdings.

Cheil in January 2015 completed acquisition of a majority stake in Iris, including marketing and communications agency Pepper Global, which Iris bought in August 2014.

An Iris press release at the time of acquisition said Pepper Global had 115 employees and three offices in Munich, Chicago and Singapore.

Cheil Worldwide in November 2014 announced it was buying a stake in Iris.

Iris until that point was minority owned by Meredith Corp.

Cheil and Iris declined to disclose terms of the deal. Cheil said in its November 2014 statement that it was making "a significant initial investment" that "will potentially rise to 100% of the business over the next five years."

As part of the deal, Meredith Corp. relinquished the minority stake in Iris it acquired in 2011.

Cheil owned a 65% stake in Iris as of March 2016.

Cheil in December 2012 named Daiki Lim president and CEO. Lim had been Samsung's VP-corporate strategy in charge of advertising and communications prior to his appointment at Cheil. Lim succeeded former Cheil president and CEO Nack-hoi Kim who retired.

Cheil in July 2012 bought a 100% stake in Durham, N.C.-based McKinney for an estimated $50 million.

Cheil in December 2009 bought a 47% share of digital agency Barbarian Group and in April 2010 increased its ownership to 75.56%. In first-quarter 2014 Cheil increased its stake in Barbarian Group to 100%.

Cheil in September 2009 bought a majority stake in OpenTide Greater China (now Cheil PengTai), an agency based in Beijing. Cheil in March 2014 had a 99.3% stake in the agency up from 58.33% a year earlier. Cheil in March 2016 and March 2015 retained a 99.3% stake in the agency. Cheil PengTai is formally named Pengtai Greater China.

Cheil in December 2008 bought a 49% stake in Beattie McGuinness Bungay, a London-based agency, in a step to build its international presence. Cheil in March 2014 had a 75% stake in Beattie McGuinness Bungay up from 49% a year earlier. Cheil in March 2016 and March 2015 retained a 75% stake in the agency.



Top executive: Daiki Lim, president and CEO; Warren Bae, head-Cheil Media; Malcolm Poynton, global chief creative officer
Headquarters: Cheil Worldwide/736-1, Hannam-2 Dong, Yongsan-Gu, Seoul, 140-739/Phone: 82-2-3780-2114
Facebook: https://www.facebook.com/globalcheilworldwide
Twitter: @Cheil_Worldwide

http://www.cheil.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$316.2	$327.7	-3.5
U.S.	$0.0	NA	NA
Non-U.S.	$316.2	$327.7	-3.5

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Chime Communications is an agency company based in London.

Providence Equity Partners and WPP bought Chime in October 2015 in a deal valued at 374 million pounds ($579 million).

WPP, the world's largest agency company, owned a 27.8% stake as of March 2016, according to WPP's year-end 2015 investor presentation. Providence, a U.S.-based buyout firm, owns the rest. (WPP, a long-time investor in Chime, owned about a 20% stake before the buyout.)

Revenue shown for 2015 is an Ad Age Datacenter estimate.

Revenue shown for 2014 was Chime's stated worldwide "headline" operating income (converted to dollars by Ad Age Datacenter), which reflected operating income from continuing operations.

Non-U.S. revenue shown includes Chime's U.S. operations (including sports-marketing ventures JMI and SJX Business).

Business segments and operations:

Chime operates through two divisions:

Sport & Entertainment (CSM Sports & Entertainment).

Communications.

Deals and strategic moves:

2016 acquisitions:

JHE Production, a U.S. live event activation agency founded in 1987 and based in Charlotte, N.C.; acquired February 2016.

2014 acquisitions:

Blaze Agency, a Rugby player management and marketing agency based in Australia; 100% interest acquired March 5, 2014.

ABC Sports Management, an athlete management business in the U.K.; 100% interest acquired Sept. 24, 2014.

SJX Business, a sports and entertainment marketing business based in Connecticut; 100% interest acquired Oct. 27, 2014. Chime said that if acquisition had been completed at the beginning of 2014, the company estimates SJX would have contributed revenue to Chime of 3,647,000 pounds ($6.0 million).

2013 acquisitions:

JMI (Just Marketing Inc.), a marketing firm based in Zionsville, Ind. (near Indianapolis), and focused on global motor sports; 100% interest acquired Nov. 20, 2013. JMI was founded in 1995 and at the time of its acquisition employed about 130 people in the U.S., U.K. and Hong Kong. It provides integrated marketing services, operating mainly in Formula One, Nascar and IndyCar. If the acquisition had been completed at the beginning of 2013, Chime estimates JMI would have contributed revenue to Chime of 31,391,164 pounds ($49.1 million).

WARL Group, a retail and shopper business in the U.K.; 100% interest acquired May 15, 2013.

People Marketing, a sports marketing and communications agency based in Shanghai; 100% interest acquired May 15, 2013.

Complete Leisure Group, which owns the rights to income streams (commissions, royalties and consulting income) of Sebastian Coe, a retired British track and field star; 99% interest acquired Jan. 30, 2013.

Bell Pottinger sale:

Chime in June 2012 sold most of public-relations unit Bell Pottinger, representing a large portion of Chime's global PR business, to a management group operating as BPP Communications (Bell Pottinger Private). Chime kept a 25% stake.

At the time of the Bell Pottinger spinoff, BPP reported annualized revenue of about 33 million pounds ($51.8 million based on July 1, 2012, exchange rates) and more than 200 employees. Chime in March 2013 disclosed that Chime's discontinued operations (the Bell Pottinger businesses) had 2011 revenue of 32.2 million pounds ($51.6 million based on average 2011 exchange rates).

The businesses sold to BPP Communications included the entities Bell Pottinger Public Relations Limited, Pelham Bell Pottinger Limited (60%), Bell Pottinger Public Affairs Limited, Pelham Bell Pottinger Asia Pte Limited, Bell Pottinger Middle East FZ-LLC and Bell Pottinger Bahrain S.P.C and the trade and assets of Bell Pottinger Sans Frontieres, Bell Pottinger USA Inc. and Bell Pottinger Central.

Chime in January 2012 had disclosed that a management group was pursuing the acquisition of parts of Chime's PR business. A Chime announcement on Jan. 31, 2012, said Chairman Tim Bell "has asked the board if he can pursue the possibility of he, [deputy chairman] Piers Pottinger and certain other members of the senior management team acquiring some of the businesses within the Public Relations division."

Stock:

Chime went private in October 2015 with a sale to buyout firm Providence Equity Partners and WPP.

WPP's investment:

Long-time investor WPP owned about a 20% stake in Chime in October 2015; an 18.9% stake in March 2015; 17.6% stake in February 2014; 21.1% stake in April 2013; 17.4% in February 2012; 15.0% in March 2011; 15.6% in March 2010; and 19.3% in March 2009. WPP took its first stake in Chime in 1997.

Chime said in its calendar-2013 earnings announcement in March 2014: "At the time of our acquisition of JMI in November 2013, WPP stated that it was their intention to explore a sale of their stake in Chime. We have not been notified of any share disposals by them." In that earnings announcement, Chime disclosed the resignation of company director Paul Richardson, who is WPP's finance director. Richardson had been on Chime's board since 1997.

History:

Chime launched as an independent company in 1989 through a management buyout from Lowe Howard Spink & Bell. Chime went public in 1994. Chime went private in October 2015 with a sale to buyout firm Providence Equity Partners and WPP.

Top executive: Christopher Satterthwaite, chief executive; Mark Smith, chief operating officer and finance director
Headquarters: Chime Communications/62 Buckingham Gate, London, SW1E 6AJ/Phone: 44 20 7096 5888
Twitter: @Chime_Group

http://chimegroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$1,648.0	$1,470.0	12.1
U.S.	$865.2	$757.1	14.3
Non-U.S.	$782.8	$712.9	9.8

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Deloitte Digital is Deloitte Touche Tohmatsu's digital-services operation.

Revenue shown for Deloitte Digital reflects Ad Age Datacenter's estimate of revenue for Deloitte Digital's work related to digital marketing, including creative, strategy, analytics and other services.

Business segments and operations:

Deloitte Consulting and its Deloitte Digital operation are part of Deloitte Touche Tohmatsu, a global group of firms providing audit, consulting, financial advisory, risk management and tax services.

Deals and strategic moves:

Deloitte has built its digital offerings through acquisitions and internal expansion.

Among the acquisitions:

Deloitte Digital in February 2016 acquired Heat, a creative agency in San Francisco. Heat, founded in 2004, had 112 employees at the time of the acquisition.

Deloitte in November 2014 acquired Flow Interactive, a user experience design agency based in Cape Town, South Africa, and founded in 2007.

Deloitte in October 2013 bought Banyan Branch, a Seattle-based digital and social-media agency with about 50 employees.

Deloitte in January 2012 bought Ubermind, a Seattle-based mobile agency with about 200 employees. Ubermind came in No. 6 in Ad Age's 2011 ranking of the Best Places to Work.

Deloitte in 2003 acquired Eclipse Group, an internet development firm in Australia. Deloitte originally bought a 20% stake in Eclipse in 2000.

Management and employees:

Deloitte Digital employed more than 800 people worldwide at its May 2012 launch.

History:

Deloitte's Deloitte Consulting launched Deloitte Digital in May 2012, bringing together a global network of digital-services offerings.

The launch press release said: "Deloitte Digital provides clients with a suite of strategy, creative, user experience, engineering and implementation services across mobile, web, social and digital content solutions."

In the press release announcing the launch, John Kerr, managing director of global consulting at Deloitte Touche Tohmatsu, said: "The launch of Deloitte Digital combines the strengths of a creative agency, a leading IT consultancy and an industry-centric business strategy provider in one company and allows Deloitte to help clients unleash the business value of these emerging technologies."

Deloitte and WPP in 2000 launched a U.S. digital venture, Roundarch, led by two veterans of Deloitte's Customer Relationship Management and e-Business practices. A Roundarch management group bought back the agency in 2005; Aegis Group purchased Roundarch in 2012; Dentsu Inc. acquired Aegis Group in 2013.



Top executive: Andy Main, principal; Nelson Kunkel, director
Headquarters: Deloitte's Deloitte Digital/30 Rockefeller Plaza, New York, N.Y. 10112/Phone: (212) 492-4000
Facebook: https://www.facebook.com/deloittedigital
Twitter: @DeloitteDIGI_US

http://www.deloittedigital.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$6,297.5	$6,397.8	-1.6
U.S.	$1,151.7	$1,056.7	9.0
Non-U.S.	$5,145.8	$5,341.1	-3.7
Ticker: TYO:4324 (TYO)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Dentsu Inc. is the world's fifth-largest agency company based on 2015 revenue.

Revenue shown is estimated gross profits converted to U.S. dollars by Ad Age Datacenter. U.S. figure shown is for the company's Americas region.

Revenue in dollars for Tokyo-based Dentsu Inc. was depressed by a 12.8% drop in the value of the yen in 2015 vs. 2014; 7.6% drop in the value of the yen in 2014 vs. 2013; and 18.2% drop in the value of the yen in 2013 vs. 2012.

Business segments and operations:

Tokyo-based Dentsu Inc. operates two agency networks: Dentsu (Japan), the largest agency group in Japan; and Dentsu Aegis Network, which includes Dentsu Inc. agencies outside of Japan.

Dentsu Inc.'s Tokyo-based Dentsu ad agency is the world's largest advertising agency.

London-based Dentsu Aegis Network manages Dentsu Inc.'s non-Japan operations, including former holdings of Aegis Media (the primary unit of Aegis Group, acquired in March 2013) and Dentsu Network. While Aegis Media and Dentsu Network continued to operate post-acquisition as separate entities, they are governed by Dentsu Aegis Network's management team and go to market as Dentsu Aegis Network.

Dentsu Inc. formed Dentsu Network in April 2012 to oversee Dentsu companies outside Japan, excluding companies solely engaged in sports marketing and content development.

Dentsu Network launched in 2012 with 82 operations in 29 countries. Dentsu Inc. folded Dentsu Network West (Dentsu Inc.'s network in the Americas, Europe and Australia) into Dentsu Network.

Dentsu Inc. had formed Dentsu Network West in October 2010 to manage agency ventures in the Americas (North America and Latin America) and Europe (excluding Russia).

Clients:

Dentsu Inc. as of February 2016 served more than 11,000 clients in more than 140 countries.

Sales and earnings:

Dentsu Inc. changed the fiscal year for its Japan operations to the calendar year effective with the year ended December 2015. The company's Japan operations previously operated on a fiscal year ended March 31. Its non-Japan business, Dentsu Aegis Network, already operated on a calendar-year basis.

Deals and strategic moves:

Dentsu Inc. acquired 76 companies in more than 20 countries outside of Japan from the start of 2013 through early 2016.

The company said it signed 36 acquisitions in 2015, the largest number in its history. Dentsu Inc. said about half of the acquisitions were digital businesses.

Dentsu Inc. signed 25 acquisitions in 2014.

Aegis Group acquisition:

Dentsu Inc. in July 2012 signed a deal to acquire Aegis Group, a London-based agency company. Dentsu Inc. completed the acquisition March 26, 2013, for 409 billion yen or 3.164 billion euros. That translated to $4.853 billion (calculated by Ad Age on 3.164 billion pounds at the exchange rate on the closing date).

Upon closing the Aegis Group acquisition, Dentsu Inc. changed the name of "Aegis Group plc" to "Dentsu Aegis Network Ltd."

North America acquisitions include:

Forbes Consulting Group, a market research business based in Lexington, Mass., acquired in April 2015. Forbes Consulting had 25 staffers at the time of its acquisition. Dentsu Inc. said Forbes Consulting had 2014 revenue of $7,692,000. Forbes Consulting became part of Copernicus Marketing Consulting and Research.

Spoke, a digital creative agency in Canada, acquired in December 2014. Spoke became part of Isobar.

Rockett Interactive, a data-focused digital agency based in Cary, N.C., acquired in December 2014 and folded into iProspect.

Covario, a San Diego-based search and content performance-marketing agency with more than 140 employees, acquired in September 2014 and folded into iProspect. (Covario's Rio SEO software unit was not included in the acquisition and remained independent following the transaction.)

MKTG, a promotions and event-marketing agency based in New York, announced May 2014; deal completed Aug. 27, 2014.

NVI, a performance marketing agency based in Canada and purchased in May 2013. The agency, focused on search marketing and digital performance media, was folded into iProspect.

Mitchell Communications Group, a public-relations agency based in Arkansas and acquired in January 2013. At the time of the acquisition, Mitchell had 75 employees and 2012 revenue of $13.68 million.

Bos, a Montreal ad agency acquired in May 2012. Bos had expertise in French-language advertising. The company merged it with Dentsu Canada; the combined agency operated as DentsuBos.

ML Rogers, a New York creative shop acquired in January 2012. ML Rogers' name was retired; its employees joined the Dentsu America agency. (As of 2014, Dentsu America's back office had been folded into sibling agency 360i.)

Firstborn, a New York-based digital agency acquired in February 2011.

Innovation Interactive, a New York-based digital-marketing-services company acquired Jan. 26, 2010. Innovation Interactive had three operating units: 360i, a digital-marketing agency; SearchIgnite, a paid-search management technology venture; and Netmining, an audience optimization platform. In the sale announcement, Innovation Interactive said it had 300 employees and 2008 worldwide revenue of $60.98 million.

Attik, a San Francisco-based creative boutique acquired Oct. 31, 2007. Attik at the time of acquisition had 58 employees in San Francisco and 10 employees in the U.K.

Other recent acquisitions include:

Barnes, Catmur & Friends (New Zealand), March 2016. Adexpres Group (Czech Republic), March 2016. Cardinal Path (Canada), March 2016. Flock (Mexico) March 2016. Achtung (Netherlands), February 2016. Alesport Group (Spain), February 2016. Navegg (Brazil), January 2016. Grip (Canada), January 2016.

JaymeSyfu (Philippines), December 2015. Same Same (France), December 2015. Band (Hong Kong and Singapore), December 2015. ASPAC (Philippines), December 2015. PML Group (Ireland), November 2015. ZoneFranche (France), October 2015. Fountainhead (India), October 2015. Pontomobi (Brazil), October 2015. Adams Media (Ghana), August 2015. Synergy Medical Communications (Japan), July 2015. Redirect Digital Marketing (Brazil), July 2015. eCommera (UK), June 2015. Flexmedia (Thailand), June 2015. Marketing Wizards (Poland), June 2015. John Brown Media (UK), May 2015. AbaGada (Israel), April 2015. Mindworks (Greece), March 2015. Soap Creative (Australia), February 2015. BWM Group (Australia), January 2015. WATConsult (India), January 2015.

OOH Plus (Brazil), December 2014. Tempero (U.K.), December 2014 (integrated into ICUC). Fetch (U.K.), November 2014. Crimson Room (South Africa; 60%), August 2014. Media Fuse (Nigeria), August 2014. Milestone Brandcom (India; 51%), July 2014. Fifty Four Media (Kazakhstan; 51%), May 2014. NBS (Brazil; 70%), May 2014. Lesmobilizers (France), March 2014. Explido (Germany), February 2014. Verawom (China), February 2014. Socializer (Poland), January 2014. Oddfellows Holdings (Australia), January 2014.

Traffic (Russia), October 2013. Media Vision (Scotland), October 2013. Trio Digital Integrated (China), September 2013. Ymedia (Spain), September 2013. Simple Agency (Italy), July 2013. Webchutney (India), May 2013. Social Embassy (Netherlands), May 2013. Kinecto (Romania), May 2013. NewWorld (Belgium), May 2013. Brandscape (Thailand), April 2013. Beijing Wonder Advertising (China), April 2013. Taproot (India), August 2012. Lov Communications (Brazil), January 2012.

AdJug (U.K.), August 2011. Steak Group (U.K.), June 2011. Social Thinkers (Germany), January 2011.

Other holdings:

Dentsu owns a minority stake in the Asian ad network Dentsu Y&R, a joint venture originally formed in 1981. WPP, parent of Young & Rubicam Group, owns the rest of DYR.

Publicis Groupe relationship:

Publicis Groupe on Feb. 17, 2012, bought back 18 million Publicis shares owned by Dentsu for 644.4 million euros ($840.3 million) or 35.80 euros ($46.68) a share. The buyback, which had been expected, ended a strategic alliance in place since 2002 (when Publicis bought Dentsu-backed Bcom3 Group, the then-parent of Leo Burnett and Starcom MediaVest).

In a statement, Dentsu said the sale of its big Publicis stake marked the end of three agreements: a shareholders' pact with Publicis; a strategic alliance with Publicis; and a shareholders' agreement with Elisabeth Badinter, a member of the founding family and main shareholder of Publicis.

"As a result of this termination, Dentsu and Ms. Badinter will no longer act in concert," the statement said. Publicis in February 2012 said Badinter held 10.99% of the shares and 19.92% of the voting rights of Publicis, making her the company's largest shareholder.

In announcing the buyback, Publicis said: "The friendly relationship and collaboration between the two groups will continue. Firstly, Dentsu holds 2.12% of the shares of Publicis Groupe S.A. (following the share cancellation). Secondly, the two joint ventures between Dentsu and Publicis Groupe will continue in the same form and with the same shareholdings as previously (Beacon Communications and Dentsu Razorfish owned respectively 66% and 19.35% by Publicis Groupe). Moreover, partnerships related to specific clients that the two groups have in common will continue, in the clients' interests."

Publicis on Feb. 15, 2013, bought back Dentsu Inc.'s remaining approximately 3.9 million Publicis shares for 181.4 million euros ($242.9 million).

In announcing the sale of its remaining Publicis shares, Dentsu Inc. said: "Dentsu and Publicis will continue to proactively consider all opportunities for future collaboration on their individual merits. Moreover, there will be no changes to the management structure or the management policies of the two companies established jointly by Dentsu and Publicis: Beacon Communications (Head Office: Tokyo; established in January 2001) and Dentsu Razorfish (Head Office: Tokyo; established in April 2001)."

Publicis said in its Feb. 15, 2013, announcement of the share buyback: "The two groups will continue to consider all opportunities for collaboration and to maintain cooperative relations, and the two [Japan-based] joint ventures between Dentsu and Publicis Groupe (Beacon Communications and Dentsu Razorfish) are expected to continue without change."

Publicis, the third-largest agency company in 2013, and No. 2 Omnicom Group in July 2013 announced plans to merge into the world's biggest agency firm, Publicis Omnicom Group N.V., a newly formed Dutch holding company. Publicis and Omnicom on May 8, 2014, terminated the deal, citing "difficulties in completing the transaction within a reasonable timeframe."

Dentsu Inc. in May 2015 bought Publicis' 19.37% stake in Tokyo-based agency Dentsu Razorfish, giving Dentsu Inc. 100% ownership of that agency. Dentsu Razorfish rebranded as Dentsu iX effective July 1, 2015. Dentsu Inc., in announcing the purchase of Publicis' stake, said Dentsu iX "will seek to expand its operations through cooperation with the Dentsu Group's international digital network."

Management and employees:

Dentsu Inc. had 47,324 employees as of Dec. 31, 2015, according to its Financial Fact Book; about 40,000 employees worldwide as of February 2015; about 38,000 as of March 2014; and about 37,000 as of March 2013.

Tadashi Ishii in 2011 became Dentsu Inc.'s 12th president-CEO.

Management history:

1901: Hoshiro Mitsunaga established Japan Advertising Ltd. and Telegraphic Service Co., the predecessor of Dentsu Inc.

1940: Shinzo Mitsunaga became the company's second president.

1945: Sekizo Ueda became the third president.

1947: Hideo Yoshida became the fourth president.

1963: Tsuneji Hibino became the fifth president.

1973: Yoshichika Nakahata became the sixth president.

1977: Hideharu Tamaru became the seventh president.

1985: Gohei Kogure became the eighth president.

1993: Gohei Kogure became the first chairman. Yutaka Narita became the ninth president.

2001: Yutaka Narita became the second chairman. Tateo Mataki became the 10th president.

2004: Tateo Mataki became president-CEO.

2007: Tateo Mataki became the third chairman. Tatsuyoshi Takashima became the 11th president.

2011: Tatsuyoshi Takashima became the fourth chairman. Tadashi Ishii became the 12th president-CEO.

