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    PUBLISHING PARTNER:
    Dentsu Aegis Network
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    What marketers can do as digital optimism fades

    Consumers most likely to reduce their digital footprint are also most likely to embrace it in the first place. This creates a unique challenge for…

    By Dirk Herbert

    Thumbnail

    About

    Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with more than 47,000 dedicated specialists. https://www.dentsuaegisnetwork.com/us/en

    Contributors
    Thumbnail
    Dirk Herbert

    Chief Strategy Officer, U.S., Dentsu Aegis Network

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