Key digital properties and services of five major U.S. media companies.
|U.S. media company rank ('07)||6|
|Worldwide revenue ('08)||$16.97B|
|U.S. estimated media revenue ('07)||$12.16B|
|U.S. unique visitors from comScore Media Metrix for January 2009. NBC Universal properties aggregated using comScore Audience Duplication Measurement.|
Key digital properties and services of the Big Three.
Key worldwide digital properties of the top six agency holding companies. (See story)
|Holding company worldwide revenue rank||7|
|Worldwide revenue ('08)||$2.36B|
|Digital revenue ('08)||$330M|
|Havas said its digital business accounted for 14% of 2008 worldwide revenue, up from 11% in 2007 and 9% in 2006.|
About the Digital Family Trees 2009
Ad Age's DataCenter created this database in conjunction with the Digital Family Trees 2009 poster
in the March 30, 2009, Digital Issue. Email [email protected] to order print copies.
Send your ideas to improve the database. Update us on digital holdings. Report database errors. E-mail: [email protected]
Ad Age DataCenter asked media, portal/search and agency companies to list digital properties and services. Companies may have digitally focused properties and services not shown. Numbers rounded. Media section excludes two more narrowly focused media players: Comcast Corp. (cable; No. 2 U.S. media firm) and DirecTV Group (satellite; No. 5). U.S. unique visitors from comScore Media Metrix for January 2009. Unique visitors are rollups by parent company and not comScore defined web properties for Time Warner, Walt Disney Co., News Corp. and NBC Universal. U.S. media revenue figures are Ad Age DataCenter estimates. Worldwide revenue for portals includes traffic acquisition costs for Google and Yahoo. For agency companies, digital share of revenue is worldwide. Some agency networks, such as Saatchi & Saatchi, handle digital work as part of their integrated offering.
Sources: Companies; comScore; Ad Age DataCenter estimates and analysis.