Stock:

Dentsu staged its initial public offering Nov. 30, 2001, with a listing on the First Section of the Tokyo Stock Exchange.

History:

1901: Hoshiro Mitsunaga established Japan Advertising Ltd. and Telegraphic Service Co.

1906: Telegraphic Service Co. became Japan Telegraphic Communication Co. Ltd.

1907: Japan Advertising Ltd. merged with Japan Telegraphic Communication Co. Ltd. The same year, it launched its communication and advertising operations.

1936: Japan Telegraphic Communication Co. Ltd. spun off its news-services department to Domei News Agency and relaunched itself as a specialized advertising agency.

1943: The company acquired 16 ventures to augment its advertising agency business.

1948: The company created the Dentsu Advertising Awards.

1949: The company started the Dentsu Advertising Essay Contest for students.

1951: Dentsu launched a radio division coinciding with the start of commercial radio broadcasting in Japan.

1953: Dentsu formed a radio and television division coinciding with the start of commercial TV broadcasting in Japan.

1955: The company changed its name to Dentsu Advertising Ltd.

1974: Ad Age ranked Dentsu as the world's largest ad agency based on calendar-1973 billings.

1978: The company changed its name to Dentsu Incorporated in April 1978; it shortened the name to Dentsu Inc. in September 1987.

1981: Dentsu and Young & Rubicam formed Dentsu Young & Rubicam, a joint venture in Tokyo.

1984: Dentsu and Young & Rubicam established DYR, an international service network.

1988: Ad Age named Dentsu the 1987 International Agency of the Year.

1989: Fiscal 1989 billings exceeded 1 trillion yen.

1995: Dentsu established five Japanese regional subsidiaries.

1996: Japan-China Advertising Education Exchange Project began. Dentsu Tec Inc. launched.

2000: Dentsu made an equity investment in U.S. agency firm Bcom3 Group. Information Services International-Dentsu Ltd. listed shares on the First Section of the Tokyo Stock Exchange.

2001: Dentsu staged its initial public offering Nov. 30, 2001, with a listing on the First Section of the Tokyo Stock Exchange. Dentsu celebrated its 100th anniversary.

2002: Publicis Groupe purchased Bcom3Group; Dentsu acquired 15% stake in Publicis as part of strategic alliance.

2003: Dentsu East Japan Inc., Ad Dentsu Tokyo Inc. and Dentsu Tohoku Inc. merged, with Dentsu East Japan as the surviving company. Geneon Entertainment Inc. and Geneon Entertainment (USA) Inc. were converted to subsidiaries.

2004: Dentsu Group launched UNESCO World Terakoya Movement kururimpa project.

2006: Dentsu Tec was converted to a wholly owned subsidiary and its shares were delisted.

2007: Dentsu Group reached consolidated billings (net sales) of 2 trillion yen.

2009: Dentsu introduced a management system consisting of director, member of the board and executive officer. Cyber Communications Inc. became a wholly owned subsidiary. Dentsu set a new Dentsu Group corporate philosophy: "Good Innovation." 2010: Dentsu established Dentsu Network West to manage holdings in the Americas, Europe and Australia. Dentsu also established Dentsu Digital Holdings.

2012: Dentsu formed Dentsu Network, an umbrella organization of the company's agencies outside Japan. Dentsu Network absorbed Dentsu Network West. Publicis Groupe bought back 18 million Publicis shares owned by Dentsu, ending a strategic alliance in place since 2002; Publicis in 2013 purchased Dentsu's remaining approximately 3.9 million Publicis shares.

2013: Dentsu acquired Aegis Group and established a new London-based global operating unit, Dentsu Aegis Network Ltd., including former holdings of Aegis and Dentsu Network.



Top executive: Tadashi Ishii, president and CEO
Headquarters: Dentsu Inc./1-8-1, Higashi-shimbashi, Minato-ku, Tokyo, 105-7001/Phone: 81-3-6216-5111

http://www.dentsu.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$155.5	$154.7	0.5
U.S.	$148.1	$148.5	-0.3
Non-U.S.	$7.4	$6.2	19.9

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Derse is an experiential-marketing agency based in Milwaukee.

Revenue shown in agency rankings reflects Ad Age Datacenter's estimate of U.S. agency-related revenue of Derse excluding production, storage and pass-through revenue.

Derse reported worldwide gross revenue of $155.5 million in 2015; $154.7 million in 2014; $145.1 million in 2013; $128.5 million in 2012; $107.8 million in 2011; $96.4 million in 2010 and $89.0 million in 2009.

James F. Derse founded The Derse Co. in 1948. A group of senior Derse officers and managers acquired the company in 1989.



Top executive: Adam S. Beckett, president and CEO
Headquarters: Derse/3800 W. Canal St., Milwaukee, Wis. 53208/Phone: (414) 257-2000
Twitter: @DerseSocial

http://www.derse.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$902.4	$853.1	5.8
U.S.	$558.5	$510.4	9.4
Non-U.S.	$343.9	$342.7	0.4

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: DJE Holdings (formerly Daniel J. Edelman Inc.) is a public-relations agency network group based in Chicago.

The company owns the Edelman public-relations network (including Edelman, Edelman Berland, United Entertainment Group, Matter and other ventures) and Zeno Group, a marketing-communications agency that operates separately from the Edelman PR network.

The company in May 2014 bought Stockholm-based creative agency shop Deportivo. At the time of its acquisition, Deportivo had 20 staffers and just under $3 million in revenue.

Edelman Berland is a strategic research and analytic business. Edelman in 2012 formed Edelman Berland, which absorbed StrategyOne.

United Entertainment Group (UEG) is an entertainment, sports and experiential marketing agency. UEG includes Matter, an integrated marketing firm. Matter includes Edelman's former Ruth unit, an integrated-marketing agency that launched in 2010.



Top executive: Richard Edelman, president and CEO-Edelman; Matthew Harrington, global chief operating officer-Edelman; Tom Potts, executive VP-paid media
Headquarters: DJE Holdings/200 E. Randolph St., 63rd Floor, Chicago, Ill. 60601/Phone: (312) 240-3000
Facebook: https://www.facebook.com/edelman
Twitter: @EdelmanPR

http://www.edelman.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$426.4	$400.0	6.6
U.S.	$242.4	$211.3	14.8
Non-U.S.	$183.9	$188.8	-2.6

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Engine Group is an agency company based in London and owned by Lake Capital.

Revenue shown for the agency company for 2015 is pro forma including acquisitions.

Deals and strategic moves:

Clearstream (2015):

Engine Group in November 2015 acquired Clearstream, a Chicago-based firm that provides advertisers with data related to their online video advertising.

Engine Group acquisition (2014):

Lake Capital, a private-equity firm based in Chicago, in September 2014 acquired Engine Group, a U.K.-based agency firm whose holdings included Deep Focus, WCRS and Transform. (Specifically, Engine Acquisition Limited acquired The Engine Group Limited.)

Lake Capital immediately combined Engine Group with two other Lake Capital-owned firms, ORC International (market research and business intelligence) and Trailer Park (entertainment and content marketing agency), under the name Engine Group. Each agency operates as a distinct offering under Engine Group.

Upon closing of that deal, Terry Graunke, Lake Capital's chairman and co-founder, became Engine Group's executive chairman and Engine Group co-founder Peter Scott became vice chairman and head of global strategy.

Lake Capital previously bankrolled Hyper Marketing, a marketing-services rollup acquired in 2012 by Alliance Data Systems Corp.'s Epsilon.

Trailer Park, an entertainment marketing agency owned by Lake Capital, in 2010 bought Goodness Mfg., forming Goodness Mfg./Trailer Park. The agency now operates as Trailer Park; Goodness Mfg. is Trailer Park's advertising division.

Engine Group prior to September 2014 acquisition:

Engine Group reported worldwide revenue of $156.583 million in 2013; $141.495 million in 2012; 82.911 million pounds ($133.019 million) in 2011; 73.909 million pounds ($114.288 million) in 2010; and 59.102 million pounds ($92.550 million) in 2009.

Engine made its debut on the World's 50 Largest Agency Companies ranking in Ad Age's April 2012 Agency Report.

Engine was started by Chairman and Group Chief Executive Peter Scott, who led a 2004 management buyout of London ad agency WCRS that in turn led to the November 2005 creation of Engine.

Scott was a co-founder of Wight Collins Rutherford Scott in 1979 and helped lead a stock offering in 1983 and then a repositioning as Aegis Group, a U.K.-based media-agency and research firm. He stayed on as Aegis chairman-CEO until 1992.

Engine in October 2010 announced an approximately $100 million investment in the business by an affiliate of global private investment firm H.I.G. Capital. Engine said it would use the cash to expand into markets including the U.S., China, Brazil and selected European markets.

Specifically, H.I.G. Europe, the European adviser to Miami-based private-equity firm H.I.G. Capital, agreed to invest up to 62.5 million pounds ($96.6 million) in Engine. Under the agreement, H.I.G. made an initial investment of 32.5 million pounds ($50.3 million) to fund growth plans of Engine; H.I.G. got a 38% stake in the agency firm. Engine had the ability to get the remaining 30 million pounds ($46.3 million) from H.I.G. over the following 12 to 24 months, "subject to certain conditions." (H.I.G. officially announced its investment in December 2010.)

Engine opened its U.S. office in February 2010, when Martin Puris became CEO of Engine USA and John Bernbach became chief operating officer of Engine USA. (Puris was co-founder of Ammirati & Puris, now folded into Interpublic Group's Lowe & Partners. Bernbach was former vice chairman of Omnicom's DDB Needham Worldwide and is the son of DDB co-founder Bill Bernbach.)

Engine USA in October 2010 acquired Deep Focus, a New York-based digital agency.

Engine in December 2010 bought Noise, a New York-based youth-marketing agency.

Engine in November 2014 merged Deep Focus with Noise. The agencies operate as Deep Focus. At the time of the merger, Engine Group said the combined agencies would have a staff of about 300 employees and offices in New York, San Francisco, Los Angeles, St. Louis and Shanghai.

Engine in 2011 purchased two U.K. ventures, Mischief PR and production firm Fantastic Thinking, as well as Identica Shanghai (later renamed Calling Brands).

Engine in 2011 put its U.S. expansion plans on pause amid the eurozone financial crisis. Puris stepped down as Engine USA's CEO in early 2012 but remained an adviser.

With conditions in the eurozone stabilized somewhat, Scott told Ad Age in February 2012 that Engine expected further activity in the U.S. "We had a six-month hiatus, and now we're back on track," Scott said.



Top executive: Terry Graunke, global executive chairman; Rick Eiserman, U.S. CEO; Lisa Weinstein, CEO-Engine Media Group
Headquarters: Engine Group/60 Great Portland St., London, W1W 7RT/Phone: 44 20 3128 8000
Facebook: https://www.facebook.com/theenginegroup
Twitter: @EngineLondon

http://www.enginegroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$161.2	$117.0	37.8
U.S.	$85.8	$74.0	15.9
Non-U.S.	$75.4	$43.0	75.4

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: EPAM Systems is a global provider of software product engineering, technology consulting and digital services. The company is based in Newtown, Pa.

Revenue shown in this record is for EPAM's digital engagement practice (strategy and experience, digital marketing, mobility, commerce).

EPAM disclosed total worldwide revenue (including services beyond its digital engagement practice) of $914.1 million in 2015; $730.0 million in 2014; and $555.1 million in 2013.

Deals and strategic moves:

The company has grown with acquisitions. EPAM's acquisitions include the following:

EPAM in 2015 acquired Signus Labs, a game development and art production firm.

EPAM in November 2015 acquired Alliance Global Services, a software product development firm.

EPAM in July 2015 acquired NavigationArts, a digital strategy and design firm.

EPAM in June 2014 acquired GGA Software Services, a U.S.-based provider of scientific informatics services to pharmaceutical, scientific instrumentation, medical device, scientific publishing and software, and early-stage life science companies.

EPAM in March 2014 acquired Netsoft USA, a strategic technology and design firm based in New York specializing in the healthcare and health insurance industries.

EPAM in December 2012 acquired Empathy Lab for $27.2 million cash plus restricted stock valued at $6.8 million plus stock options. Empathy Lab was founded in 2005. EPAM Empathy Lab (formerly Empathy Lab) is a digital strategy and multi-channel experience design firm based in Conshohocken, Pa., outside of Philadelphia.

EPAM in October 2014 acquired Great Fridays. Great Fridays was founded in 2008. Great Fridays is a product development and software engineering solutions firm based in Manchester, U.K., with offices in London, San Francisco and New York.

History:EPAM was founded in 1993 and went public, on the New York Stock Exchange, in February 2012.



Top executive: Arkadiy Dobkin, CEO and president; Pamela Raitt, group creative director; Jonathan Lupo, VP-experience design
Headquarters: EPAM Systems/41 University Drive, Newtown, Pa. 18940/Phone: (267) 759-9000
Facebook: https://www.facebook.com/epam.systems
Twitter: @EPAMSYSTEMS

http://www.epam.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$870.0	$881.0	-1.2
U.S.	$432.0	$433.0	-0.2
Non-U.S.	$438.0	$448.0	-2.2
Ticker: LON:EXPN (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Experian Marketing Services is a global provider of marketing services focused on digital marketing, consumer data and data management.

The company appears in Ad Age's Agency Report and Agency Family Trees based on the stated revenue of Experian Marketing Services in North America (shown in this report as U.S.) and worldwide for the year ended March 2015 (shown as 2015).

New York-based Experian Marketing Services is one of four global business lines, or business segments, operated by Dublin-based Experian, a global information-services company focused on data and analytical tools.

The parent company's three other business lines are credit services (credit databases); decision analytics (consulting, analytical tools and software to convert data into business decisions); and consumer services (credit monitoring).

Experian reported worldwide revenue of $4.810 billion ($2.468 billion from North America, including $2.453 billion from the U.S.) in the fiscal year ended March 2015.

Experian reported worldwide revenue of $4.840 billion ($2.404 billion from North America, including $2.391 billion from the U.S.) in the fiscal year ended March 2014.

Experian reported worldwide revenue of $4.730 billion ($2.258 billion from North America, including $2.255 billion from the U.S.) in the fiscal year ended March 2013.

Experian reported worldwide revenue of $4.487 billion ($2.092 billion from North America, including $2.089 billion from the U.S.) in the fiscal year ended March 2012.

Experian Marketing Services made its Agency Report debut in the April 2013 report. The company entered the marketing-services business in 1987 when TRW Information Services, a U.S. credit bureau, purchased Dallas-based Executive Services.

TRW in 1996 spun off its Information Services business into a new company, Experian.

U.K. firm Great Universal Stores (GUS) in 1997 acquired Experian and merged it with its U.K. credit bureau, CCN. GUS in 2006 spun off Experian as a standalone public company.

Experian over time has expanded its marketing-services offerings.

Experian in 1998 expanded its direct-marketing services by acquiring U.S. firms MetroMail and Direct Marketing Technologies (DirectTech).

Other marketing-services-related acquisitions included CheetahMail, an email service provider (2004); Quick Address Search, a contact management firm (2004); Techlightenment, a social media and Facebook advertising platform (2011); and Conversen, a developer of interaction management technologies that allow marketers to create integrated, cross-channel conversations over mobile, web, social, email and traditional channels (2012).

Experian in December 2015 sold Hitwise, an online consumer-insight business it acquired in 2007, to Connexity Inc. Experian also in December 2015 sold Simmons Research, a market-research firm it acquired in 2004, to Connexity part Symphony Technology Group.



Top executive: Matt Seeley, president-North America; David Kepets, creative director; Mar Brandt, senior VP-sales
Headquarters: Experian's Experian Marketing Services/29 Broadway, 6th Floor, New York, N.Y. 10006/Phone: (866) 626-6479
Facebook: https://www.facebook.com/experianmarketingservices
Twitter: @ExperianMkt

http://www.experianmarketingservices.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$407.0	$390.0	4.4
U.S.	$306.0	$290.0	5.5
Non-U.S.	$101.0	$100.0	1.0

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Freeman provides a range of integrated-marketing services for live events including expositions, conventions, corporate events and exhibits.

Ad Age Datacenter ranks Freeman as an agency company based on its stated worldwide experiential/event marketing revenue; and as an agency and agency network based on its stated experiential/event marketing revenue excluding production, storage and pass-through.

Freeman disclosed worldwide experiential/event marketing revenue of $407.0 million in 2015; $390.0 million in 2014; $350.0 million in 2013; and $260.0 million in 2012.

Business segments and operations:



Top executive: Joe Popolo, CEO; Bob Priest-Heck, president and chief operating officer
Headquarters: Freeman/1600 Viceroy, Dallas, Texas 75235/Phone: (214) 445-1000
Facebook: https://www.facebook.com/freemanfans
Twitter: @freemanco

http://www.freemanco.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$190.0	$189.4	0.3
U.S.	$83.6	$75.7	10.4
Non-U.S.	$106.4	$113.6	-6.4
Ticker: FCN (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: FTI Consulting's Strategic Communications practice is a global public relations agency. Services include financial and corporate communications; investor relations; reputation management; brand communications; public affairs; business consulting; and digital design; and marketing.

FTI Consulting is ranked among Agency Companies based on the Strategic Communications segment's stated worldwide revenue. FTI Consulting is ranked among public relations agency networks based on estimated revenue of the Strategic Communications segment including fees, commissions and markups but excluding pass-through expenses.

Business segments and operations:

FTI Consulting is a global business advisory firm that operates through five reportable segments: Corporate Finance and Restructuring; Forensic and Litigation Consulting; Economic Consulting; Technology; Strategic Communications.

Strategic Communications was FTI's smallest segment in 2015 worldwide revenue.

FTI reported total worldwide revenue (from all segments) of $1.779 billion in 2015; $1.756 billion in 2014; $1.652 billion in 2013; $1.577 billion in 2012; $1.567 billion in 2011; and $1.401 billion in 2010.

The Strategic Communications segment had stated worldwide revenue of $190.0 billion in 2015; $189.4 billion in 2014; $186.2 billion in 2013; $187.8 billion in 2012; $200.9 billion in 2011; and $193.2 billion in 2010.

FTI said in its 10-K for year ended December 2015: "Our Strategic Communications segment derives some of its revenues from fixed fee and retainer based contracts. Factors that could adversely affect our Strategic Communications segment's utilization include a decline in M&A or capital markets activity; fewer event driven crises affecting businesses; fewer public securities offerings and general economic decline that may reduce certain discretionary spending by clients."

That 10-K also said: "Revenues (in the Strategic Communications segment) increased $0.6 million, or 0.3%, from 2014 to 2015, which included a 6.6% estimated negative impact from foreign currency translation. Excluding the estimated negative impact of foreign currency translation, revenues increased $13.1 million, or 6.9%, due to a $7.1 million increase in pass-through income and $6.0 million increase primarily from public affairs and crisis communications-related engagements in our North America, Asia Pacific and EMEA regions."

That 10-K also said: "Our Strategic Communications segment competes with large public relations firms and boutique M&A and crisis management communications firms. Our Strategic Communications segment has been experiencing competitive downward fee pressure on higher margin types of engagements and fewer or smaller retainer relationships."

FTI said in its 10-K for year ended December 2014: "Our Strategic Communications segment continues to be negatively impacted by fewer M&A [mergers and acquisitions] transactions, capital markets transactions and public stock offerings, and client decisions to reduce, postpone or curtail discretionary spending, resulting in fewer or lower fee retainer engagements and competitors with lower pricing models."

That 10-K also said: "Our Strategic Communications segment competes with the large public relations firms and boutique M&A and crisis management communications firms. Our Strategic Communications segment has been experiencing competitive downward fee pressure on higher margin types of engagements."

FTI said in its 10-K for year ended December 2013: "Our Strategic Communications segment has been negatively impacted by the slow economic recovery, the slow recovery of M&A and a reduction in capital markets transactions and public stock offering activity, and client decisions to reduce, postpone or curtail discretionary spending, resulting in fewer or lower fee retainer engagements." The 10-K also said: "Our Strategic Communications segment has been experiencing competitive downward fee pressure on higher margin types of engagements."

The Strategic Communications segment in March 2013 acquired C2 Group, a government relations and lobbying business in Washington, D.C.

The 10-K for year ended December 2013 noted segment revenue decreased to $186.2 million in 2013 from $187.8 million in 2013. "Acquisition-related revenues from C2 were $4.8 million, or 2.6% growth as compared to the same prior year period," the 10-K said. "Revenues decreased organically by $6.3 million due to reduced capital markets activity in the Asia Pacific region, lower pass-through revenue in the EMEA region, and lower revenue from a large client in North America, partially offset by higher pass-through and project revenue in North America."

FTI said in its 10-K for year ended December 2012: "Revenue from our Strategic Communications segment declined with fewer M&A engagements and pricing pressure on portions of our retained business." More specifically, the 10-K said 2012 revenue in the sector fell "due to fewer M&A-related projects in the Asia Pacific region, lower project income in North America and pricing pressures on retainer fees in the North America and EMEA [Europe, Middle East and Africa] regions, offset by higher project income in EMEA and higher retainer income in Latin America."

FTI in 2012 recorded special charges in its Strategic Communications segment to "realign our workforce to address current business demands and global macro-economic conditions," resulting in termination of 15 employees.

Impairment:

FTI's 10-K for year ended December 2013 said: "In the third quarter of 2013, in addition to reduced levels of M&A activity, our Strategic Communications segment experienced pricing pressure for certain discretionary communications services, including initial public offering support services where there is volume but also increasing competition. These factors compressed segment margins and contributed to a change in the Company's near-term outlook for this segment. This was considered an interim impairment indicator for the Strategic Communications segment at the Strategic Communications reporting unit level. As a result, we performed an interim impairment analysis with respect to the carrying value of goodwill in our Strategic Communications reporting unit in connection with the preparation of our financial statements for the quarter ended September 30, 2013. Based on this assessment, the Company concluded the implied fair value of the Strategic Communications reporting unit was below its carrying value resulting in an $83.8 million goodwill impairment charge in the third quarter."

FTI also took a segment impairment charge in 2012. FTI's 10-K for year ended December 2012 said: "During the fourth quarter [of 2012], we conducted our annual impairment analysis with respect to the carrying value of our goodwill. Our analysis indicated that the estimated fair value of our Strategic Communications reporting unit was less than its carrying value. As a result, we recorded a $110.4 million non-deductible charge related to the Strategic Communications segment. The Strategic Communications reporting unit fair value was unfavorably impacted by a combination of lower current and projected cash flows."

Management and employees:

FTI Consulting's Strategic Communications practice operates a global network of wholly owned offices.

The number of revenue-generating professionals in the Strategic Communications segment stood at 599 at year-end 2015; 566 at year-end 2014; 590 at year-end 2013; 593 at year-end 2012; 582 at year-end 2011; and 583 at year-end 2010.

History:

FTI Consulting's Strategic Communications practice operated as FD until November 2011, when FD adopted the name of its parent, FTI Consulting. The business formerly was known as Financial Dynamics before taking the FD name in March 2007.

FD was acquired in October 2006 by FTI Consulting, a global business advisory firm with corporate offices in Baltimore and executive offices in West Palm Beach, Fla. FTI bought 97% of FD in October 2006 and the remaining 3% in February 2007 for a total price tag of $307.5 million including transaction costs.

FD was founded in 1986. Publicly traded FTI was founded in 1982.

Top executive: Edward Reilly, global CEO, Strategic Communications
Headquarters: FTI Consulting (Strategic Communications)/88 Pine St., 32nd Floor, New York, N.Y. 10005/Phone: (212) 850-5600
Facebook: https://www.facebook.com/FTIConsultingInc
Twitter: @FTI_SC

http://www.fticonsulting.com/services

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$171.0	$166.0	3.0
U.S.	$117.0	$114.0	2.6
Non-U.S.	$54.0	$52.0	3.8

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Gyro International and HSR Business to Business in April 2009 merged to form GyroHSR, an international integrated marketing agency. Management and staff from Thomas Taber & Drazen in December 2009 joined GyroHSR's Denver office.

The company dropped the "HSR" to become simply "Gyro" in 2011.

Gyro in 2014 acquired Ailleurs Exactement, an independent agency based in Paris.

In 2012 Gyro acquired Paris-based agency Circus Paris.



Top executive: Christoph Becker, CEO and chief creative officer; Richard Lefkowitz, global connections planning director; Paul Neal, executive VP-global business development
Headquarters: Gyro/115 Broadway, 14th Floor, New York, N.Y. 10006/Phone: (212) 915-2490
Facebook: https://www.facebook.com/gyro
Twitter: @gyro

http://www.gyro.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$1,822.0	$1,912.0	-4.7
U.S.	$83.0	$18.0	361.1
Non-U.S.	$1,739.0	$1,894.0	-8.2
Ticker: TYO:2433 (TYO)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Hakuhodo DY Holdings is a Japanese-based agency holding company created in October 2003 to integrate business operations of Hakuhodo, Daiko Advertising and Yomiko Advertising.

Hakuhodo, Daiko, Hakuhodo DY Media Partners and Yomiko are wholly owned subsidiaries of the holding company.

Hakuhodo's results are estimates configured to a calendar year ended Dec. 31, although Hakuhodo's fiscal year ends in March.

Hakuhodo DY Holdings owns 51% of Hakuhodo Cheil, a joint venture in South Korea with Cheil Worldwide, which owns 49%. Hakuhodo Cheil is a consolidated subsidiary of Hakuhodo DY Holdings.

Hakuhodo DY Holdings acquired Canadian agency Sid Lee in July 2015. Sid Lee has offices in Montreal, Toronto, Los Angeles, New York, Amsterdam and Paris.

Hakuhodo DY Holdings acquired U.S.-based Digital Kitchen in June 2015. Digital Kitchen has offices in Chicago, Los Angeles and Seattle.

Hakuhodo DY Holdings in May 2014 acquired U.S.-based agencies Red Peak Group and SYPartners.

Hakuhodo closed MZ Advertising, a Los Angeles ad agency, effective March 31, 2012. Hakuhodo in August 2009 had purchased the remaining stake in that agency, then known as Mendelsohn Zien.

Top executive: Hirokazu Toda, president and CEO
Headquarters: Hakuhodo DY Holdings/Akasaka Biz Tower, 5-3-1 Asasaka, Minato-ku, Tokyo, 107-6320/Phone: 81-3-6441-9033

http://www.hakuhodody-holdings.co.jp/english

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$444.2	$499.4	-11.1
U.S.	$376.9	$427.0	-11.7
Non-U.S.	$67.3	$72.4	-7.1
Ticker: HHS (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Harte Hanks is a provider of customer relationship management and other services.

Harte Hanks is ranked among Agency Companies based on estimated revenue (not pro forma) of the company's Customer Interaction segment, which includes Agency & Digital Services; Database Marketing Solutions and Business-to-Business Lead Generation; Direct Mail; and Contact Centers.

Harte Hanks went to market under the name The Agency Inside before dropping that name in favor of its parent company's name in 2014.

Harte Hanks in March 2016 acquired Aleutian Consulting, a marketing consulting agency based in Denver.

Harte Hanks in March 2015 acquired 3Q Digital, a search-marketing agency based in San Mateo, Calif.



Top executive: Karen Puckett, president and CEO
Headquarters: Harte Hanks/9601 McAllister Freeway, Suite 610, San Antonio, Texas 78216/Phone: (210) 829-9000
Facebook: https://www.facebook.com/hartehanks
Twitter: @hartehanks

http://www.hartehanks.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$2,430.4	$2,479.1	-2.0
U.S.	$859.4	$780.2	10.2
Non-U.S.	$1,571.0	$1,698.9	-7.5
Ticker: EPA:HAV (EPA)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Havas is a publicly traded agency company based in France.

Havas consists of two key umbrella groups: Havas Creative Group and Havas Media Group.

Bollore Group, the investment group of French investor Vincent Bollore, as of March 2016 owned 60.0% of Havas.

Business segments and operations:

Havas in January 2013 rebranded its media agencies under the banner Havas Media Group. That group consists of two media-agency networks: Havas Media; Arena Media. As part of the rebranding, the company changed the name of MPG, a media-agency network, and Media Contacts, a digital-agency network, to Havas Media.

Havas in September 2012 rebranded Euro RSCG Worldwide as Havas Worldwide. The company now consists of Havas Media Group, which includes all global media agencies, and Havas Creative Group, which includes the Havas Worldwide network, Arnold Worldwide micronetwork and all other communications agencies. Within the new structure, Havas launched a new umbrella brand, Havas Digital Group, as a commercial entity for digital across both Havas Creative Group and Havas Media Group. Havas Digital Group is purely a brand name (vs. a new network or new operational division).

Background on Havas:

Havas in 2006 created Havas Media Group as the umbrella for its media-agency holdings. Havas Media Group includes MPG, a global media network; Arena Media, which Havas calls a "network for tailor-made communication services"; Havas Digital Group, a global digital network; and Havas Sports & Entertainment, a global sports and entertainment communication and brand integration network. Havas Media agencies expanded from 10 markets in 1999 to 116 markets by 2010, and to 126 markets by 2014.

Havas in February 2009 formed Havas Worldwide as an umbrella organization for its ad agency holdings. Havas Worldwide included the Euro RSCG network and Arnold Worldwide. The Euro RSCG group acquired a 100% stake in Strat Farm in January 2011.

Havas in early 2008 completed the integration of Euro RSCG's 4D U.S. operations into the main Euro RSCG Worldwide agency. Havas had created Euro RSCG 4D in 2004 to manage Euro RSCG's marketing-services operations.

Deals and strategic moves:

Havas in October 2015 acquired FullSix Group, a marketing services group based in France, for an estimated $75 million. That was the biggest acquisition by Havas in 15 years. McKinney, a regional agency based in Durham, N.C., in June 2008 bought itself back from Havas. The French ad firm bought the shop in April 2001 from internet consultancy MarchFirst; MarchFirst's predecessor, CKS Group, bought McKinney in 1997. South Korea-based Cheil Worldwide in July 2012 acquired McKinney, which became a part of Cheil Americas, a regional network of agencies.

Management and employees:

Havas in August 2013 named Yannick Bollore chairman of Havas, succeeding his father Vincent Bollore. In January 2014, Yannick Bollore took on the added role as Havas' global CEO. Bollore succeeded David Jones, who left the company in January 2014.



Top executive: Yannick Bollore, chairman and CEO-Havas; Alfonso Rodes, deputy CEO-Havas and CEO-Havas Media Group; Andrew Benett, global CEO-Havas Worldwide & Havas Creative Group
Headquarters: Havas/29 quai Dion Bouton, Puteaux, France 92800/Phone: 33-1-58-47-80-00
Facebook: https://www.facebook.com/havasgroup
Twitter: @HavasGroup

http://www.havas.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$256.7	$216.3	18.7
U.S.	$224.9	$187.5	20.0
Non-U.S.	$31.7	$28.9	10.0

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: ICrossing is a digital agency with a strong search component.

Hearst Corp. in May 2010 bought iCrossing, following months of industry speculation that the media company would acquire the digital venture. Prior to the sale to Hearst, the agency's investors included Goldman Sachs and Oak Investment Partners.

ICrossing has expanded over time with its own acquisitions. ICrossing in February 2007 acquired Spannerworks, a U.K.-based search agency. In July 2007, it bought Proxicom, a web-development firm. ICrossing in April 2008 acquired German digital marketing agency 3Gnet.

ICrossing in December 2011 bought Red Aril, a data management and audience optimization platform company based in San Francisco and founded in 2009. In September 2011, iCrossing acquired Wallaby Group, a digital marketing agency based in Santiago, Chile.



Top executive: Nick Brien, CEO; Mike Racic, president-media services; Patrick Bennett/Lori Wilson, senior VP/executive creative director
Headquarters: Hearst Corp.'s iCrossing/300 W. 57th St., New York, N.Y. 10019/Phone: (202) 649-3900
Facebook: https://www.facebook.com/icrossing/?ref=aymt_homepage_panel
Twitter: @iCrossing

http://www.icrossing.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$225.0	$187.1	20.3
U.S.	$225.0	$187.1	20.3
Non-U.S.	$0.0	NA	NA

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Horizon Media is an independently owned media-agency company founded in 1989 and based in New York.

Horizon Media made its debut on the World's 50 Largest Agency Companies ranking in Ad Age's April 2012 Agency Report.

Deals and strategic moves:

Canvas Worldwide:

Horizon Media and Innocean Worldwide, a South Korea-based agency company, in August 2015 announced the creation of Canvas Worldwide, a standalone media-agency network launched as a joint venture 51% owned by Innocean and 49% by Horizon.

Canvas officially launched in September 2015. Its first clients were Hyundai Motor America and Kia Motors America, which moved to Canvas effective Jan. 1, 2016. Hyundai Motor America and Kia Motors America previously were handled by Interpublic Group of Cos.' Initiative.

Innocean is backed by Hyundai's founding family. Innocean staged its initial public offering in South Korea in July 2015. Innocean in 2014 generated 71% of its worldwide revenue from Hyundai Motor Co. and Kia Motors Corp.; Hyundai is a minority shareholder in Kia.

Management and employees:

Ad Age in January 2012 named founder & CEO Bill Koenigsberg the Agency A-List Executive of the Year.



Top executive: Bill Koenigsberg, president, founder and CEO; Vinnie O'Toole, chief operating officer and CFO; Molly Sugarman, VP and managing director-Treehouse
Headquarters: Horizon Media/75 Varick St., 14th Floor, New York, N.Y. 10013/Phone: (212) 220-5000
Facebook: https://www.facebook.com/horizonmediainc
Twitter: @HorizonMediaInc

http://www.horizonmedia.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$257.5	$273.1	-5.7
U.S.	$122.3	$111.9	9.3
Non-U.S.	$135.2	$161.2	-16.1
Ticker: LON:HNT (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Huntsworth is a global public relations and healthcare communications company.

The London-based firm operates three PR agency networks (Grayling, Citigate, Red Consultancy) and a healthcare marketing-communications agency network (Huntsworth Health).

Worldwide and U.S. revenue for 2015 and 2014 are revenue as disclosed by Huntsworth, converted to dollars at Ad Age Datacenter's average yearly exchange rates.

Deals and strategic moves:

BlueFocus strategic alliance:

BlueFocus Communication Group Co., a publicly traded marketing-communications agency company based in China, in April 2013 signed a deal to buy a nearly 20% stake in Huntsworth as part of a strategic alliance between the two firms. BlueFocus completed the purchase Oct. 7, 2013, paying about 36.5 million pounds ($58.5 million based on exchange rates that day) for a 19.6% stake. BlueFocus owned a 19.3% stake as of February 2016, according to Huntsworth's financial slide presentation for year ended December 2015.

BlueFocus was founded in 1996 and staged its initial public offering in February 2010 on the Shenzhen Stock Exchange, becoming the first China-based PR company to go public in China.

Other deals:

Huntsworth May 2, 2014, bought U.S. healthcare agency Audacity Inc. Huntsworth said Audacity contributed revenue of 180,000 pounds from date of acquisition through June 30, 2014. Audacity had revenue of about 815,000 pounds Jan. 1, 2014, through May 1, 2014, according to Ad Age Datacenter's extrapolation of financial information disclosed by Huntsworth. That means Audacity had revenue of about 995,000 pounds in the first half of 2014. Audacity became part of Huntsworth Health.

Huntsworth March 22, 2011, bought Atomic, a San Francisco-based, tech-focused PR agency. Atomic had 2010 revenue of $11.3 million. Huntsworth said in March 2011: "The initial cash consideration was US$13.3 million (8.3 million pounds). Additional consideration is payable dependent on future performance during the period to December 2015 and will be paid in cash or a combination of cash and shares at Huntsworth's discretion. The maximum total consideration payable is US$50 million (31.3 million pounds)."

Coinciding with the acquisition of Atomic, Huntsworth transferred Red's U.S. operation to Atomic, "which in turn will be combined with Grayling's operations in North America." Huntsworth effective Jan. 1, 2014, merged Grayling and Atomic; the combined venture took the name Grayling.

Management and employees:

Huntsworth named Paul Taaffe as chief executive effective April 7, 2015. He succeeded Peter Chadlington, who retired at age 72.

Taaffe joined Huntsworth from Groupon, a Chicago-based e-commerce company where he had been director of communications. Before joining Groupon in 2012, Taaffe worked for 20 years at WPP's Hill & Knowlton (now Hill&Knowlton Strategies), including eight years as chairman-CEO.

Top executive: Paul Taaffe, chief executive; Neil Jones, CFO
Headquarters: Huntsworth/3 London Wall Buildings, London, EC2M 5SY/Phone: 44 (0)20 7224 8778

http://www.huntsworth.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$2,125.0	$1,590.0	33.6
U.S.	$796.8	$708.5	12.5
Non-U.S.	$1,328.2	$881.5	50.7
Ticker: IBM (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: IBM Interactive Experience is IBM Corp.'s global digital-agency network.

IBM formed the venture in early 2008 by uniting and rebranding various existing IBM interactive services under the banner of IBM Interactive. IBM later renamed the network IBM Interactive Experience (IBM iX).

This record shows IBM iX's estimated 2015 and 2014 revenue. The 2015 revenue is not pro forma with 2014 revenue; IBM iX has grown in part through acquisitions.

IBM iX's recent acquisitions include: Aptero (February 2016); Ecx.io (February 2016); Resource/Ammirati (January 2016); Silverpop (April 2014); Cloudant (February 2014); Fiberlink Communications (November 2013); The Now Factory (October 2013); Xtify (October 2013); UrbanCode (April 2013); Star Analytics (February 2013); StoredIQ (December 2012); Butterfly (September 2012); Tealeaf Technology (May 2012); Worklight (January 2012); Emptoris (December 2011); and DemandTec (December 2011).

IBM in 2012 integrated its Smarter Commerce consulting practice into the larger IBM Interactive umbrella to expand IBM's digital-marketing services offering.



Top executive: Paul Papas, global leader, IBM Interactive Experience; Joanna Pena-Bickley, global chief creative officer; John Armstrong/Matthew Candy, leader-North America/leader-Europe
Headquarters: IBM Corp.'s IBM Interactive Experience/1 New Orchard Road, Armonk, N.Y. 10504/Phone: (914) 499-1900
Facebook: https://www.facebook.com/ibm
Twitter: @ibminteractive

http://ibm.com/ibmix

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$175.0	NA	NA
U.S.	$165.0	NA	NA
Non-U.S.	$10.0	NA	NA
Ticker: ICFI (Nasdaq)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: ICF Olson is a full-service marketing agency owned by ICF International, a professional services and technology solutions firm.

Fairfax, Va.-based ICF International formed ICF Olson in March 2016 as a rollup of three previous acquisitions, Olson, CityTech and Ironworks Consulting. ICF Olson launched with more than 800 employees across 14 cities in the U.S., Canada and India.

Ad Age Datacenter ranks ICF International as an agency company and agency based on revenue of ICF Olson.

Business segments and operations:

ICF International, founded in 1969, provides professional services and technology solutions to government and commercial clients. It employed more than 5,000 people worldwide as of year-end 2015.

ICF International reported worldwide revenue of $1.132 billion in 2015; $1.050 billion in 2014; and $949.3 million in 2013.

Government clients (federal, state and local, and international governments) and commercial clients (U.S. and non-U.S.) accounted for about 65% and 35%, respectively, of ICF International's 2015 revenue; 70% and 30% in 2014; and 72% and 28% in 2013.

ICF Olson, the commercial (that is, non-government) marketing-services division of ICF International, had worldwide pro forma revenue of $175 million in 2015.

Deals and strategic moves:

ICF International launched ICF Olson in March 2016 as a rollup of three previous acquisitions: Olson, CityTech and Ironworks Consulting.

ICF International in November 2014 bought Olson for $296.4 million in cash from private-equity firm KRG Capital Partners and other minority shareholders.

ICF in 2014 also acquired CityTech, a Chicago-based global technology consultancy specializing in enterprise web services, digital strategy, mobile development, cloud services, and managed services and support.

ICF in 2011 bought Ironworks Consulting, a Virginia-based interactive web development firm.

Olson in 2013 acquired PulsePoint Group, a digital consulting firm based in Austin, Texas.

Olson in 2011 bought MyThum, a Toronto-based mobile-marketing firm.

Olson in 2010 acquired Dig Communications, a Chicago-based PR agency, and Denali, a Minneapolis-based loyalty marketing agency.

Stock:

ICF International completed its initial public offering in October 2006.



Top executive: Sudhakar Kesavan, CEO-ICF International
Headquarters: ICF International's ICF Olson/420 N. Fifth St., Suite 1000, Minneapolis, Minn. 55401/Phone: (612) 215-9800
Twitter: @icfolson

http://www.icfolson.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$282.7	$296.8	-4.7
U.S.	$91.3	$87.3	4.6
Non-U.S.	$191.5	$209.5	-8.6
Ticker: KRX (214320)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Innocean Worldwide is an agency company based in Seoul, South Korea. The agency launched in 2005.

Worldwide revenue shown is Innocean's stated worldwide gross profit converted to U.S. dollars by Ad Age Datacenter.

U.S. revenue shown is stated 2015 gross profit and pro forma 2014 gross profit in the America region (U.S., Canada, Brazil, Mexico) converted to U.S. dollars by Ad Age.

Innocean handles Hyundai Motor Co. advertising in various markets including the U.S.

Innocean in 2014 generated 71% of its worldwide sales from Hyundai and Kia Motors Corp. Kia is partly owned by Hyundai.

Deals and strategic moves:

Canvas Worldwide:

Innocean and Horizon Media, a U.S. media-agency network and company, in August 2015 announced the creation of Canvas Worldwide, a standalone media-agency network launched as a joint venture 51% owned by Innocean and 49% by Horizon.

Canvas officially launched in September 2015. Its first clients were Hyundai Motor America and Kia Motors America, which moved to Canvas effective Jan. 1, 2016. Hyundai Motor America and Kia Motors America previously were handled by Interpublic Group of Cos.' Initiative.

Innocean Worldwide Americas:

Innocean Worldwide in October 2014 bought an additional 20% stake in Innocean Worldwide Americas LLC from Hyundai Motor America and Kia Motors America. That increased Innocean Worldwide's stake in Innocean Worldwide Americas LLC to 60.0%.

Management and employees:

Innocean had 1,473 employees worldwide (including 612 employees in South Korea) at year-end 2015, according to the company's calendar-2015 financial presentation. That excluded 122 staffers at Canvas Worldwide at year-end 2015. Including Canvas, Innocean had 1,595 employees at year-end 2015.

As of July 2015, Innocean operated 22 offices in 17 countries in the Americas, Europe, Asia, Oceania and Middle East with more than 1,400 employees.

Stock:

Innocean is backed by the founding family of South Korea's Hyundai Motor Group.

Innocean July 17, 2015, made its initial public offering in South Korea. Before the IPO, Chung Eui-sun, heir apparent of Hyundai Motor Group, and his sister, Chung Sun-yi, owned 50% of Innocean. After the IPO, the family's stake dropped below 30% in line with new antitrust rules in South Korea involving cross-ownership dealings.

Innocean's shares were priced in the IPO at 68,000 won per share ($61.20), valuing Innocean at about 1.36 trillion won ($1.22 billion).

History:

Innocean launched in 2005.

Innocean opened a U.S. office, in Huntington Beach, Calif., in December 2008. Hyundai Motor America shifted its work to Innocean after parting with Omnicom Group's Goodby, Silverstein & Partners effective March 31, 2009.



Top executive: Ahn Kun-Hee, president and global CEO; Jeremy Craigen, global chief creative officer
Headquarters: Innocean Worldwide/Landmark Tower 20F, 837-36, Yeoksam-dong, Gangnam-gu, Seoul, 135-937/Phone: 82-2-2016-2300
Facebook: https://www.facebook.com/innoceanworldwide

http://www.innocean.com/ww-en/company/

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$7,613.8	$7,537.1	1.0
U.S.	$4,475.5	$4,184.0	7.0
Non-U.S.	$3,138.3	$3,353.1	-6.4
Ticker: IPG (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Interpublic Group of Cos. is the world's fourth-largest agency company based on 2015 revenue.

New York-based Interpublic reported worldwide revenue of $7.6 billion in 2015; $7.5 billion in 2014; $7.1 billion in 2013; $7.0 billion in 2012 and 2011; $6.5 billion in 2010; $6.0 billion in 2009; and $7.0 billion in 2008.

Business segments and operations:

Interpublic's largest client sectors in 2015, based on revenue, were (in alphabetical order) auto and transportation; healthcare; and tech and telecom.

Interpublic's largest client accounted for about 4% of worldwide revenue in 2015; about 5% of worldwide revenue in 2014 and 2013; and about 4% of worldwide revenue in 2012 and 2011.

Interpublic's 10 largest clients accounted for about 19% of worldwide revenue in 2015; about 20% of worldwide revenue in 2014; and about 21% of worldwide revenue in 2013 and 2012.

In its 10-Ks for years ended December 2015 and December 2014, Interpublic said revenue from its top 100 clients "typically constitutes approximately 55% to 60% of our annual consolidated revenues."

Overall, Interpublic as of 2015 served 5,000 clients in 100 countries, according to CFO Frank Mergenthaler in a comment made on a February 2015 earnings call.

The company's five largest revenue clients in 2014 were (in alphabetical order): General Motors Co., Johnson & Johnson, L'Oreal, Samsung Electronics and Unilever. Interpublic stopped disclosing its five largest clients effective with its 10-K for year ended December 2015.

The company's five largest revenue clients in 2013 were (in alphabetical order): GM, Johnson & Johnson, L'Oreal, Microsoft Corp. and Unilever.

The company's five largest revenue clients in 2012 were (in alphabetical order): GM, Johnson & Johnson, Microsoft, Unilever and Verizon Communications.

Rankings:

Interpublic, the original major agency holding company, ranked as the world's largest agency firm as recently as 2000. It slipped to second place in revenue, behind Omnicom Group, in 2001, and third, behind WPP, in 2003. Publicis Groupe surpassed Interpublic as the third-largest agency firm in 2009.

Publicis and Omnicom in July 2013 announced plans to merge into the world's biggest agency firm, Publicis Omnicom Group. Publicis and Omnicom in May 2014 terminated the deal, citing "difficulties in completing the transaction within a reasonable timeframe."

Deals and strategic moves:

2016 acquisitions:

Speck Design: design firm in Palo Alto, Calif., April 2016; CMG (FutureBrand).

Brooklyn Brothers: ad agency in New York, February 2016; CMG (Golin).

Mubaloo: U.K. mobile ad developer, January 2016; IAN (IPG Mediabrands). ReviveHealth: U.S. healthcare marketing company, January 2016; CMG (Weber Shandwick).

2015 acquisitions:

Interpublic in 2015 completed five strategic acquisitions. All acquired agencies were integrated into global networks or existing agencies. The most significant acquisitions included a full-service digital agency in the U.K., a group of creative marketing agencies based in Russia and a media planning and buying agency in Canada. The acquisitions included:

Magic Group: PR agency in China with 100 employees, December 2015, rebranded as GolinMagic; CMG (Golin).

McCann Russia, FCB Russia and MullenLowe Russia: ad agencies in Russia, acquired in December 2015 from ADV, a Russia-based agency group and Interpublic's longtime partner; IAN (McCann Worldgroup, FCB, MullenLowe Group).

Media Experts: media planning and buying agency in Canada with 150 employees, October 2015; IAN (IPG Mediabrands).

Hugo & Cat: digital agency based in London, August 2015; CMG(FutureBrand).

2014 acquisitions:

Interpublic in 2014 completed nine acquisitions, six in the Integrated Agency Networks segment and three in the Constituency Management Group segment. All acquired agencies were integrated into global networks or existing agencies. The most significant acquisitions included a global full-service digital agency (Profero), a U.S. digital agency (Genuine Interactive) and a search-marketing agency in the Netherlands (Traffic4U).

Optaros: e-commerce services firm in Boston, Nov. 26, 2014; IAN (McCann Worldgroup [MRM//McCann]). Promoqube: Turkey, Oct. 17, 2014; IAN (IPG Mediabrands). Traffic4U: Netherlands, Aug. 7, 2014; IAN (IPG Mediabrands). GGH: Germany, July 16, 2014; IAN (Lowe and Partners). Genuine Interactive: digital, mobile-marketing and social-media agency in Boston, April 30, 2014; CMG (division of Jack Morton Worldwide). Prime: 130-employee PR agency in Sweden, April 30, 2014; CMG (Weber Shandwick). Halesway: U.K., March 7, 2014; IAN (FCB Health). Black Sheep Social Media Group: U.S., Jan. 13, 2014; CMG (Octagon/Rogers & Cowan). Profero: U.K., U.S., Asia, Jan. 24, 2014; IAN (Lowe and Partners).

Acquisitions in 2013:

Interpublic completed 11 acquisitions in 2013, nine in the Integrated Agency Networks segment and two in the Constituency Management Group segment. Interpublic integrated all the acquisitions into its global agency networks or existing agencies. Inferno: U.K, Dec. 19, 2013; IAN (FCB). E/OU: Brazil, November 2013; IAN (McCann Worldgroup). UXUS: U.S./Netherlands, October 2013; CMG (FutureBrand). Corporate Voice: India, April 2013; CMG. Cross Colours: South Africa, April 2013; IAN (Lowe and Partners). End to End: India, March 2013; IAN (McCann Worldgroup). Interactive Avenues: India, March 2013; IAN (IPG Mediabrands). MMS: Italy, March 2013; IAN (McCann Worldgroup). Preview Propaganda: Brazil, March 2013; IAN (McCann Worldgroup). Mnet: Australia, January 2013; IAN (McCann Worldgroup). Sprung: U.S., January 2013; IAN (IPG Mediabrands).

The company in January 2013 made a minority investment in OKRP, a Chicago startup ad agency.

Acquisitions in 2012:

Interpublic completed 12 acquisitions in 2012. Interpublic integrated all the acquisitions into its global agency networks or existing agencies. The most significant acquisitions included a health-care market research and consulting agency and a search marketing agency in the United Kingdom; and, in the U.S., a digital health-care-marketing specialist and a designer of in-store shopping experiences.

Acquisitions in 2011:

Interpublic completed 22 acquisitions in 2011, including purchases of controlling interests in previously unconsolidated subsidiaries. The most significant acquisitions included full-service creative agencies in Australia; a public relations firm in Brazil; digital- and direct-marketing agencies in the United Kingdom; a health-care communications firm in Germany; and a social-media agency in the U.S.

Acquisitions in 2010:

Interpublic completed five acquisitions in 2010.

Investments and minority holdings:

Interpublic's investments and minority holdings as of April 2016 included:

IW Group (U.S. Asian-American agency, 49%). Management and employees:

Interpublic employed 49,200 people worldwide (19,900 in the U.S.) at year-end 2015; 45,400 people worldwide (18,400 in the U.S.) at year-end 2013; 43,300 people worldwide (17,600 in the U.S.) at year-end 2012; 42,000 people (18,000 in U.S.) at year-end 2011; 41,000 (18,000 in U.S.) at year-end 2010; 40,000 (17,000 in U.S.) at year-end 2009; 45,000 (19,000 in U.S.) at year-end 2008; 43,000 (19,000 in U.S.) at year-end 2007; 42,000 (18,000 in U.S.) at year-end 2006; and 43,000 (18,000 in U.S.) at year-end 2005.

Stock:

Publicis Groupe sold its 1.13% stake in Interpublic in December 2013 (specifically, between Dec. 9 and Dec. 23, 2013). The Interpublic stock was a holdover from an investment Publicis made in FCB in 1988 as part of a later-aborted global alliance with FCB; Interpublic bought True North Communications (parent of FCB) in 2001.

Publicis' historic carrying price for Interpublic shares was $3.87 a share. The average listed share price between Dec. 9 and Dec. 23, 2013, was $16.74. Publicis scored a capital gain of 47 million euros ($64.5 million) on the sale.

History:

Interpublic Group of Cos. was incorporated under the name McCann-Erickson Inc. in September 1930 with the merger of ad agencies founded by Harrison K. McCann in 1911 and A.W. Erickson in 1902. The company adopted the Interpublic name in January 1961.

Top executive: Michael I. Roth, chairman and CEO; Frank Mergenthaler, executive VP and CFO
Headquarters: Interpublic Group of Cos./909 Third Ave., New York, N.Y. 10022/Phone: (212) 704-1200
Facebook: https://www.facebook.com/interpublicgroup
Twitter: @InterpublicIPG

http://www.interpublic.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$385.1	$366.8	5.0
U.S.	$325.8	$301.3	8.2
Non-U.S.	$59.3	$65.5	-9.5

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: InVentiv Group Holdings, parent of inVentiv Health, is a provider of healthcare clinical and commercial services.

The company appears in this record based on estimated revenue of its advertising, public relations, medical communications and data analytics services.

InVentiv Group Holdings in April 2016 filed for an initial public offering. InVentiv Health, formerly a public company, was taken private in August 2010.

Business segments and operations:

InVentiv Health's communications services are part of the company's Commercial segment.

InVentiv Health's Commercial segment also includes a Selling Solution Services business, a Patient Outcomes business and a Consulting business.

InVentiv Health disclosed worldwide revenue of $1.994 billion in 2015; $1.806 billion in 2014; and $1.645 billion in 2013.

The company said its Commercial segment had worldwide revenue of $1.060 billion in 2015; $943.7 million in 2014; and $784.1 million in 2013.

InVentiv Health said in its 10-K for year ended December 2015:

"We serve more than 550 client organizations, including all 20 of the largest global pharmaceutical companies, as well as numerous emerging and specialty biotechnology companies, medical device makers and diagnostics companies. For the years ended December 31, 2015, 2014 and 2013, one customer accounted for approximately 10%, 10% and 12% of the company's net revenues, respectively. Our diversified client base and broad scope of projects reduce our dependence on any individual client or contract, and contribute to the stability of our financial performance, which we view as a competitive strength."

Deals and strategic moves:

InVentiv Health, formerly a public company, in August 2010 was acquired for about $1.1 billion by inVentiv Group Holdings, a private investor group formed by affiliates of Thomas H. Lee Partners, Liberty Lane Partners and members of inVentiv management.

InVentiv Health's communications operations--formerly known as inVentiv Health Communications--grew out of health-care agency group inChord Communications (bought by inVentiv Health in October 2005) and later acquisitions. InVentiv Health acquired inChord for $196.8 million in cash and stock plus earn-out payments contingent on performance from 2005 through 2007.

InVentiv Health has grown its communications portfolio through acquisitions, both before and after it went private in 2010.

Stock:

InVentiv Group Holdings, parent of inVentiv Health, in April 2016 filed for an initial public offering. InVentiv Health, formerly a public company, was taken private in August 2010.

Top executive: Lisa Stockman, president-comms, inVentiv Health Commercial
Headquarters: inVentiv Group Holdings/450 W. 15th Street, 7th Floor, New York, N.Y. 10011/Phone: (212) 229-8400
Facebook: https://www.facebook.com/inventiv

http://www.inventivhealth.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$320.6	$301.7	6.3
U.S.	$45.3	$25.0	81.3
Non-U.S.	$275.3	$276.7	-0.5
Ticker: LON:SAA (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: M&C Saatchi is a publicly held agency group based in London.

Deals and strategic moves:

Lida, M&C Saatchi's customer relationship management and direct agency, in March 2016 bought a 51% stake in Principal MCD (operating as MCD), a digital customer experience agency based in New York, for $10 million. MCD had the right to sell the remaining 49% interest to M&C Saatchi in two transactions in 2016 and 2018.

M&C Saatchi in January 2016 agreed to sell a 30% stake in the M&C Saatchi U.K. agency to M&C Saatchi U.K. management.

M&C Saatchi in November 2014 bought a 33% stake in SS&K, an ad agency based in New York, for $8 million. SS&K (Shepardson Stern & Kaminsky) had the right to sell the remaining 67% interest to M&C Saatchi in two transactions in 2016 and 2018.

M&C Saatchi in November 2013 sold a 75.1% stake in Walker Media, a U.K. media agency, to Publicis Groupe. M&C Saatchi kept a 24.9% stake. Walker Media opened in 1998 and had more than 130 employees at the time of the acquisition.

M&C Saatchi explained the Walker Media sale in the company's year-end 2013 financials announcement:

"In all our businesses we look for entrepreneurial competitive advantage. However, one exception is media buying where scale is a critical factor and we have been increasingly unable to compete with the larger Groups. We very much believe in our media leadership and talent. During 2013 we therefore sought a new home for Walker Media, with the objectives of seeking a good price, retaining a 24.9% stake and developing a worldwide media partnership. This led to the successful sale to Publicis and we are satisfied that with the support of a large Group's media buying infrastructure that our investment will continue to grow."

Walker Media generated revenue of 15.010 million pounds ($23.8 million) in 2012; and 13.562 million pounds ($21.2 million) in the period (Jan. 1, 2013, through Nov. 27, 2013) that M&C Saatchi owned it in 2013.

Stock:

M&C Saatchi went public in 2004.

History:

M&C Saatchi was founded in 1995 by brothers Maurice and Charles Saatchi following their departure from international agency network Saatchi & Saatchi, an agency founded in 1970. (Saatchi & Saatchi now is owned by Publicis Groupe.)

Charles Saatchi left M&C Saatchi in October 2006, selling his 7% stake for about $7 million. Charles had largely been a passive investor, dedicating his efforts instead to his modern-art collection.



Top executive: Moray MacLennan, worldwide CEO; Bobby Hershfield, James Bray, Andy DiLallo, executive creative directors; Antonia Harrison, network director
Headquarters: M&C Saatchi/36 Golden Square, London, W1F 9HE/Phone: 44-20-7543-4500
Facebook: https://www.facebook.com/MCSAATCHILONDON/

http://www.mcsaatchi.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$269.3	$246.3	9.3
U.S.	$153.2	$135.2	13.3
Non-U.S.	$116.1	$111.1	4.5

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Match Marketing Group is a Toronto-based shopper-marketing solutions provider built through a rollup of promotion acquisitions.

Match Marketing Group acquisitions include:

2015: Toronto-based shopper marketing agency Magnet Entertainment Group in February 2015; and Quadrant Marketing, a Toronto-based agency founded in 1987, in September 2015.

2013: Norwalk, Conn.-based shopper marketing agency Circle One Marketing in November 2013; Convergence Marketing, a retail merchandising agency based in Baltimore, in October 2013; SVM, a Montreal-based shopper marketing agency, in June 2013; and Marketing Drive (a Norwalk, Conn.-based promotion agency) and Weld media (Marketing Drive's digital unit, formed in 2011) from River North Group, a Chicago-based private-equity firm, in January 2013.

2012: Match in June 2012 bought Toronto-based OSL Marketing Group, parent of OSL Marketing and Ignite Activation (now Ignite); Action Marketing Group (now Match Action), a Boulder, Colo.-based experiential and digital agency, in May 2012.



Top executive: Brett Farren, CEO; Michael Dill, president; Mike Duncan, managing partner
Headquarters: Match Marketing Group/5225 Satellite Drive, Mississauga, Ontario, L4W 5P9/Phone: (905) 566-2824

http://www.matchmg.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$271.0	$237.4	14.1
U.S.	$149.4	$123.2	21.3
Non-U.S.	$121.6	$114.3	6.4
Ticker: MTMY (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Matomy Media Group is a digital performance-based marketing company.

Ad Age ranks Israel-based Matomy among agency companies based on stated worldwide and estimated U.S. revenue.

Ad Age ranks Matomy among agencies and digital networks based on worldwide gross profit and estimated U.S. gross profit. At Matomy, gross profit is revenue minus cost of revenue. Media costs are Matomy's primary cost of revenue.

Publicis Groupe in November 2014 bought a 24.9% stake in Matomy.

Business segments and operations:

Matomy explained its business model in a 2014 prospectus filed for an initial public offering. Under its performance-based business model, Matomy buys digital media but, the prospectus said, "typically charges a customer only if the digital marketing campaign achieves certain measurable results, which the customer pre-defines and validates. Such results include conversions into service or product sales, consumer acquisitions, software and mobile app installations, qualified leads for value-added services and products and verified video views."

The U.S. and Europe are Matomy's biggest markets.

The company is based in Israel but generated revenue in its home country of only about $300,000 in 2015; about $300,000 in 2014; $338,000 in 2013; $147,000 in 2012; and $541,000 in 2011, according to financial disclosures.

Deals and strategic moves:

Publicis Groupe in November 2014 completed its acquisition of a 24.9% stake in Matomy for 50.6 million pounds ($80.9 million). Publicis Chairman-CEO Maurice Levy, discussing the deal, told analysts in October 2014: "Our objective is to remain for the foreseeable future a minority holder."

Matomy in October 2014 bought 100% of MobFox Mobile Advertising GmbH for $19.7 million. Austria-based MobFox offers a mobile programmatic advertising solution for publishers and advertisers.

Matomy in June 2014 bought an additional 50% interest in Team Internet, a German digital-media venture, for $26.8 million, giving it a 70% stake. Matomy initially bought a 20% stake in July 2012 for $314,000 cash plus stock valued at $2.8 million.

Matomy expanded its U.S. presence with the Jan. 1, 2013, acquisition of MediaWhiz (Interactive Marketing Holding), a performance-marketing agency. Matomy bought MediaWhiz for $10.0 million. The company in January 2014 rebranded MediaWhiz as Matomy USA.

Prior to the sale to Matomy, MediaWhiz had been part of Hyper Marketing, an agency group backed by Lake Capital, a Chicago-based private-equity firm.

Hyper Marketing was a marketing-services company and network formed by the January 2012 rollup of marketing-services ventures SolutionSet and MediaWhiz with D.L. Ryan Cos. Alliance Data Systems Corp.'s Epsilon in November 2012 bought the Hyper Marketing group, excluding MediaWhiz. Epsilon paid $451.8 million (net of $7.1 million of cash and cash equivalents acquired).

Before the Epsilon deal, Lake Capital owned a majority stake in Hyper Marketing. Lake Capital entered the picture in August 2005 when Lake made its initial investment in MediaWhiz. MediaWhiz was founded in 2001.

Matomy in 2013 made two other small acquisitions. In October 2013, it bought 70% of Adotomi (now Matomy Social), a digital performance-based marketing company specializing in mobile and based in Israel, for $4.1 million. In July 2013, Matomy bought the intangible assets of MobAff, a U.S.-based mobile media venture, for $775,000.

Matomy in 2010 received an investment from Viola Private Equity, an affiliate of Israel-based private-equity firm Viola Group.

The company in January 2008 bought Xtend G.M. Global Media and appointed its founder, Ofer Druker, as CEO. The company later renamed Xtend G.M. Global Media as Matomy Media Ltd. Matomy was renamed Matomy Media Group in July 2011.

Management and employees:

Matomy had 317 employees worldwide at year-end 2015; 339 at year-end 2014; 388 at year-end 2013; 262 at year-end 2012; and 247 at year-end 2011.

Stock:

Matomy completed an initial public offering on the London Stock Exchange July 8, 2014, raising 41 million pounds ($70.3 million) and giving the company a valuation of 203 million pounds ($347.9 million).

Matomy in March 2014 had announced its intent to do an initial public offering and list its shares on the London Stock Exchange. It issued a prospectus for the IPO. Matomy pulled its plan for an IPO in April 2014 but then proceeded with the IPO three months later.

History:

Matomy was incorporated in Israel in 2006 and launched as a digital performance-based marketing company in 2007.



Top executive: Ofer Druker, CEO
Headquarters: Matomy Media Group/6 Hanechoshet St., Tel Aviv, 6971070/Phone: 972 77 360 6060
Facebook: https://www.facebook.com/matomymediagroup
Twitter: @MatomyGroup

http://www.matomy.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$552.9	$584.4	-5.4
U.S.	$15.7	$17.1	-8.1
Non-U.S.	$537.2	$567.3	-5.3

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Media Consulta is an independent agency network for integrated communications. It was founded in Berlin in 1993.

Media Consulta services include advertising and media, public relations, corporate publishing, interactive marketing, sports, youth and music marketing, event management and TV production.

Revenue figures reflect worldwide turnover including revenue of partner agencies as reported by Media Consulta.



Top executive: Harald Zulauf, CEO; Yvonne Mevius, head-media planning; Martin Bremer, head-advertising
Headquarters: MC Group (Media Consulta)/Wassergasse 3, Berlin, 10179/Phone: 49-30-65-000-225
Facebook: https://www.facebook.com/mediaconsulta
Twitter: @mediaconsulta

http://www.mcgroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$1,326.3	$1,223.5	8.4
U.S.	$1,085.1	$993.5	9.2
Non-U.S.	$241.2	$230.0	4.9
Ticker: MDCA (Nasdaq)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: MDC Partners is a publicly traded agency company based in New York.

Business segments and operations:

MDC's headquarters is in New York. The company was founded and is incorporated in Canada.

MDC moved financial reporting to a single segment, the Advertising and Communications Segment, effective with its year-end 2015 financials. The company previously had two segments, Strategic Marketing Services and Performance Marketing Services.

MDC's 10-K for year ended December 2015 said:

"In the competitive, highly fragmented marketing and communications industry, MDC's Partner Firms compete for business and talent with the operating subsidiaries of large global holding companies such as Omnicom Group Inc., Interpublic Group of Companies, Inc., WPP plc, Publicis Groupe SA, Dentsu Inc. and Havas SA."

The 10-K for year ended December 2015 said:

"The company now reports as one reportable segment called the Advertising and Communications Segment. In addition, MDC has a 'Corporate Group' which provides client and business development support to the Partner Firms [MDC's agencies] as well as certain strategic resources, including accounting, administrative, financial, real estate, human resource and legal functions.

"The Advertising and Communications segment consists of Partner Firms that deliver innovative, value-added marketing, activation, communications and strategic consulting services to their clients. MDC and its Partner Firms deliver a wide range of customized services, including (1) multi-channel media management and optimization, (2) interactive and mobile marketing, (3) direct marketing, (4) database and customer relationship management, (5) sales promotion, (6) corporate communications, (7) market research, (8) data analytics and insights, (9) corporate identity, design and branding services, (10) social media communications, (11) product and service innovation and (12) e-commerce management."

At year-end 2015, the Advertising and Communications segment employed 5,598 people and the Corporate Group employed 92 people; MDC's total employment was 5,690.

MDC's 10-K for year ended December 2014 said:

"In the competitive, highly fragmented marketing and communications industry, MDC's operating companies compete for business and talent with the operating subsidiaries of large global holding companies such as Omnicom Group Inc., Interpublic Group of Companies, Inc., WPP Group plc, Publicis Group SA, Dentsu Inc., and Havas Advertising." (WPP Group is now WPP. Publicis Group refers to Publicis Groupe. Havas Advertising is Havas.)

MDC, prior to its February 2016 release of 2015 financials, broke its business into two segments, Strategic Marketing Services and Performance Marketing Services.

The 10-K for year ended December 2014 said:

"The Strategic Marketing Services segment consists of integrated marketing consulting services firms that offer a full complement of marketing, activation and consulting services including advertising and media, marketing communications including direct marketing, public relations, corporate communications, market research, corporate identity and branding, interactive marketing, and sales promotion. Each of the entities within the Strategic Marketing Services Group share similar economic characteristics, specifically related to the nature of their respective services, the manner in which the services are provided and the similarity of their respective customers. Due to the similarities in these businesses, they exhibit similar long term financial performance and have been aggregated together."

That 10-K said:

"The Performance Marketing Services segment is an 'other' segment and includes our firms that provide specialized consumer insights and analytics to satisfy the growing need for targetable, measurable solutions or cost effective means of driving return on marketing investment. These services interface directly with the consumer of a client's product or service. Such services include the design, development, research and implementation of consumer services, media planning and buying, and direct marketing initiatives. In addition, the firms included in this segment also provide consumer activation services, investor relations services, and general public insights."

Clients:

MDC's 10-K for year ended December 2015 said no client accounted for more than 5% of revenue in 2015, 2014 or (based on restated revenue) 2013.

MDC's 10-K for year ended December 2014 said no client accounted for 5% or more of revenue in 2014.

Earlier MDC 10-Ks show MDC generated about 5% of 2013 and 2012 revenue from its largest client, U.S. telecom firm Sprint (part of Japan's SoftBank Corp.); 6% in 2011; 8% in 2010; 16% in 2009; 19% in 2008; and 17% in 2007. CFO David Doft said at an investor conference in October 2012 that MDC has had a relationship with Sprint "for almost 20 years."

MDC said its 10 largest clients (by revenue) accounted for 24% of worldwide revenue in 2015 and 2014; 27% in 2013; 26% in 2012; 29% in 2011; 37% in 2010; 49% in 2009; and 45% in 2008.

Deals and strategic moves:

MDC in October 2015 bought Unique Influence, a digital agency in Austin, Texas, and moved it into the MDC Media Partners network. MDC in May 2015 acquired a 60% stake in Y Media Labs, a digital mobile agency based in Redwood City, Calif. Aggregate purchase price for the two agencies was $55.3 million ($23.0 million in cash and an estimated $32.3 million in deferred payments based on the agencies' financial results from 2015 to 2020 with final payments due in 2022).

MDC in fourth-quarter 2014 decided to sell Accent Marketing Services, a customer-service management business. MDC's 10-K for year ended December 2014 restated MDC's financial statements to report Accent as a discontinued operation. MDC completed the sale of Accent in May 2015 for $17.1 million. Accent had been part of MDC's Performance Marketing Services segment.

MDC in 2014 took full ownership of Trapeze Media, a firm in which now-former MDC Chairman-CEO Miles Nadal owned a 54% stake. MDC increased its ownership to 100% from 18% by acquiring Nadal's 54% interest and a 28% stake owned by others. MDC then folded Trapeze into Union, a Canadian ad agency owned by MDC.

The company on Jan. 1, 2014, bought 60% of Luntz Global Partners, a U.S. communications consultancy. MDC on Feb. 14, 2014, bought 65% of Kingsdale Partners (Kingsdale Shareholder Services), a Toronto-based shareholder advisory and communications firm. The price tag for the two was $41.3 million at closing plus contingent amounts based on 2014 through 2019 earnings. Both ventures are in MDC's Performance Marketing Services segment.

Also in 2014, MDC bought a 65% stake in Hunter Public Relations, a New York PR agency; acquired a 75% interest in Albion Brand Communications, a London ad agency that became part of KBS; and made two additional non-material acquisitions.

Total purchase price for the 2014 transactions was $151.2 million, including cash payments of $67.2 million and future estimated contingent purchase payments of about $84.0 million.

MDC made one acquisition in 2013, buying a 70% stake in Local Biz Now (LBN Partners), an Auburn Hills, Mich.-based online local-search marketing firm in November 2013. Local Biz Now, founded in 2006, is in the Performance Marketing Services segment. The price tag was $35.6 million (consisting of $12.0 million cash; plus contingent deferred acquisition consideration -- based on financial results of the businesses from 2013 to 2017 with final payments due in 2018 -- with an estimated worth at acquisition of $23.6 million).

MDC's 10-K for year ended December 2013 said: "During 2013, the Company discontinued two subsidiaries and an operating division." Social-commerce venture Dotbox was one of the discontinued units; MDC had purchased a majority stake in Dotbox in March 2012.

MDC reported a 2013 net loss from discontinued operations of $11.4 million (including a loss on disposal of $8.3 million). Discontinued operations in 2013 had revenue of $2.3 million.

MDC's 10-K for year ended December 2012 said: "In 2012, the Company discontinued a subsidiary and certain operating divisions." MDC reported a 2012 net loss from discontinued operations of $6.7 million. Discontinued operations in 2012 had revenue of $18.1 million.

Among organizational changes in 2012, MDC merged its Communefx venture into Source Marketing.

MDC previously owned Core Strategy Group, a marketing consultancy formerly known as Zyman Group. Core Strategy Group in 2012 said it was no longer owned by MDC. In December 2011, MDC discontinued Performance Marketing Group, a division of Accent Marketing Services.

MDC reported a 2011 net loss from discontinued operations of $2.1 million. Discontinued operations in 2011 had revenue of $19.1 million.

In December 2010, MDC discontinued a startup division of Redscout called 007, taking a loss of $722,000 on discontinued operations.

Effective September 30, 2010, MDC ceased Zig US's operations and as a result incurred a goodwill impairment charge of $232,000. The 10-K for year-end December 2010 said: "Including the impairment charge Zig US's results of operations, net of income tax benefits, for the year ended 2010, there was a loss of" $1,046,000.

In June 2010, MDC discontinued a startup called Fearless Progression. As a result, MDC wrote off its investment in Fearless of $710,000.

Effective Dec. 31, 2008, MDC deemed three ventures -- Clifford/Bratskeir Public Relations, Ito Partners and Mobium Creative Group (a division of Colle & McVoy) -- to be discontinued operations.

Management and employees:

MDC said it had 5,690 employees at year-end 2015; 5,250 employees at year-end 2014 (excluding Accent Marketing, which MDC sold); 7,218 employees at year-end 2013 (including Accent Marketing); 7,984 at year-end 2012; and 6,810 at year-end 2011.

Founder and Chairman-CEO founder Miles Nadal resigned July 20, 2015. He was replaced by Scott Kauffman, a long-time MDC board member.

History:

MDC was formed in Canada Dec. 19, 1986. Effective that day, MDC combined with Branbury Explorations Ltd., a move that made MDC a public company.

Top executive: Scott Kauffman, chairman and CEO
Headquarters: MDC Partners/745 Fifth Ave., Floor 19, New York, N.Y. 10151/Phone: (646) 429-1800
Twitter: @MDCPartners

http://www.mdc-partners.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$514.4	$479.0	7.4
U.S.	$464.5	$439.2	5.8
Non-U.S.	$49.9	$39.8	25.4

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Merkle, founded in 1971, specializes in database marketing services.

Revenue shown is pro forma including acquisitions.

Merkle in March 2016 acquired Comet Global Consulting, a U.K.-based provider of CRM, marketing and decision-management solutions.

Merkle in February 2016 acquired DBG, a U.K.-based database marketing agency.

Merkle in May 2015 acquired Periscopix, a London-based performance marketing agency.

Merkle in April 2015 acquired Pointmarc, a Seattle-based digital analytics agency.

Merkle in November 2014 acquired 500 Friends, a San Francisco-based firm loyalty firm.

Merkle in July 2014 acquired RKG, a Charlottesville, Va.-based search and digital marketing agency. It renamed the operations Merkle RKG. Merkle by 2016 fully integrated Merkle RKG into Merkle.

Merkle in April 2014 acquired New Control, Chicago-based digital and direct marketing agency.

Merkle in September 2012 acquired Brilig, a New York-based cooperative data marketplace for online display advertising.

Merkle in July 2012 acquired 5th Finger, a mobile agency with offices in San Francisco and Sydney, Australia. Merkle rebranded the agency Merkle 5th Finger. Merkle in 2015 fully integrated Merkle 5th Finger into Merkle.

Merkle in February 2012 acquired Social Amp, a New York-based developer of Facebook tools.

Merkle in March 2011 acquired Impaqt, a Pittsburgh-based search-marketing agency. Merkle rebranded the agency Merkle Impaqt. Merkle by 2016 fully integrated Merkle Impaqt into Merkle.

Merkle in January 2007 acquired the response services division of AB&C Group, a provider of direct response processing services, merging it into Merkle/Response.



Top executive: David Williams, chairman and CEO; Craig Dempster, executive VP and digital agency group leader; David Braun, senior VP-performance creative
Headquarters: Merkle/7001 Columbia Gateway Drive, Columbia, Md. 21046/Phone: (443) 542-4000
Facebook: https://www.facebook.com/merkleinc
Twitter: @MerkleCRM

http://www.merkleinc.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$197.6	$178.8	10.5
U.S.	$127.1	$104.7	21.4
Non-U.S.	$70.5	$74.0	-4.8
Ticker: LON:NFC (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Next Fifteen Communications Group is a London-based, publicly traded holding company that owns and operates public relations agencies and digital/research consultancies.

Revenue shown for the agency company is for the 12 months ended January 2016 and January 2015. Ad Age Datacenter converted revenue to U.S. dollars from British pounds.

Next Fifteen changed to a Jan. 31 fiscal year effective with the period ended Jan. 31, 2015. The company previously operated on fiscal years ended July 31.

Rankings:

Next Fifteen made its debut on the World's 50 Largest Agency Companies ranking in Ad Age's April 2012 Agency Report.

Deals and strategic moves:

Among Next Fifteen's acquisitions and launches:

2016: Twogether Creative Ltd., a U.K.-based business-to-business creative and digital agency focused on technology clients. Next Fifteen acquired Twogether in March 2016 for an initial payment of 6.6 million pounds ($8.8 million), with potential additonal payments tied to profits for the years ending January 2018, 2019, 2020 and 2021. Next Fifteen in April 2016 said the agency had annualized revenue of 5.0 million pounds ($7.1 million).

2016: Publitek Ltd., a specialist technical content marketing business based in the U.K. Next Fifteen acquired Publitek in March 2016. Initial price tag was 6.2 million pounds ($8.8 million). Next Fifteen could owe additional money based on the unit's performance through 2021. Next Fifteen said Publitek had calendar-2015 gross revenue of 5.9 million pounds ($9.0 million, based on average 2015 exchange rates). Next Fifteen in April 2016 said the agency had annualized revenue of 6.0 million pounds ($8.5 million based on exchange rates at that time).

2015: ODD Communications, a London-based digital agency that works with fashion and lifestyle brands. Next Fifteen bought ODD in December 2015 for an initial payment of 3.74 million pounds ($5.6 million). Sellers will get an additional payment in July 2016 based on ODD's profits through June 2016 plus deferred payments if ODD achieves revenue and profit targets. Next Fifteen in April 2016 said the agency had annualized revenue of 3.4 million pounds ($4.8 million based on exchange rates at that time).

2015: IncrediBull World, a London-based brand marketing consultancy. IncrediBull was founded in 2000 and employed 21 people at the time of its acquisition in July 2015. It had revenue of 2.4 million pounds ($4.0 million) in calendar 2014. Initial payment was 1.6 million pounds ($2.5 million); the consultancy could receive an additional payout based on its calendar 2015 profits. Next Fifteen folded IncrediBull into Text100.

2015: Encore Digital Media, a London-based b-to-b programmatic advertising technology business. Encore at the time of the acquisition employed seven people. Initial payment was 687,000 pounds ($1.0 million); Encore's sellers will get additional money based on performance. Next Fifteen bought a 75% stake in April 2015 and will buy the remaining 25% in 2020. Encore had revenue of 429,000 pounds ($693,000).

2014: Morar, a market research consultancy based in London. Next Fifteen bought a 75% stake in December 2014; it will buy the rest in 2020. Initial payment was 1.35 million pounds ($2.1 million); sellers will get additional payments based on performance. Morar had turnover of about 1.3 million pounds ($2.2 million) in the nine months ended October 2014.

2014: Story Worldwide, a content advertising agency with offices in New York and Seattle. Next Fifteen bought the agency in October 2014 for $6.6 million. Next Fifteen at the time said the agency had annualized revenue of about $15 million and clients including Unilever, Toyota Motor Corp.'s Lexus, Beech-Nut and SEI.

2013: Connections Media, a full-service digital agency based in Washington, D.C., that specializes in politics and public affairs. Next Fifteen bought an 80% stake in April 2013 for $1.85 million cash plus additional deferred compensation to be paid in the following five years. The agency opened in 2004 and employed 15 professionals at the time of the acquisition. Next Fifteen said the agency had 2012 revenue of $2.65 million.

2012: Content & Motion, a U.K. venture acquired by Next Fifteen's Beyond for initial consideration of 425,000 pounds ($674,000).

2010: Beyond, digital consultancy launched through merger of Context Analytics, Project Metal and U.K./U.S. digital agency Type 3. Beyond employed 120 people in four offices as of January 2016, according to a Next Fifteen investor presentation.

2010: Blueshirt Group, investor relations agency based in San Francisco (85% stake).

2009: M Booth, consumer PR agency in New York. (Acquisition.)

2006: 463 Communications LLC, public-policy communications business in Washington and San Francisco (initially acquired 40% stake; 76% stake as of 2012).

2005: OutCast Communications, San Francisco and New York. (Acquisition.)

Other moves:

Next Fifteen in calendar 2014 and 2015 merged certain operations of Bite, one of its agencies, into Text 100, another of its agencies. Bite operations in Asia Pacific (January 2015), Germany (December 2014) and Sweden (September 2014) were moved into Text 100. Bite Communications, one of Next Fifteen's PR agencies, in 2012 merged with Bourne, a U.K.-based creative digital marketing agency, forming Bite, a global marketing-services agency.

Stock:

Text 100 Group went public in 1997, The company's holdings at that time consisted of PR firms Text 100 and Bite.

History:

Next Fifteen was founded in August 1981 as PR firm Text 100 and over time has expanded through acquisitions.

Text 100 Group changed its name to OneMonday Group in 2000. OneMonday in 2002 sold rights to its name to PricewaterhouseCoopers for $5 million and took the name Next Fifteen Communications Group.

Top executive: Tim Dyson, global CEO; Richard Eyre, non-executive chairman
Headquarters: Next Fifteen Communications Group/75 Bermondsey St., London, SE1 3XF/Phone: 44-020-7908-6444
Twitter: @Next_Fifteen

http://www.nextfifteen.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$15,134.4	$15,317.8	-1.2
U.S.	$8,526.7	$8,185.9	4.2
Non-U.S.	$6,607.7	$7,131.9	-7.4
Ticker: OMC (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Omnicom Group is the world's second-largest agency company based on 2015 revenue.

Omnicom reported worldwide revenue of $15.1 billion in 2015; $15.3 billion in 2014; $14.6 billion in 2013; $14.2 billion in 2012; $13.9 billion in 2011; $12.5 billion in 2010, $11.7 billion in 2009; and $13.4 billion in 2008.

Business segments and operations:

Clients:

Omnicom serves more than 5,000 clients in more than 100 countries, according to its February 2016 10-K filing.

Omnicom's 10 largest clients in accounted for 17.9% of worldwide revenue in 2015; 18.1% of worldwide revenue in 2014; 19.1% in 2013; and 19.0% in 2012.

Omnicom said its largest client in 2015 represented 2.7% of revenue and was served by more than 250 of its agencies. The company's 10-K filing for year ended December 2015 said: "Our 100 largest clients, which represented approximately 52% of revenue, were each served, on average, by more than 50 of our agencies." Specifically, the top 100 accounted for 52.3% of revenue.

Omnicom said its largest client worked with more than 200 of its agencies and represented 2.6% of revenue in 2014. The company's 10-K filing for year ended December 2014 said: "No other client accounted for more than 2.5% of revenue. In 2014, our top 100 clients, ranked by revenue, were each served, on average, by more than 50 of our agencies and collectively represented approximately 50% of revenue." Specifically, the top 100 accounted for 50.4% of revenue. Omnicom said its largest client in 2013 worked with more than 175 of its agencies and represented 2.7% of revenue. Omnicom's 10-K for year ended December 2013 said: "No other client accounted for more than 2.5% of revenue. In 2013, our top 100 clients, ranked by revenue, were each served, on average, by more than 50 of our agencies and collectively represented approximately 51% of revenue." Specifically, the top 100 accounted for 51.3% of revenue.

Omnicom said its largest client in 2012 worked with more than 150 of its agencies and represented 2.6% of worldwide revenue. Omnicom's 10-K for year ended December 2012 said: "No other client accounted for more than 2.6% of our 2012 revenue. Our top 100 clients, ranked by revenue, were each served, on average, by more than 50 of our agencies in 2012 and collectively represented approximately 52% of our 2012 revenue."

Omnicom said its largest client in 2011 worked with more than 200 Omnicom agencies and represented 2.6% of worldwide revenue. Omnicom's 10-K for year ended December 2011 said: "No other client accounted for more than 2.1% of our 2011 revenue. Our top 100 clients, ranked by revenue, were each served, on average, by more than 50 of our agencies in 2011 and collectively represented approximately 50% of our 2011 revenue."

Rankings:

Omnicom in 2008 dropped to No. 2 in worldwide revenue among agency companies, behind WPP. London-based WPP that year leapfrogged Omnicom with revenue from Taylor Nelson Sofres, a market research company WPP bought in October 2008.

Deals and strategic moves:

Omnicom has completed relatively small acquisitions in recent years.

Acquisitions in 2016 included:

Grupo ABC (deal completed Jan. 29, 2016), a Brazilian agency company, acquired by DDB Worldwide. DDB had announced a deal to buy Grupo ABC in November 2015. At the time of its acquisition, Grupo ABC had 2,000 employees with services including advertising, public relations, CRM, digital, promotion and events. DDB had a business relationship with Grupo ABC dating to 1997.

Omnicom said it completed eight acquisitions in 2015. It also made an unspecified number of additional equity interests in majority-owned subsidiaries. The company's 10-K for year ended December 2015 said: "None of the acquisitions or dispositions, individually or in the aggregate, in the three year period ended December 31, 2015, was material to our results of operations or financial position."

Omnicom's eight 2015 acquisitions were:

Wednesday Agency Group (fourth-quarter 2015), a creative agency focused on fashion, luxury and consumer lifestyles, founded in 2003 and with offices in New York and London; became part of BBDO Worldwide network.

Cortex (third-quarter 2015), a healthcare agency in Turkey founded in 2006; became part of TBWA/WorldHealth.

Re-Mind (third-quarter 2015), a digital media agency in France founded in 2007; became part of Omnicom Media Group network.

DataOnDemand (third-quarter 2015), a CRM agency in France founded in 2012; became part of Omnicom Media Group network.

Semetis (second-quarter 2015), a search and web analytics business in Belgium founded in 2009; became part of Omnicom Media Group network.

Torben, Lucie und die gelbe Gefahr (TLGG) (first-quarter 2015), a digital agency in Germany founded in 2008; became part of Rapp.

Trakken Web Services (first-quarter 2015), a web analytics firm in Germany; became part of Omnicom Media Group network.

Mercury New Jersey (first-quarter 2015), a public affairs business in New Jersey, controlling interest acquired by Mercury Public Affairs; Mercury New Jersey became part of Mercury Public Affairs. Mercury New Jersey previously was a non-equity affiliate of Mercury Public Affairs.

Omnicom said it in 2014 completed 10 acquisitions and made additional investments in companies in which it had an existing minority ownership interest. The company's 10-K for year ended December 2014 said: "None of our acquisitions or dispositions, individually or in the aggregate, in the three year period ended December 31, 2014 was material to our financial position or results of operations."

While the 10-K mentioned a total of 10 acquisitions, Omnicom's quarterly investor presentations listed 13 acquisitions in 2014:

Cozum (third-quarter 2014), an ad agency in Turkey; became part of Integer Group in TBWA Worldwide network.

DDC Advocacy (fourth-quarter 2014), a Washington-based public affairs agency; became part of FleishmanHillard.

GRA Everingham (fourth-quarter 2014), a government relations agency in Australia; became part of GRACosway division of Clemenger Group in the BBDO Worldwide network.

Haygarth (second-quarter 2014), a brand strategy and retail agency in London; became part of Rapp.

Heimat (second-quarter 2014), an ad agency in Germany; became part of TBWA Germany in TBWA Worldwide network.

HMKM (first-quarter 2014), a design consultancy based in London; became part of Interbrand Group.

Ketchum Estrategia (fourth-quarter 2014), a Brazil PR agency (controlling stake); rebranded as Ketchum Brazil.

Marketforce (fourth-quarter 2014), a marketing agency in Australia; became part of Clemenger Group in the BBDO Worldwide network.

Media Interactive, a digital media planning and buying agency in Chile; became part of Omnicom Media Group.

Mobile5, a mobile-marketing agency in London; became part of Omnicom Media Group.

Mood (first-quarter 2014), a promotion and ad agency in Brazil; became part of TBWA in Brazil in TBWA Worldwide network.

Planning Shop international (third-quarter 2014), a London-based health-care research brand consultancy; became part of Adelphi Group.

22feet Communications (first-quarter 2014), a digital and mobile agency in India; merged with existing Omnicom holdings in India to form 22feet Tribal Worldwide, part of DDB Mudra Group in DDB Worldwide network.

Omnicom said it in 2013 completed eight acquisitions and made additional investments in companies in which it had an existing minority ownership interest. Omnicom's 10-K for year ended December 2013 said: "None of our acquisitions or dispositions in the three year period ended December 31, 2013 was material to our financial position or results of operations."

Key 2013 acquisitions cited by Omnicom included:

Brandzeichen, a brand consultancy and communications agency in Germany.

HDI Youth Marketers, a youth-marketing agency in South Africa.

Icon Singapore, a public-relations consultancy in Singapore.

Openco, a full-service, integrated communications agency based in South Africa, founded in 2008 and servicing clients across Africa. (Omnicom raised its stake to 51% from its previous 30% ownership.)

Redhanded Communications Group, an integrated marketing and communications agency in Australia.

Omnicom in 2012 completed 13 acquisitions and made additional investments in companies in which it had an existing minority interest. The 10-K for year ended December 2012 said: "None of our acquisitions in 2012 were material to our results of operations or financial position."

Acquisitions in 2012 included Nim Digital, an agency in China specializing in media planning and buying, search and digital production services; and a number of consumer-insights and analytics companies.

Now-former CFO Randall Weisenburger said significant 2011 acquisitions included international ventures Clemenger Group, Mudra Group and Medina Turgul; and two U.S. ventures, Communispace, a digital market-research-services firm, and Marina Maher Communications, a New York PR agency.

Omnicom effective Feb. 1, 2011, acquired majority ownership in Clemenger Group, an Australian agency company, increasing its equity ownership to 73.7% from 46.7%. Omnicom's BBDO Worldwide had been a minority investor since 1972.

Omnicom in fourth-quarter 2011 bought a majority stake in Mudra Group, a marketing-communications group in India. Omnicom previously owned a 10% stake. Mudra was founded in 1980. Mudra formed an alliance in 1988 with Omnicom's DDB Worldwide, making Mudra part of the DDB network. DDB Mudra opened in 2007.

Omnicom's DDB Worldwide in fourth-quarter 2011 bought a controlling interest in its two Turkish affiliates, Medina Turgul DDB and DDB & Co. Medina Turgul DDB and DDB & Co. had been DDB affiliates since 1995 and 2004, respectively.

Omnicom in 2010 disbanded pioneering digital agency Agency.com, splitting its offices among TBWA Worldwide network agencies.

Divestitures:

Omnicom on May 1, 2015, sold Fame, an agency in Minneapolis, to the agency's president-CEO, Lynne Robertson. Fame previously was part of Omnicom's TBWA Worldwide network.

Omnicom in 2010 initiated a global review of operations with the aim to reorganize or dispose of what President-CEO John Wren termed "non-core, low-growth, low-margin businesses ... generally in smaller markets." As of April 2011, Omnicom had disposed of units with combined annual revenue of about $120 million.

Weisenburger said the company in 2011 made "some 35 dispositions." Specifically, he said: "We completed a number of small dispositions during the year, mostly in the United States."

Omnicom in March 2011 sold a majority stake in U.S. PR firm Brodeur Partners.

Weisenburger in July 2011 said: "The companies that we've tried to dispose of were not high margin, high growth businesses otherwise we wouldn't have been looking to dispose of them."

Weisenburger also said in July 2011 that the businesses on Omnicom's "potentials list"of possible divestitures had annualized revenue of about $200 million. Wren in July 2011 said the likelihood that Omnicom would complete all those possible divestitures was "unfortunately small," so that the annualized revenue of completed divestitures on that potentials list would be less than $200 million.

Weisenburger in February 2012 said: "I know we have a couple of divestitures or dispositions that we continue to work on, so we know we at least have those to go. We will constantly evaluate businesses. We have a number of agencies that I'd say are on our very active watch list, so we have plans in place for them to change their business, and we'll monitor how that progresses over the course of the year."

Wren in March 2013 said at an investors conference: "There's one company that hangs on that eventually we'll rid ourselves of, but it's not big enough for any of you to care about." Omnicom declined to disclose the name of that company.

Omnicom on June 28, 2013, sold Bernard Hodes Group, a recruitment agency, to Findly, an online-based recruitment company launched in 2010 and owned by private-equity firm Symphony Technology Group. The deal was disclosed in July 2013; the price tag wasn't revealed. Weisenburger in July 2013 told analysts Hodes had annualized revenue of "about $100 million," adding that Hodes had been "costing us $2 million to $5 million a quarter in negative organic growth," implying the agency's revenue was shrinking. Weisenburger said Hodes' business, "while it was not positive [in revenue growth], was starting to -- was stabilizing at a very low number." At the time of the sale, Hodes had about 300 employees. (Omnicom retained part of the Bernard Hodes business: The company in 2013 integrated Bernard Hodes' Hong Kong and London operations into Omnicom's FleishmanHillard.)

Wren in July 2013 told analysts: "Implied in what we said in 2010 of the agencies that we felt were no longer strategic to the business [was that] ... we wanted to, in an orderly fashion, dispose of them. Hodes was probably the largest of the remaining items on that list, and it just took us until now to dispose of it in an orderly fashion."

Omnicom's investments/minority holdings as of 2016 included:

Footsteps (U.S. multicultural agency, 49%).

LatinWorks (U.S. Hispanic agency, 49%).

SpikeDDB (U.S. African-American agency, 49%).

Termination of Publicis Omnicom Group merger:

New York-based Omnicom and Paris-based Publicis Groupe in July 2013 announced plans to merge into the world's biggest agency firm, Publicis Omnicom Group. Omnicom at the time ranked No. 2 among agency companies based on worldwide revenue; Publicis ranked No. 3.

The companies on May 8, 2014, terminated the deal, citing "difficulties in completing the transaction within a reasonable timeframe."

Omnicom and Publicis originally expected to complete the merger in fourth-quarter 2013 or first-quarter 2014, but the deal as of May 2014 still needed regulatory approval in China and agreement on tax issues in France, the U.K. and the Netherlands. The companies also disagreed on how to fill top management posts in what had been billed as a "merger of equals."

Publicis Omnicom Group N.V., a newly formed Dutch holding company, would have had its "official seat" in Amsterdam and "operational headquarters located in Paris, France, and New York," according to Omnicom regulatory filings, though the company's "principal place of business" would be in the U.K., under terms of the merger. The merged company would have "exclusive tax residency in the United Kingdom," according to an Omnicom regulatory filing in April 2014.

Michael O'Brien, Omnicom senior VP-general counsel, said on Omnicom's April 2014 earnings call: "The new company is to be incorporated in the Netherlands. The agreements require that Publicis Omnicom's principal place of business be in the United Kingdom. ... Our agreements with Publicis require that the new company be a tax resident of the United Kingdom."

Management and employees:

Omnicom employed 74,900 people at year-end 2015; 74,000 people at year-end 2014; 71,800 people at year-end 2013; 71,099 people at year-end 2012 (per now-former CFO Randall Weisenburger); 70,600 people at year-end 2011; 65,500 people at year-end 2010; 63,000 at year-end 2009; 68,000 at year-end 2008; 70,000 at year-end 2007; and 66,000 at year-end 2006.

Randall Weisenburger resigned as Omnicom's executive VP-CFO Sept. 22, 2014 (the "resignation date"). The effective date of his termination from employment (the "termination date") was Dec. 31, 2014.

Among other terms of his separation agreement, Weisenburger agreed not to sue Omnicom. According to the agreement, included in a company regulatory filing, the company let Weisenburger keep "the smartphones and tablets provided to you (e.g., iPhone 5s; iPad; and Microsoft Surface Pro Tablet (the 'Devices'); provided, that, a company representative will arrange a mutually agreeable time and place to re-set the Devices to the factory settings and delete all information on the Devices prior to the service on each device being discontinued."

With Weisenburger's departure, Omnicom controller Philip J. Angelastro moved up to executive VP-CFO. Omnicom CEO John Wren told analysts in October 2014: "For several years, Phil had been designated as Randy's successor as CFO."

Top executive: John D. Wren, president and CEO; Bruce Crawford, chairman; Philip J. Angelastro, executive VP and CFO
Headquarters: Omnicom Group/437 Madison Ave., New York, N.Y. 10022/Phone: (212) 415-3600
Facebook: https://www.facebook.com/omnicomgroupinc
Twitter: @Omnicom

http://www.omnicomgroup.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$327.3	$299.3	9.3
U.S.	$237.4	$191.0	24.3
Non-U.S.	$89.9	$108.3	-17.0

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Project WorldWide is a holding company focused on engagement marketing through a network of agencies, wholly owned and partly owned by Project, that offer experiential marketing, digital services and content.

Project's flagship agency is George P. Johnson, a global event-marketing agency founded in 1914.

George P. Johnson's management group in October 2010 formed Project WorldWide to serve as a holding company for George P. Johnson and other agencies.

Project's formation came after George P. Johnson made several acquisitions, including California digital shop Juxt Interactive (acquired in 2008), the Spinifex Group (based in Australia) and Raumtechnik (in Germany). George P. Johnson in October 2015 acquired Pulse220, an experiential agency based in Ferndale, Mich.

Project in 2015 opened digital agency Junior in San Francisco.

Project in August 2014 acquired 100% ownership of Pitch, an integrated ad agency based in Culver City, Calif. Ad Age in January 2014 named Pitch a 2014 Agency to Watch and in July 2014 gave it the silver award for Small Agency of the Year (11-75 employees). Pitch employed 62 people at the time of the Small Agency award.

Project in 2013 bankrolled the launch of three startup agencies: San Francisco-based Argonaut; Boulder, Colo.-based School; and Shoptology, which has offices in New York, Dallas, and Fayetteville, Ark.

Project in 2013 acquired shopper-marketing agency Mercury 11, which became the Fayetteville office of Shoptology, and Rochester, N.Y.-based video and post production firm Post Central, which became part of Partners & Napier and was renamed Content Central.

Project in 2012 acquired Affinitive, a New York City-based word-of-mouth and social-media agency, and Motive, a Denver-based consumer promotion and experiential agency.

Project in early 2011 acquired Partners & Napier, an ad agency in Rochester, N.Y.

Project's agencies also include G7 Entertainment Marketing (formerly George P. Johnson's Entertainment Marketing Group).



Top executive: Robert G. Vallee Jr., chairman and CEO; Brian Martin, senior VP-marketing and communications; Ben Casey, VP-digital engagement marketing
Headquarters: Project WorldWide/3600 Giddings Road, Auburn Hills, Mich. 48326/Phone: (248) 475-2500
Facebook: https://www.facebook.com/projectworldwide
Twitter: @ProjectWW

http://www.project.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$10,648.0	$9,625.0	10.6
U.S.	$5,749.3	$4,630.1	24.2
Non-U.S.	$4,898.7	$4,994.9	-1.9
Ticker: EPA: PUB (EPA)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Publicis Groupe is the world's third-largest agency company based on 2015 revenue.

Worldwide revenue shown is Publicis' stated U.S.-dollar revenue for the world. U.S. revenue shown is Publicis' stated U.S.-dollar revenue for North America.

Publicis reported worldwide revenue of $10.6 billion in 2015; $9.6 billion in 2014; $9.2 billion in 2013; $8.5 billion in 2012; $8.1 billion in 2011; $7.2 billion in 2010; $6.3 billion in 2009; and $6.9 billion in 2008.

Business segments and operations:

The company said its largest clients accounted for the following percentages of worldwide revenue:

Five largest clients: 17% in 2014; 18% in 2013; 19% in 2012.

Ten largest clients: 24% in 2014; 25% in 2013; 27% in 2012.

Twenty largest clients: 33% in 2014; 34% in 2013; 37% in 2012.

Thirty largest clients: 40% in 2014; 41% in 2013; 44% in 2012.

Fifty largest clients: 49% in 2014; 50% in 2013; 53% in 2012.

Top 100 clients: 59% in 2014; 61% in 2013; 63% in 2012.

The company's French registration document for year ended December 2014 said: "On average, [the] retention rate of the biggest clients exceeds 40 years."

Rankings:

Publicis in 2009 passed Interpublic Group of Cos. to take the No. 3 spot based on agency company worldwide revenue, behind WPP and Omnicom.

Deals and strategic moves:

Publicis Chairman-CEO Maurice Levy said on an April 2016 earnings call: "We have reduced enormously the flow of acquisitions as we need first to integrate properly Sapient and make sure that this is working well. And this is how we had been working always when we made a large acquisition, be it Digitas in the good old days or Bcom3 or Razorfish."

Levy continued on that earnings call: "So, we don't expect this year to be a year of numerous or large acquisitions with one possible exception, as I'm very cautious, which is the conversation that we had since a long while with ups and downs with Cheil [Worldwide, an agency company in South Korea]. As I said in [a] previous call, we are in a discussion -- strategic discussion. And sometimes, there is an acceleration. Sometimes, there is a slowdown. If I had to say, we are in a plateau today, so it's difficult to say that this will happen or will not, and it's difficult to measure when and if this will happen."

Sapient Corp. acquisition:

Publicis in February 2015 acquired Sapient Corp., a global marketing and technology services company, for about $3.7 billion cash.

Sapient's largest holding was SapientNitro, a digital-centric advertising and marketing-services agency network.

In announcing the deal's closing on Feb. 6, 2015, Publicis said: "The acquisition of Sapient gives birth to the Publicis.Sapient platform, encompassing the global leaders in digital -- SapientNitro, Razorfish Global, Rosetta and DigitasLBi, and the deep industry expertise of Sapient Global Markets and Sapient Government Services."

Other major acquisitions:

LBi, an Amsterdam-based digital network, purchased in January 2013 for 416 million euros ($554 million). After buying LBi, Publicis combined it with Digitas in February 2013 to form the DigitasLBi network.

Rosetta Marketing Group, a U.S.-based digital agency, acquired in July 2011 for $577 million cash.

Razorfish, a U.S.-based digital agency, acquired in October 2009 from Microsoft Corp. for $544 million ($547 million including transaction costs). Publicis paid $286.8 million cash plus 6.5 million Publicis shares for a purchase price of 369 million euros ($544 million based on currency rates when the deal closed) or 371 million euros including transaction costs ($547 million). The deal gave Microsoft a 3.3% stake in Publicis; Microsoft later sold its entire stake in Publicis.

Digitas, a U.S. digital agency, purchased in January 2007 for $1.3 billion.

Bcom3 Group, a U.S.-based agency company, acquired in 2002. Bcom3 owned Leo Burnett (ad agency); D'Arcy Masius Benton & Bowles (ad agency); Manning Selvage& Lee (public relations); Starcom Mediavest Group (media-agency network); Medicus (health-care communications); and a 49% stake in Bartle Bogle Hegarty (U.K. ad agency). Saatchi & Saatchi, a U.K.-based agency company, acquired in 2000.

Publicis in 2001 formed ZenithOptimedia, a media-agency network, by merging its Optimedia unit with Zenith Media, which had been a 50/50 of Saatchi & Saatchi and Cordiant Communications Group. Cordiant at that point ended up with a 25% stake in ZenithOptimedia. WPP in 2003 bought Cordiant and sold the 25% stake in ZenithOptimedia to Publicis.

Other acquisitions:

2016 deals included:

Venus Communications, a PR agency in Vietnam with more than 40 employees; acquired by and rebranded as MSL Group.

Vertiba, a U.S. venture that sells Salesforce consulting services for data-based marketing, sales and customer service.

2015 deals included:

Main 2015 acquisition:

Sapient Corp. (see above).

In addition to Sapient, Publicis made nine other 2015 acquisitions:

Creative Counsel Group, a marketing-services agency group in South Africa that provided marketing and activation services to local and international clients.

Epic Communications, a strategic communications agency in South Africa employing 50 consultants; rebranded as Epic MSL Group.

Expicient, a Massachusetts-based technology services firm with expertise in inventory and order management systems; integrated into Rosetta, part of the Razorfish Global network.

Glickman Shamir Samsonov, a creative agency in Israel with a staff of more than 75 people.

Langland Advertising, Design & Marketing Limited, a U.K. healthcare agency; acquired by Publicis Healthcare Communications Group; employed 100 people at the time of acquisition.

Match Media, a media agency in Australia; integrated into Blue 449.

Monkees, a digital-marketing and social-network venture in France with 25 employees.

Relaxnews, a French press agency whose services included consulting, production and management of content.

Tardis Medical, a U.K. healthcare consultancy; acquired by Publicis Healthcare Communications Group and integrated into Publicis Touchpoint Solutions. 2014 deals included:

Main 2014 acquisitions:

Nurun, a digital agency based in Montreal, acquired in September 2014 for Canadian $125 million (U.S. $115 million) from Quebecor Media. Publicis folded Nurun into the Razorfish Global and Publicis Worldwide networks.

Proximedia, a European digital-communications venture, acquired in July 2014.

Other 2014 acquisitions:

Ambito5, a social-media agency in Italy.

Applied Media Logic (AML), a media agency in South Africa. Publicis aligned it with ZenithOptimedia.

BrandsRock, a South African branding firm with 45 employees; integrated into Saatchi & Saatchi.

Crown Partners, a technology-focused venture in Dayton, Ohio, with more than 150 employees. Publicis aligned Crown with Razorfish.

Hawkeye, a digital marketing-services agency based in Dallas. Publicis on March 6, 2014, bought Hawkeye, which Publicis said employed more than 160 people at the time of the acquisition. (Publicis Hawkeye at the time of the acquisition said Publicis Hawkeye employed 225 staffers, including 160 in the Dallas headquarters and 65 in other U.S. offices.) The company rebranded Hawkeye as Publicis Hawkeye and aligned the agency with Publicis North America, part of the Publicis Worldwide network.

Law & Kenneth, an ad agency in India (51% stake).

Liquorice, a digital-marketing agency in South Africa with 115 employees. Publicis aligned the agency with DigitasLBi.

Lighthouse Digital, a digital-media agency in South Africa.

Machine, a communications agency in South Africa with more than 130 employees; integrated into Publicis Worldwide and rebranded as Publicis Machine.

Net@lk, a social-media services provider in China.

OwenKessel, an ad agency in South Africa.

Qorvis Communications, a public-relations agency in Washington, D.C.; rebranded as Qorvis MSL Group.

Relevant24, a Boston-based firm focused on creating original, multimedia branded content. Relevant24 had 23 staffers at the time of its acquisition. Publicis aligned Relevant24 with Starcom Mediavest Group. Run, a New York-based data management and multichannel programmatic buying platform. Publicis aligned Run with Starcom Mediavest Group.

Salterbaxter, a U.K. sustainability strategy and communications consultancy firm with 70 employees. Publicis aligned Salterbaxter with MSL Group.

3 Share, a San Diego-based firm with more than 50 employees that offers services related to Adobe Systems products.

Turner Duckworth, a design and branding agency based in London. The agency, which had 70 employees in London and San Francisco at the time of its acquisition, kept its name and aligned with Leo Burnett.

Zweimaleins, a business-to-business agency in Germany that became Saatchi & Saatchi Pro.

2013 deals included:

Main 2013 acquisitions:

LBi (see above).

Walker Media, a U.K. media agency. Publicis in November 2013 bought a 75.1% stake in Walker Media, a U.K. media agency, from M&C Saatchi, which kept a 24.9% stake. Walker Media opened in 1998 and had more than 130 employees at the time of the acquisition. Walker Media is now part of the ZenithOptimedia network, operating as a distinct agency brand.

Engauge Marketing, a Columbus, Ohio, digital agency, acquired in August 2013. Publicis aligned Engauge with Moxie, part of ZenithOptimedia.

Other 2013 acquisitions:

Beehive Communications, an integrated-communications agency in India specializing in marketing services and advanced communication for clients in southern Asia.

Bosz Digital SA, Costa Rica, and Bosz Digital Colombia SAS, media and digital production ventures in Central America.

Convonix, a digital agency based in India. The agency was founded in 2003 and employed more than 200 people at the time of acquisition. Publicis aligned the agency with Starcom Mediavest Group.

Espalhe, a digital-marketing and public-relations agency in Brazil.

ETO, a customer-relationship-management agency in France specializing in digital marketing and data analytics.

Heartbeat Ideas, a U.S. digital health-care agency.

Interactive Solutions, a digital agency in Poland.

Jana Mobile, a Boston-based mobile technology startup; $15 million investment.

Neev, a technology services provider in India specializing in e-commerce, software as a service and cloud applications across web, social and mobile. Publicis aligned Neev with Razorfish; the deal marked the launch of the Razorfish brand in India. Neev was founded in 2005 and employed 250 people at time of acquisition. In announcing the deal, Publicis said: "Year on year, Neev has increased revenues on average 45 percent since 2007."

Poke, a digital agency in the U.K.

Synergize, a digital-marketing agency in South Africa.

TPM Communications, an agency in Canada specializing in digital, video and events.

Verilogue, a U.S. venture focused on medical data analytics and specializing in physician-patient communications.

Zenith Romania, a communications and media agency in Romania.

Publicis in 2013 also acquired majority ownership in some agencies that had long-standing partnerships with the company's major agencies.

2012 deals included:

Main 2012 acquisitions:

Publicis in July 2012 purchased the remaining 51% stake in Bartle Bogle Hegarty, a London-based agency. Publicis acquired its initial 49% stake when Publicis bought Bcom3 Group in 2002. Leo Burnett Worldwide, part of Bcom3, had acquired that 49% interest in 1997.

Publicis reported the acquisition cost of BBH at 214 million euros ($269 million), including the fair value of its previously held stake and the price paid for the additional 51% stake.

In a separate transaction in July 2012, Publicis acquired 100% of BBH's Brazilian affiliate, Neogama/BBH, purchasing 34% from BBH and 66% from the agency's founder and his partners.

Publicis reported the acquisition cost of Neogama at 111 million euros ($140 million), including the price paid for the agency as well as earn outs payable to the agency's founder and his partners.

Taterka, a Brazilian agency, additional equity stake taken in November 2012.

CNC, a German-based network of agencies in strategic consulting and communications, acquired in July 2012.

BBR Group, a communications group in Israel, acquired in June 2012.

Pixelpark, a digital-communications group in Germany (now part of the Publicis Worldwide network), acquired following a February 2012 tender offer.

Other 2012 acquisitions:

Mediagong, a digital agency in France.

Creative Factory, a Moscow-based marketing, digital and production firm (now part of the Saatchi & Saatchi network).

U-Link Business Solutions Co., a health-care agency in China, as well as King Harvests and Luminous, specialized marketing agencies in China and Singapore.

Flip Media, a network of digital agencies in the Middle East.

Indigo Consulting, a full-service agency based in Mumbai, India; it became part of the Leo Burnett network.

Longtuo, a Beijing-based digital marketing company (rebranded as Razorfish Longtuo China).

Zoom Advertising, a subsidiary of Ramallah-based Massar Group, giving Publicis a 20% stake in a Palestine-based communications venture. (Rebranded as Publicis Zoom, part of the Publicis Worldwide network.)

Resultrix, an India-based digital services agency.

Arachnid, a digital agency in Malaysia.

AR New York, a luxury-market agency in New York; it became part of the Publicis Worldwide network.

iStrat, an integrated digital services agency in India, and Market Gate, a marketing and strategy consultancy in India.

Outside Line, a U.K.-based social-media and experiential-marketing agency.

Monterosa, a mobile-marketing agency in Sweden; it became part of the BBH network.

Rokkan, a New York-based digital agency.

2011 deals included:

Big Fuel, a New York-based social-media agency.

Talent Group, a major independent agency firm in Brazil. Publicis in April 2011 raised its interest to 60%. Publicis bought its initial 49% stake in Talent in 2010.

DPZ, an ad agency based in Sao Paulo, Brazil. Publicis in July 2011 bought 70% of DPZ. At the time of the acquisition, Publicis said it could increase its ownership to 100% over the following two or three years. DPZ kept its name and operated within Publicis Groupe on a stand-alone basis. Founded in 1968, DPZ had about 230 employees at time of acquisition. Publicis said the agency had seen double-digit organic growth over the past three years prior to acquisition, with 2011 revenue expected to reach 40 million euros.

GP7, a Sao Paulo-based ad agency, acquired in April 2011. The agency had 40 employees at the time of acquisition. The agency was founded in 2004. Publicis renamed the agency Publicis Red Lion, aligning it with the Publicis Worldwide network.

Tailor Made, a Brazilian independent advertising agency; Publicis acquired a minority stake in April 2011 with the option to increase its holding to 100% by 2013. Publicis integrated the agency into Leo Burnett Brazil, which was renamed Leo Burnett Tailor Made. (Publicis in August 2010 bought another Brazilian agency, digital shop AG2.)

Genedigi Group, a public-relations and marketing-communications agency in China, acquired in June 2011. Publicis aligned Genedigi with MSL Group. Founded in 1997, Genedigi Group as of June 2011 employed 400 communications professionals across PR, event marketing, digital marketing and an in-house market research center.

Investments and minority stakes include:

Burrell Communications Group (U.S. African-American agency, 49.0%).

Jana Mobile (mobile technology startup, 23.62%).

Matomy Media Group, a performance-based digital-marketing firm based in Israel, 24.9% stake acquired in 2014. Publicis in 2011 sold its 56% stake in U.K. PR firm Freud Communications back to Chairman Matthew Freud.

Interpublic investment:

Publicis sold its 1.13% stake in Interpublic Group of Cos. between Dec. 9 and Dec. 23, 2013. Publicis' historic carrying price for Interpublic shares was $3.87 a share. The average listed share price between Dec. 9 and Dec. 23, 2013, was $16.74. Publicis scored a capital gain of 47 million euros ($64.52 million) on the sale. The Interpublic stock was a holdover from an investment Publicis made in Foote, Cone & Belding Communications in 1988 as part of a later-aborted global alliance with FCB; Interpublic bought True North Communications (parent of FCB) in 2001.

Termination of Publicis Omnicom Group merger:

Paris-based Publicis and New York-based Omnicom Group in July 2013 announced plans to merge into the world's biggest agency firm, Publicis Omnicom Group. Publicis at the time ranked No. 3 among agency companies based on worldwide revenue; Omnicom ranked No. 2.

Publicis' registration document for year ended December 2013 said: "This merger of equals, which is scheduled to be completed in 2014, will create the world leader in communications, advertising, marketing and digital services."

The companies on May 8, 2014, terminated the deal, citing "difficulties in completing the transaction within a reasonable timeframe."

Publicis and Omnicom originally expected to complete the merger in fourth-quarter 2013 or first-quarter 2014, but the deal as of May 2014 still needed regulatory approval in China and agreement on tax issues in France, the U.K. and the Netherlands. The companies also disagreed on how to fill top management posts in what had been billed as a "merger of equals."

Publicis Omnicom Group N.V., a newly formed Dutch holding company, would have had its "official seat" in Amsterdam and "operational headquarters located in Paris, France, and New York," according to Omnicom regulatory filings, though the company's "principal place of business" would be in the U.K., under terms of the merger. The merged company would have "exclusive tax residency in the United Kingdom," according to an Omnicom regulatory filing in April 2014.

Michael O'Brien, Omnicom senior VP-general counsel, said on Omnicom's April 2014 earnings call: "The new company is to be incorporated in the Netherlands. The agreements require that Publicis Omnicom's principal place of business be in the United Kingdom. ... Our agreements with Publicis require that the new company be a tax resident of the United Kingdom."

Management and employees:

Publicis at year end employed 77,574 people worldwide (25,554 in North America) in 2015; 63,621 people worldwide (22,030 in North America) in 2014; 62,533 people worldwide (20,834 in North America) in 2013; 57,500 people worldwide (18,711 in U.S. and 19,548 in North America) in 2012; 53,807 people worldwide (17,965 in the U.S. and 18,797 in North America) in 2011; 48,531 (17,306 in North America) in 2010; and 45,402 (14,215 in North America) in 2009.

The company at year end employed 44,727 people worldwide in 2008 and 43,808 in 2007.

Stock:

Publicis listed on the Paris stock exchange in June 1970.

The company added a listing on the New York Stock Exchange in September 2000. Publicis ended its New York Stock Exchange listing in 2007.

Biggest shareholder:

Publicis Groupe's biggest shareholder is Elisabeth Badinter, daughter of the company's founder, Marcel Bleustein-Blanchet.

Badinter and her family owned a 7.58% equity stake and had 13.88% of voting rights as of March 2015. The family had held an equity stake of 8.67% and voting rights of 15.87% before a March 2015 stock buyback by Publicis.

Badinter's equity stake has fallen in recent years. Publicis in February 2012 said Badinter held 10.99% of the shares and 19.92% of the voting rights of Publicis.

Dentsu relationship:

Publicis on Feb. 17, 2012, bought back 18 million Publicis shares owned by Dentsu Inc. for 644.4 million euros ($840.3 million) or 35.80 euros ($46.68 million) a share. The buyback, which had been expected, ended a strategic alliance in place since 2002 (when Publicis bought Dentsu-backed Bcom3 Group, the then-parent of Leo Burnett and Starcom MediaVest).

In a statement at that time, Dentsu Inc. said the sale of its big Publicis stake marked the end of three agreements: a shareholders' pact with Publicis; a strategic alliance with Publicis; and a shareholders' agreement with Elisabeth Badinter. "As a result of this termination, Dentsu and Ms. Badinter will no longer act in concert," the statement said.

In announcing that buyback, Publicis said: "The friendly relationship and collaboration between the two groups will continue. Firstly, Dentsu holds 2.12% of the shares of Publicis Groupe S.A. (following the share cancellation). Secondly, the two joint ventures between Dentsu and Publicis Groupe will continue in the same form and with the same shareholdings as previously (Beacon Communications and Dentsu Razorfish owned respectively 66% and 19.35% by Publicis Groupe). Moreover, partnerships related to specific clients that the two groups have in common will continue, in the clients' interests."

Publicis on Feb. 15, 2013, bought back Dentsu Inc.'s remaining approximately 3.9 million Publicis shares for 181.4 million euros ($242.9 million).

Publicis said in its announcement of that share buyback: "The two groups will continue to consider all opportunities for collaboration and to maintain cooperative relations, and the two [Japan-based] joint ventures between Dentsu and Publicis Groupe (Beacon Communications and Dentsu Razorfish) are expected to continue without change."

In its February 2013 announcement of the Publicis share sale, Dentsu Inc. said: "Dentsu and Publicis will continue to proactively consider all opportunities for future collaboration on their individual merits. Moreover, there will be no changes to the management structure or the management policies of the two companies established jointly by Dentsu and Publicis: Beacon Communications (Head Office: Tokyo; established in January 2001) and Dentsu Razorfish (Head Office: Tokyo; established in April 2001)."

Dentsu Inc. in May 2015 bought Publicis Groupe's minority stake in Dentsu Razorfish, giving Dentsu Inc. 100% ownership of that agency. Dentsu Razorfish rebranded as Dentsu iX effective July 1, 2015.

History:

Publicis Groupe was founded in 1926 by Marcel Bleustein-Blanchet. Bleustein-Blanchet died April 11, 1996. He was chairman of the supervisory board at the time of his death.

The company's name comes from the combination of "Publ" (for "Publicite," which is "advertising" in French) and "six" (for 1926).

Top executive: Maurice Levy, chairman and CEO; Jean-Michel Etienne, executive VP and CFO
Headquarters: Publicis Groupe/133 Ave. des Champs-Elysees, Paris, 75008/Phone: 331-4443-7000
Facebook: https://www.facebook.com/publicisgroupe
Twitter: @PublicisGroupe

http://publicisgroupe.com/#/en

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$1,121.0	$747.0	50.1
U.S.	$624.0	$471.0	32.5
Non-U.S.	$497.0	$276.0	80.1

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: PwC Digital Services is the global digital-services practice of global professional-services firm PricewaterhouseCoopers.

PwC Digital Services, part of the company's PwC Advisory Practice, offers digital services focused on strategy, innovation, user experience, technology, analytics and activation/optimization.

PwC Digital Services, officially formed on Nov. 4, 2013, brings together PwC's global digital offerings and digital acquisitions made since 2009.

PwC Digital Services acquisitions include:

2016: Fluid HK, a creative design and digital agency in Hong Kong. Acquired in February 2016.

2015: French-based Nealite, a digital design and user experience agency founded in 2005. Acquired in October 2015.

2014: Booz Digital, a strategy, design and technology practice. Acquired in April 2014 when PwC bought Booz & Co. (renamed Strategy& in April 2014), a management consultancy launched in 2008 as a spinoff of consulting firm Booz Allen Hamilton.

2014: Stamford Interactive, an Australia-based digital firm focused on user experience and founded in 2003. Acquired in February 2014.

2013: BGT Partners, a Miami area digital agency focused on marketing and technology solutions and founded in 1996. Acquired in November 2013.

2013: Intunity Digital Solutions, an Australia-based web and mobile solutions provider founded in 2006. Acquired in July 2013. Rebranded in 2013 as Accelerate.

2012: Ant's Eye View, a U.S. social-media strategy development and consulting firm founded in 2009. Acquired in September 2012.

2012: Logan Tod & Co., a London-based online performance optimization and analytics consultancy founded in 2002. Acquired in March 2012.

2011: PRTM Management Consulting, a U.S. management consulting firm founded in 1976. Acquired in August 2011.

2010: Diamond Management & Technology Consultants, a Chicago-based strategy, technology and management consultancy founded in 1994. Acquired in November 2010.

2009: BearingPoint's North American Commercial Services practice. Acquired in June 2009 after BearingPoint filed for bankruptcy reorganization. BearingPoint began as a spinoff of accounting firm KPMG.

About PricewaterhouseCoopers:

PricewaterhouseCoopers in 2010 formally shortened its brand name to PwC, but "PricewaterhouseCoopers" remains the full name of the global organization for legal purposes and is the name PwC firms use to sign company audits.

PwC reported worldwide revenue of $35.4 billion and North American revenue (including the Caribbean) of $14.0 billion in the year ended June 2015. PwC had 208,109 worldwide employees as of June 2015.

PwC's Advisory Practice (including PwC Digital Services) had stated revenue of $11.2 billion in the year ended June 2015.

PwC reported worldwide revenue of $33.9 billion and North American revenue (including the Caribbean) of $12.7 billion in the year ended June 2014. PwC had 195,433 worldwide employees as of June 2014.

PwC's Advisory Practice (including PwC Digital Services) had stated revenue of $10.0 billion in the year ended June 2014.

PwC reported worldwide revenue of $32.1 billion and North American revenue (including the Caribbean) of $12.0 billion in the year ended June 2013. PwC had 184,235 worldwide employees as of June 2013.

PwC's Advisory Practice (including PwC Digital Services) had stated revenue of $9.2 billion in the year ended June 2013.

History:

Accounting firms Price Waterhouse and Coopers & Lybrand merged in 1998, creating PricewaterhouseCoopers.

PwC traces its roots to an accounting practice started by Samuel Lowell Price in London in 1849. Price merged with London's Waterhouse in 1865. William Cooper opened his firm in London in 1854; the firm merged with U.S.-based Lybrand in 1957, forming Coopers & Lybrand.

PwC in 2002 changed the name of its consulting arm, PwC Consulting, to Monday in preparation for a spinoff of that unit. (PwC in 2002 paid $5 million to U.K. firm OneMonday Group for rights to its name; the PR firm changed its name to Next Fifteen Communications Group.) Later in 2002, PwC sold PwC Consulting to IBM Corp. for $3.5 billion; the "Monday" moniker was scrapped.



Top executive: Tom Puthiyamadam, partner and digital services leader
Headquarters: PwC's PwC Digital Services/300 Madison Ave., New York, N.Y. 10017/Phone: (646) 471-3000

http://digital.pwc.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$190.0	$186.0	2.2
U.S.	$190.0	$186.0	2.2
Non-U.S.	$0.0	NA	NA

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Richards Group is an independent advertising and marketing services group based in Dallas.

Richards Group has an affiliation with Richards/Carlberg, an integrated ad agency in Houston.



Top executive: Stan Richards, principal & creative director; Mary Price, brand media principal; Diane Fannon, brand management principal
Headquarters: Richards Group/2801 N. Central Expressway, Suite 100, Dallas, Texas 75204/Phone: (214) 891-5700
Facebook: https://www.facebook.com/richardsgroup
Twitter: @RichardsGroup

http://www.richards.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$351.5	$377.9	-7.0
U.S.	$0.0	NA	NA
Non-U.S.	$351.5	$377.9	-7.0

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Serviceplan Gruppe, based in Munich, is one of Germany's largest independent agency firms.

Serviceplan's 2015 revenue, translated to dollars for Agency Report, was depressed by exchange rates; the euro fell 16.4% in 2015. Without the exchange rate effect, Serviceplan's 2015 revenue grew by 11.3%.

Serviceplan operations include Mediaplus, a media planning and buying unit; Plan.net, an online-media subsidiary; and Facit, a market-research unit.

The firm's formal name is Serviceplan Gruppe fur innovative Kommunikation GmbH & Co. KG.

Chairman Florian Haller is the son of Peter Haller, who co-founded Serviceplan in 1970 with Rolf Stempel.



Top executive: Florian Haller, chairman
Headquarters: Serviceplan Gruppe/Brienner Str. 45 a-d, Munich, 80333/Phone: 49-89-20-50-20
Facebook: https://www.facebook.com/serviceplan
Twitter: @serviceplan

http://www.serviceplan.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$173.0	$141.6	22.2
U.S.	$0.0	NA	NA
Non-U.S.	$173.0	$141.6	22.2
Ticker: LON:SIV (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Overview:

St Ives is a marketing-services and book-printing company based in London.

St Ives appears in this record based on stated revenue of its Strategic Marketing segment. The Strategic Marketing segment is made up of businesses acquired since 2010.

Revenue shown for 2015 is stated worldwide revenue for the Strategic Marketing segment for fiscal year ended July 2015.

Revenue shown for 2014 is stated worldwide revenue for the Strategic Marketing segment for fiscal year ended August 2014.

St Ives does not break out U.S. revenue.

Ad Age converted revenue to dollars based on average exchange rates for each fiscal year. Business segments and operations:

St Ives operates through three business segments:

Strategic Marketing: data (Occam, data-management services; Response One, integrated-marketing services); digital (Amaze, digital consultancy; Branded3, search and digital agency; Realise, digital-marketing agency; Solstice Mobile, mobile product design and engineering services; The App Business (mobile-focused app development consultancy); consulting (Hive Group, health-care communications; Incite, consumer and market research; Pragma, consultancy); FSP, retail consultancy).

Marketing Activation: Marketing Print (Service Graphics, an exhibition and events business offering large-format printing services and related display and exhibition offerings; SP Group, a point-of-sale promotions specialist; SIMS, or St Ives Management Services, a print-management business); Field Marketing (in-store marketing services through Tactical Solutions).

Books: book printing (Clays, the U.K.'s largest book printer), largely for Penguin Random House.

Sales and earnings:

St Ives reported total revenue, from all segments, of 344.6 million pounds ($538.6 million) in year ended July 2015; and 330.7 million pounds ($543.2 million) in year ended August 2014.

The company in years ended July 2015 and August 2014 generated more than 90% of its revenue from the U.K.

Deals and strategic moves:

St Ives in a two-stage transaction in January 2016 and February 2016 bought The App Business, a London-based consultancy focused on mobile and specializing in strategy, product development and business transformation. The App Business opened in 2009 and employed more than 100 people at the time of the acquisition. St Ives paid 26 million pounds (about $37 million) and issued about 3.2 million shares. The venture had revenue of 5.1 million pounds ($8.2 million) in year ended April 2014.

St Ives in August 2015 acquired Fripp, Sanderman and Partners (FSP), a U.K.-based retail consultancy. FSP employed about 20 people at the time of the acquisition. FSP's revenue was 2.1 million pounds ($3.3 million) for the year ended May 2015.

St Ives in March 2015 bought Solstice Consulting, a Chicago-based digital consultancy specializing in mobile product design and engineering services. St Ives paid 24.7 million pounds ($36.5 million) plus further payments up to 25.3 million pounds ($37.4 million) contingent on performance for years ending December 2015, December 2016 and December 2017. The business opened in 2001 and goes to market under the Solstice Mobile brand. It employed about 200 people in Chicago, New York and Buenos Aires, Argentina, at the time of acquisition. St Ives said Solstice had calendar-2014 revenue of 16.5 million pounds ($27.2 million).

St Ives in May 2014 bought Hive (Health Hive Group), a London-based health-care communications consultancy, for $27.1 million pounds ($45.6 million) plus further payments contingent on performance. Hives opened in 2008 and had about 70 staffers at the time of acquisition. St Ives said Hive had revenue of 9.1 million pounds ($14.2 million) in 2013 and 5.9 million ($9.4 million) in 2012.

St Ives in March 2014 bought Realise (Realise Holdings), a U.K. digital-marketing agency, for 21.7 million pounds ($36.3 million) plus further payments up to 18.3 million pounds ($30.6 million) contingent on performance for years ending September 2014 and September 2015. Realise opened in 1995 and had about 96 staffers in Edinburgh, Scotland, and London at the time of acquisition. St Ives said Realise had revenue of 9.7 million pounds ($15.4 million) in year ended September 2012.

St Ives in September 2013 divested St Ives Direct Bradford, a direct-response business, for 3.8 million pounds ($6.1 million).

The company in 2013 acquired Amaze, a U.K. digital consultancy, and Branded3, a U.K. search and digital agency.

St Ives in 2012 bought Incite, a consumer and market research business.

The company in 2011 acquired Pragma, a consultancy; Tactical Solutions, a U.K. field-marketing business; and Response One, a U.K. integrated marketing-services venture.

St Ives in 2010 bought Occam, a data-management firm, marking St Ives' first move into marketing services.

Stock:

St Ives listed on the London Stock Exchange in 1985.

History:

St Ives was founded in 1964 by Robert Gavron when he bought the company and renamed it after one of its printing plants in St Ives, a seaside community in England.

The company expanded beyond its print roots in 2010 with its first marketing-services acquisition, Occam, a data-management business.



Top executive: Matt Armitage, CEO
Headquarters: St Ives (Strategic Marketing)/One Tudor St., London, EC4Y 0AH/Phone: 44 20 7928 8844
Twitter: @StIvesGroup

http://www.st-ives.co.uk

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$177.1	$171.7	3.2
U.S.	$128.5	$127.1	1.1
Non-U.S.	$48.6	$44.6	8.9
Ticker: VVI (NYSE)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Global Experience Specialists provides exhibition, event marketing and retail marketing services.

Global Experience Specialists forms the "Marketing & Events Group" of Viad Corp. Viad (pronounced VEE-ahd) also operates a "Travel & Recreation Group" that provides tourism and hospitality-management services.

Ad Age Datacenter ranks Global Experience Specialists among agency companies based on actual worldwide gross revenue for the "exhibits and environments" business of Viad's Marketing & Events Group; U.S. and non-U.S. portions are Ad Age Datacenter estimates.

Ad Age ranks Global Experience Specialists among agencies (experiential/event marketing agencies; promotion agencies) based on Ad Age's estimate of U.S. experiential marketing revenue excluding estimated production, storage and pass-through. Ad Age does not publish an estimate of the firm's non-U.S. agency-related revenue.

Business segments and operations:

Viad's Marketing & Events Group (operating as Global Experience Specialists) reported worldwide gross revenue from exhibits and environments of $177.1 million in 2015; $171.7 million in 2014; $159.6 million in 2013; $175.6 million in 2012; $170.5 million in 2011; $166.0 million in 2010; $147.5 million in 2009; $229.7 million in 2008; and $199.5 million in 2007.

Viad reported total worldwide gross revenue for the Marketing & Events Group (Global Experience Specialists) of $976.9 million in 2015; $944.5 million in 2014; $844.9 million in 2013; $902.0 million in 2012; $840.6 million in 2011; $756.5 million in 2010; $730.5 million in 2009; and $1.034 billion in 2008. Most of that revenue came from "exhibition and event services" (formerly "convention and event services"), revenue that is separate from "exhibits and environments" revenue.

Deals and strategic moves:

Recent acquisitions by Global Experience Specialists include N200 (event registration and data intelligence services provider for the live events industry in the United Kingdom and the Netherlands; November 2014); onPeak (event accommodations services in North America to the live events industry; October 2014); Travel Planners (event accommodations services in North America to the live events industry; October 2014); Blitz Communication (audiovisual staging and creative services for the live events industry in the United Kingdom and continental Europe; September 2014); and Resource Creative (creative graphic services to the exhibition, events and retail markets in the United Kingdom and continental Europe; February 2013).

Management and employees:

Viad in December 2014 named Steven W. Moster president-CEO of Viad, effective immediately. Moster also continued in his previous role as president of Viad's Global Experience Specialists.

At the same time, Viad named Richard H. Dozer chairman. Dozer previously was lead independent director.

Dozer and Moster succeeded Paul B. Dykstra, who resigned as chairman, president and CEO. Dykstra had been CEO for eight years.

History:

Global Experience Specialists dates to 1939 and a company called Manncraft.

Greyhound Corp. in 1969 bought Manncraft, which evolved into Greyhound Exposition Services. The business grew into GES Expositions Services (one of the largest exhibition production and services firms) and an Experiential Marketing Services group (including Exhibitgroup/Giltspur and a 2008 acquisition, Becker Group).

Greyhound Corp. changed its name to Greyhound Dial Corp., Dial Corp. and then Viad Corp.

In July 2009, Viad announced a strategic reorganization to align operations into two groups: the Marketing & Events Group and the Travel & Recreation Group (which provides tourism and hospitality-management services).

On Feb. 2, 2010, the Marketing & Events Group introduced Global Experience Specialists as its brand for all Marketing & Events Group services, replacing the GES Exposition Services, Exhibitgroup/Giltspur and Becker Group brands.

Viad in December 2012 began to "explore and evaluate opportunities to enhance shareholder value, including a potential separation of its Travel & Recreation and Marketing & Events business groups."



Top executive: Steve Moster, president and CEO, Viad Corp., and president, GES
Headquarters: Viad Corp.'s Global Experience Specialists/7000 Lindell Road, Las Vegas, Nev. 89118/Phone: (702) 515-5500
Facebook: https://www.facebook.com/GESGlobal
Twitter: @GESGlobal

http://www.ges.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$332.0	$327.1	1.5
U.S.	$219.0	$206.1	6.3
Non-U.S.	$113.0	$121.0	-6.6

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: Wieden & Kennedy is an independent ad agency with headquarters in Portland, Ore., and offices in Amsterdam; Delhi, India; London; New York; Sao Paulo; Shanghai; and Tokyo.

The agency opened in 1982.



Top executive: Dan Wieden, chairman; Dave Luhr, president; Lawrence Teherani-Ami, media director, North America
Headquarters: Wieden & Kennedy/224 N.W. 13th Ave., Portland, Ore. 97209/Phone: (503) 937-7000
Facebook: https://www.facebook.com/wiedenkennedy
Twitter: @WiedenKennedy

http://www.wk.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$18,693.2	$18,956.0	-1.4
U.S.	$6,504.5	$6,025.9	7.9
Non-U.S.	$12,188.7	$12,930.1	-5.7
Ticker: LON:WPP (LON)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: WPP is the world's largest agency company based on 2015 revenue.

WPP disclosed worldwide revenue in U.S. dollars of $18.7 billion in 2015; $19.0 billion in 2014; $17.3 billion in 2013; and $16.5 billion in 2012.

The company disclosed worldwide net sales in U.S. dollars of $16.1 billion in 2015; $16.5 billion in 2014; $15.8 billion in 2013; and $15.1 billion in 2012 (when WPP referred to the line as "gross profit"). Net sales are revenue minus direct sales (such as media billings purchased at GroupM's Xaxis unit and pass-through at agencies).

Business segments and operations:

Billion-dollar brands:

In its March 2016 earnings presentation for calendar 2015, WPP listed nine brands that generated worldwide revenue of $1 billion or more: MEC; MediaCom; MillwardBrown; Mindshare; Ogilvy; J. Walter Thompson Worldwide; TNS; Wunderman; and Y&R.

The company listed the same nine brands as billion-dollar brands in its March 2015 presentation for calendar 2014, when MEC entered the roster of billion-dollar brands.

WPP's annual report for year ended December 2013 listed eight brands with revenue of $1 billion or more: MediaCom; MillwardBrown; Mindshare; Ogilvy; J. Walter Thompson Worldwide; TNS; Wunderman; and Y&R.

Clients:

Chief Executive Martin Sorrell, in a March 2016 earnings call, said Unilever was "our second largest client."

Sorrell in November 2015 said: "Our biggest client is Ford. Our second biggest client is Unilever. Our third biggest client is Procter. Our fourth biggest client is now Nestle. Our fifth biggest client is Microsoft. Our sixth biggest client is VW (Volkswagen)."

Sorrell in December 2014 said: "Ford is our largest client. Unilever is our second largest client. Procter & Gamble is our third largest client."

In its financial disclosures for year ended December 2015, WPP said it worked for 352 of the Fortune Global 500, all 30 of the Dow Jones 30 and 77 of the Nasdaq 100. The company said it worked for 552 clients across four disciplines. WPP said it worked for 448 clients in six or more countries.

In its financial disclosures for year ended December 2014, WPP said it worked for 355 of the Fortune Global 500 companies; all 30 of the Dow Jones 30; and 71 of the Nasdaq 100. The company said it worked for 826 national or multinational clients in three or more disciplines. It served 534 clients (account for more than 53% of worldwide revenue) in four disciplines. WPP said it worked for 426 clients in six or more countries.

In its annual report for year ended December 2013, WPP said it worked for 351 of the Fortune Global 500; all 30 of the Dow Jones 30; 69 of the Nasdaq 100; and 31 of the Fortune e-50. "Almost 770 clients" -- the year-end 2014 preliminary financials presentation said 768 -- "are now served in three distinct disciplines," the annual report said. "Some 490 clients" -- the year-end 2014 preliminary financials presentation said 489 -- "are served in four disciplines, and these clients account for 57.5% of Group revenues. Group companies also work with nearly 400 clients across six or more countries."

WPP's 20-F for year ended December 2014 said: "The company's 10 largest clients accounted for 16.6% of the company's revenues in the year ended 31 December 2014. No client of the company represented more than 5% of the company's aggregate revenues in 2014. The group's companies have maintained long-standing relationships with many of their clients, with an average length of relationship for the top 10 clients of approximately 50 years." The 20-F didn't list the 10 largest clients.

WPP's 20-F for year ended December 2013 said: "The company's 10 largest clients accounted for 17.8% of the company's revenues in ... 2013. No client of the company represented more than 5% of the company's aggregate revenues in 2013." The 20-F didn't list the 10 largest clients.

WPP's 20-F for year ended December 2012 said:"The company's 10 largest clients accounted for 17.4% of the company's revenues in ... 2012. No client of the company represented more than 5% of the company's aggregate revenues in 2012." The 20-F didn't list the 10 largest clients. Sorrell said in November 2012 that Procter & Gamble Co. was WPP's "second-largest client as of June 30 year end" (P&G's fiscal year ends June 30).

WPP's 20-F for year ended December 2011 said: "The company's 10 largest clients in 2011, measured by revenues and in alphabetical order, were, British American Tobacco p.l.c., Colgate Palmolive, Dell Inc., Ford Motor Company, Johnson & Johnson, Microsoft Corporation, Nestle S.A., The Procter & Gamble Company, Unilever PLC and Volkswagen. Together, these clients accounted for approximately 17% of the Company's revenues in 2011. No client of the Company represented more than 5% of the Company's aggregate revenues in 2011."

Headquarters:

WPP is incorporated in the British Crown dependency of Jersey and lists London as its principal executive office. The company in 2008 shifted its principal executive office to Dublin for tax purposes (though London remained a key office); WPP moved its headquarters back to London effective Jan. 2, 2013, after the U.K. government changed its tax laws.

Rankings:

WPP surpassed Omnicom Group as the largest agency company in 2008. WPP leapfrogged Omnicom with help from the revenue contribution of Taylor Nelson Sofres, a U.K.-based market-research firm that WPP bought in October 2008. Taylor Nelson Sofres became part of WPP's Kantar market-research business.

Deals and strategic moves:

WPP paid 693.1 million pounds ($1.060 billion) for acquisitions and investments in 2015; 494.7 million pounds ($815.3 million) in 2014; 221.0 million pounds ($345.8 million) in 2013; 586.6 million pounds ($929.8 million) in 2012; 532.4 million pounds ($854.2 million) in 2011; and 215.2 million pounds ($332.8 million) in 2010.

2016 acquisitions:

WPP has continued to make deals in 2016, including 15 acquisitions and investments in the first two months of the year.

WPP AUNZ: WPP and Australia-based STW Group (STW Communications Group Limited) in April 2016 completed a deal to merge WPP's Australian and New Zealand businesses with STW and to increase WPP's stake in STW to 61.5% from 23.6%. STW then changed its name to WPP AUNZ in May 2016. WPP had been an STW investor since 1998. The merged group became the primary operation for WPP in Australia and New Zealand. STW said WPP Australia and New Zealand had net sales of Australian $429 million (U.S. $337.7 million) in the 12 months ended September 2015; that business plus STW had stated pro forma net sales of Australian $847 million (U.S. $666.7 million) in the 12 months ended September 2015.

2015 acquisitions:

In its financial disclosures for year ended December 2015, WPP said it "completed 52 transactions in the year; 18 acquisitions and investments were in new markets, 37 in quantitative and digital and 8 were driven by individual client or agency needs. Out of all these transactions, 11 were in both new markets and quantitative and digital."

WPP explained in those disclosures:

"Specifically, in 2015, acquisitions and increased equity stakes have been completed in advertising and media investment management in the United States, the United Kingdom, France, Germany, the Netherlands, Turkey, South Africa, Singapore, Australia, New Zealand and Mexico; in data investment management in the United States, the United Kingdom, the Czech Republic, Israel and Brazil; in public relations and public affairs in the United States, Germany and India; in branding & identity in the United States and the United Kingdom; in direct, digital and interactive in the United States, the United Kingdom, Belgium, Germany, Sweden, Lebanon, UAE, South Africa, Peru and China; in healthcare in the United States, the United Kingdom and Australia; and in sports marketing in the United States.

"A further 15 acquisitions and investments were made in the first two months of 2016, with 1 in advertising and media investment management; 2 in data investment management; 3 in public relations and public affairs; 7 in direct, digital and interactive; 1 in healthcare; and 1 in sports marketing."

WPP made the following point in its year-end 2015 disclosure:

"There appears to be growing evidence that excessive, competitive acquisition pricing together with lower standards for compliance, driven by a desire to play catch-up have resulted in slower, and even negative growth rates and impairments for some competitors with several acquired companies in Brazil, India and China." WPP made a similar point in its year-end 2014 disclosure. 2014 acquisitions:

In its financial disclosures for year ended December 2014, WPP said it "completed 65 transactions in the year; 36 acquisitions and investments were in new markets, 53 in quantitative and digital and one in health care in the United States. Of these, 25 were in both new markets and quantitative and digital." WPP explained in that disclosure:"Specifically, in 2014, acquisitions and increased equity stakes have been completed in advertising and media investment management in Canada, the United States, the United Kingdom, France, the Netherlands, Poland, Russia, Turkey, the Middle East, South Africa, Peru, Australia, China, India and Vietnam; in data investment management in the United States, the United Kingdom, France, Italy, the Netherlands, Romania, Spain, the Kingdom of Saudi Arabia and the United Arab Emirates; in public relations and public affairs in China; in direct, digital and interactive in the United States, the United Kingdom, China and Vietnam; in healthcare in the United States."

WPP made the following point, worded identically in its year-end 2014 and year-end 2013 disclosure of preliminary financial results:

"There appears to be some growing evidence that excessive, competitive acquisition pricing together with lower standards for compliance, driven by a desire to play catch-up are resulting in slower, and even negative growth rates for competitors with several acquired companies in Brazil, India and China."

2013 acquisitions:

WPP said it completed "62 small and medium-sized acquisitions" in 2013. WPP explained in its year-end 2013 financial disclosure:

"Specifically, in 2013, acquisitions and increased equity stakes have been completed in advertising and media investment management in Canada, Kenya, Colombia, China, Hong Kong, Indonesia, Myanmar, the Philippines and Thailand; in data investment management [WPP's Kantar business] in the United States, Brazil and Myanmar; in public relations and public affairs in the United States, the United Kingdom, China and Hong Kong; in direct, digital and interactive in the United States, the United Kingdom, Belgium, France, Germany, the Netherlands, Poland, South Africa, Turkey, Argentina, Brazil, Colombia, Uruguay, India, Singapore and Australia."

The year-end 2013 disclosure continued: "Further acquisitions and investments were made in the first two months of 2014 in advertising and media investment management in Russia; in direct, digital and interactive in the United States, the Netherlands, Poland, Russia, South Africa, China and Vietnam."

2012 acquisitions:

WPP said it completed 65 acquisitions in 2012. Among the deals, WPP in July 2012 bought AKQA, a digital network, for an enterprise value of $540 million.

WPP investments:

WPP's investments/minority holdings as of March 2016 included:

AppNexus (U.S., buying and selling platform for digital advertising, 18.3%).

Asatsu-DK (Japanese agency group, 24.6%).

Barrows Design and Manufacturing (South Africa, 35.0%).

Bates CHI & Partners (joint venture with The & Partnership, 50.0%).

BPG Group (Middle East agency group, 40.0%).

Chime Communications (U.K. agency group, 27.8%).

ComScore (U.S. digital, TV and film research firm, 18.6%).

CTR Market Research Co. (market-research firm in China, 46.0%).

CVSC Sofres Media Co. (media research in China, 40.0%).

Dentsu, Young & Rubicam (Asian joint venture with Dentsu Inc., 49.0%).

GIIR (South Korean agency group, 30.0%).

Globant (software firm in Argentina, 19.8%).

Grass Roots Group (consultancy in U.K., 44.8%).

Haworth Marketing & Media (media agency in U.S., 49.0%).

HighCo (French agency firm, 34.1%).

Johannes Leonardo (U.S. agency, 49.0%).

Jupiter Drawing Room (South African agency, 49.0%).

Marktest Investimos (Portugal, 43%).

Mutual Mobile (U.S. mobile product development agency, 25.0%).

Nanjing Yindu Advertising Agency (China ad agency, 49%).

Smollan (field marketing in South Africa, 25%).

The & Partners Group (The & Partnership) (U.K. agency firm, 49.9%).

UniWorld Group (U.S. multicultural agency, 49.0%).

WPP's majority-owned holdings as of April 2016 included:

AUNZ (Australian agency group, 61.5%).

Cognifide (U.K. digital consultancy, majority stake, split evenly between WPP Digital and Young & Rubicam Group's Wunderman).

Scangroup (agency group in Kenya, 51.1%).

Syzygy (digital-marketing agency group in Germany, 50.5%).

Key acquisitions include:

1987: WPP acquired J. Walter Thompson Group for $566 million. The deal included ad agency JWT; PR firm Hill & Knowlton (now Hill&Knowlton Strategies); and market-research network MRB Group.

1988: WPP listed its shares on Nasdaq.

1989: WPP acquired The Ogilvy Group for $864 million. The deal included ad agency Ogilvy & Mather Worldwide; marketing-services unit Ogilvy Direct; and Ogilvy Public Relations Worldwide.

2000: WPP bought Young & Rubicam for $4.7 billion. The deal included Burson-Marsteller (public relations), Cohn & Wolfe (PR), Landor (branding), Sudler & Hennessey (health care), Wunderman (marketing services) and Y&R(advertising).

2001: WPP purchased Tempus Group. WPP merged Tempus Group's media agency, CIA, with The Media Edge (acquired in the 2000 Young & Rubicam deal) to form Mediaedge:cia (now MEC).

2003: WPP acquired Cordiant Communications Group. The deal included Bates, Fitch, HealthWorld and 141 Worldwide.

2003: WPP created GroupM to oversee its media agencies.

2005: WPP bought Grey Global Group (now Grey Group) for $1.75 billion in cash and stock.

2007: WPP bought 24/7 Real Media for $649 million. The unit later shortened its name to 24/7 Media. In January 2014, WPP merged 24/7 Media into Xaxis, GroupM's programmatic media and technology platform. The combined venture goes to mark as Xaxis.

2008: WPP acquired U.K.-based research firm Taylor Nelson Sofres, which became part of Kantar Group, WPP's research operation. WPP paid 1.025 billion pounds (about $1.600 billion based on exchange rates that day) for TNS stock. In addition, WPP inherited TNS's debt on the acquisition date (577.8 million pounds; or $902 million based on exchange rates when the deal closed). WPP in 2009 said: "The cost of the acquisition of TNS was 1.6 billion pounds," or $2.5 billion, including money paid for TNS stock plus debt inherited from TNS.

2012: WPP purchased AKQA Holdings, a U.S.-based digital network, in a deal with an enterprise value of $540 million.

Management and employees:

WPP reported year-end worldwide employment of128,123 in 2015; 123,621 in 2014; 119,116 in 2013; 115,711 in 2012; 113,615 in 2011; 104,052 in 2010; 99,565 in 2009; and 112,663 in 2008.

WPP in December 2014 named Roberto Quarta to its board as a non-executive director and chairman-designate. Quarta officially joined the board Jan. 1, 2015. Quarta formally became chairman after WPP's June 2015 annual meeting. He succeeded Philip Lader, who had been chairman since 2001.

Quarta, an Italian-American, at the time of his appointment also served as chairman of IMI, an engineering business; chairman of Smith & Nephew, a global medical technology company; and partner at Clayton, Dubilier & Rice, a buyout firm. He earlier was chairman and chief executive at BBA Group and chairman of Rexel. The Times of London said his tough management style has led to two nicknames: "Give no Quarta" and "Bob the knife."

History:

WPP Chief Executive Martin Sorrell in 1985 took a stake in Wire and Plastic Products, a British maker of baskets and household wares, following his search for a public company through which to build a worldwide marketing-services company. The company adopted the name WPP Group, later shortened to WPP.

Top executive: Martin Sorrell, chief executive; Roberto Quarta, chairman; Paul Richardson, finance director
Headquarters: WPP/27 Farm St., London, W1J 5RJ/Phone: 44-20-7408-2204
Facebook: https://www.facebook.com/wpp
Twitter: @WPP

http://www.wpp.com

Revenue ($ in millions)	2015	2014	% chg
Worldwide	$313.2	$369.8	-15.3
U.S.	$0.0	NA	NA
Non-U.S.	$313.2	$369.8	-15.3
Ticker: ASX:SGN (ASX)

Asterisk (*) indicates figures are Ad Age estimates.

Fast facts: WPP AUNZ is an agency company that runs WPP's operations in Australia and New Zealand. WPP owns a 61.5% stake in WPP AUNZ.

WPP AUNZ was created in 2016 when WPP's Australian and New Zealand businesses merged with STW Group (STW Communications Group Limited), a publicly traded Australian agency holding company in which WPP owned a minority stake.

Revenue shown is STW's stated net revenue (converted by Ad Age Datacenter to U.S. dollars).

STW reported net revenue in Australian dollars of $416.0 million (U.S. $313.2 million) in 2015 and $409.6 million (U.S. $369.8 million) in 2014.

STW reported revenue from continuing operations in Australian dollars of $406.188 million in 2013 (restated from $395.025 million); $348.561 million in 2012; $312.969 million in 2011; and $309.985 million in 2010.

Deals and strategic moves:

WPP and STW Group in December 2015 announced a deal for WPP to merge WPP's Australian and New Zealand businesses with STW and to increase WPP's stake in STW to 61.5% from 23.6%. WPP had been an STW investor since 1998.

The merged group became the primary operation for WPP in Australia and New Zealand.

STW shareholders approved the deal in April 2016. STW Group changed its name to WPP AUNZ in May 2016.

Prior to the 2016 deal, STW owned interests in more than 75 advertising and marketing-communications entities. The merger simplified the ownership structure of ventures in which WPP and STW held joint ownership, including Ogilvy & Mather, Ogilvy Public Relations, J. Walter Thompson, Mindshare, Maxus and Added Value.

Prior to the merger, STW's services included advertising, digital communication, production, branded content, retail and promotional marketing, sports sponsorship and management, brand and corporate design, business strategy, market research and insight, public relations, corporate communication, employee communication, multicultural communication, training and facilitation.

STW said WPP Australia and New Zealand had net sales of Australian $429 million (U.S. $337.7 million, based on average exchange rates) in the 12 months ended September 2015; that business plus STW had stated pro forma net sales of Australian $847 million (U.S. $666.7 million, based on average exchange rates) in the 12 months ended September 2015.

STW in April 2016 said the merged operations employed more than 5,500 people in more than 90 businesses and had revenue of more than Australian $850 million (U.S. $652.3 million, based on exchange rates at that time).

WPP (through WPP subsidiary Cavendish Square Holdings BV) had a 22.2% stake in STW as of March 2015, according to WPP; vs. 19.6% in April 2014, 18.6% in April 2013, 20.7% in March 2012, 20.6% in February 2011 and February 2010, according to STW's annual reports. WPP also owned 33.3% of Singleton Ogilvy & Mather as of March 2015, the Australian arm of WPP's Ogilvy & Mather; STW (formerly Singleton Group) owned the rest of Singleton Ogilvy & Mather.

Other deals:

STW on April 1, 2012, acquired 100% of Buchanan Group Holdings. Buchanan Group was an Australian-based provider of branded advertising solutions, including infomercials. Buchanan Group's brands included Brand Power, Zoot Review, MediFacts, InfoTalk, Adverlife and Hometester Club. Buchanan Group created programs for marketers using TV, sampling, point of sale, print, outdoor, radio and digital media. Buchanan Group operated globally with offices in Australia, Asia, Europe and North America.

Top executive: Michael Connaghan, CEO and managing director
Headquarters: WPP AUNZ (formerly STW Group)/Level 6, Ogilvy House, 72 Christie St., St. Leonards, NSW 2065/Phone: 61-2-9373-6488

http://www.stwgroup.com.au